321 - The One Thing I Forgot: Teach The What, Sell The How

MarketingInYourCar - Podcast Video (Russell Brunson - FunnelHackerTV)

The Marketing Secrets Blackbook - "99 Marketing Secrets That Will Change Your Business… And Change Your Life!"

:arrow_right: Get Your FREE Digital Copy Of The ‘Marketing Secrets Blackbook’ Now!

How We Took ClickFunnels From ZERO To Over $100,000,000 In Sales In Just 3 Short Years.

Get The First 257 Episodes Of Marketing In Your Car For FREE On This Pre-Loaded MP3 Player…

:arrow_right: YES! I Want The FREE Pre-Loaded MP3 Player

Hurry, these are almost sold out.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.

YouTube Transcript: English (auto-generated)

00:00
[Music]
00:01
welcome to marketing your car the
00:04
podcast for funnel hackers everywhere
00:05
you’re now part of a small group of
00:07
underground entrepreneurs who are trying
00:09
to change the world through the products
00:10
and services that we believe in but
00:12
because we don’t rely on venture
00:13
capitalists we don’t have financial
00:15
safety net so we have to do things
00:16
differently we have to do things smarter
00:18
we do that through an art and a science
00:20
we call funnel hacking now this podcast
00:23
will give you a glimpse at the daily
00:24
life of a funnel hacker so let’s get
00:26
started what everybody is ruffle I got
00:33
ride my bike to the office because today
00:35
is a beautiful day hope the winds not to
00:37
out anyway and there’s a huge hot air
00:40
balloon on this guy this is a signs
00:43
gonna be an amazing day it’s got to be
00:46
right and then this morning able to put
00:48
five which is awesomely like three hours
00:50
of stuff done well I can half hours
00:52
before the kids were up and it feeling
00:55
good and recited for the name whole
00:57
week’s an amazing weekend i’m flying out
00:59
speak to dan cardones audience guys
01:01
about the funnel which Resource Partners
01:04
so much but the doctor to drive closer
01:07
to me fly and for forever by flies
01:10
friday all day at Lance week saturday
01:11
morning quite home sorry ok so like 24
01:15
hours left in four hours and I hope he
01:18
was going you know it’s kind of funny my
01:20
used to on the public speaker but I was
01:22
doing that I was my chopper or my gig
01:24
might my job but I think I would i
01:27
figured i like how much money i’d make
01:29
for a candy and then i been ok so based
01:32
on this means i’m going to make X and
01:34
that so like for example this weekend
01:38
grant said there’s 21 front of people in
01:40
the room that’s true
01:42
and his people I said nicely they are
01:47
funneled beginners recorded history and
01:53
so my guess is if I screwed up I should
01:56
close 37 room baidu awesome it should be
01:59
fifty percent so say thirty percent so
02:03
say there’s two thousand my good numbers
02:05
especially while riding a bike so I mean
02:09
thirty percent week 365 updates to Grand
02:15
600 would be 1.2 million and then I
02:19
going to eat half of that so I duoc
02:20
homesick center k so basically a flying
02:23
across country to go pick up check for
02:24
600 k believe after 24 hours for this
02:27
exciting penguin I’m inside Boris and a
02:29
hookup was more 32 bit like only fifty
02:32
percent so we will see I’m excited it’s
02:35
funny because I’m not allowed to share
02:38
like I drop comes marketing on my plate
02:42
but it’s a lot somewhere between you
02:45
know the low-end 70 80 thousands the
02:47
high-end you know over recording flux
02:50
beyond so you guys like famous people
02:53
right so I’m not famous but my cell so I
02:57
chance actually bigger than the day it’s
02:59
funny one of my first speaking mentors
03:01
John school chocolate I think I’m not
03:03
famous but I may connect with you know
03:06
Norma Schwartz cop makes it at at of
03:09
speech because I know how to sell from
03:11
stage our so that was cool and it’s
03:13
really cool now looking at me like a and
03:15
it happens now so anyway I want to share
03:18
something the I today I think it’s still
03:23
top and you learned this is you keep
03:24
units okay
03:26
perfect webinar hanging out of shape we
03:29
should be moving my feet barely I should
03:30
not be this tired it is for you calling
03:32
her many fingers you read in them anyway
03:36
so uh what’s going to say oh yeah so I’m
03:42
going to teach you this the biggest
03:43
thing I to get people break with like
03:45
never in reaching mode until I teach for
03:48
the whole webinar not make any sales to
03:49
rescue self as they know like the
03:52
content of the webinar not about TG
03:54
about using story to break all belief
03:59
patterns and rebuild them and so people
04:01
shifting out so you are crushing it hi
04:02
for example some logic brag about this
04:04
do anyway so Brandon Kalin manator
04:06
circle who are amazing in fact about
04:08
them a bunch of come they they join in a
04:12
circle the year ago and they didn’t
04:14
$80,000 nine months and then it’s been
04:17
now about almost a year and this month
04:20
they did a million dollars in a month
04:21
which is nuts and insane and amazing so
04:24
their caller may be fun to watch them so
04:28
so you’ll get it and discusses it
04:30
through get sometimes they forget other
04:32
times but when big things mistakes if
04:35
you’re making is it this shift all one
04:37
hundred percent to your belief breaking
04:38
and they tell a story that they’re not
04:40
teaching anything and they go he said
04:41
not to teach my cool I said not to teach
04:44
but you’ll get like the epiphany burn
04:46
script which you get more access when
04:48
the expert sneakers book comes out but
04:50
I’m walking through my epiphany it’s
04:52
like you’re the backstory many of your
04:54
internal fears your external fiercely
04:56
from there you go on this journey and
04:58
you have an epiphany from there you
04:59
create a plan okay what is the plan the
05:02
plan is this what and what am I going to
05:04
do so by okay first I’m gonna try to end
05:06
this and you walk people through what
05:08
the plan was and in the plan you get
05:10
conflict which causes emotions we talk
05:12
about the conflict the issues that came
05:14
up tagged by that and then you have the
05:16
resolution and you have the resolution
05:20
of the external management rights that’s
05:21
like the the process but when I’m
05:24
talking about the plan like I’m talking
05:26
about I’m going through step by step
05:27
right this is me teaching like I’m
05:29
showing this is my plan is what I did
05:31
step one of this step to it so you’re
05:33
showing your showing the what you’re not
05:35
going into the how we
05:37
what when you show him plan right I can
05:39
get people planet here’s the plan i
05:40
build a funnel-like they still got a
05:43
vest because they got to understand the
05:45
hell right I gotta get into what that
05:48
gets them Mike inspired they see like oh
05:50
my gosh thats makes you feel like
05:51
they’re learning time cuz i seen that’s
05:53
what I know what you sell then is the
05:56
house and so that’s one kind of throws
05:58
out in case of anyone’s like I’m numero
06:00
so I’m not teaching anything I’m like oh
06:02
yeah nothing about teaching anything
06:03
you’re doing it your story the goal of
06:05
breaking a belief pattern and then when
06:07
you’re walking people through the plan
06:09
that’s that’s where you’re doing this
06:11
the teaching of the what not the how and
06:13
I would understand that part thats thats
06:16
makes it crushes so hope the helps but
06:17
I’m at the office that’s not too bad
06:19
about five minute bike ride from my
06:20
house we didn’t know now anyway
06:22
appreciate ya is all for listen have a
06:24
great day great week and it may be is
06:26
gonna grant cardone seminar come say hi
06:27
and please please please wear one of
06:30
your song hyper t-shirts funnel hacker
06:32
it’s a cult we’re not confused and sauce
06:34
anyone you got insured where that
06:36
without said talk to you log in soon
06:40
thanks so much for listening we hope you
06:42
enjoyed the behind-the-scenes look at
06:43
our funnel hacking projects you can also
06:45
watch the final hacker online reality
06:47
show and watch its bills and launch
06:49
funnels live at WWF NL hacker TV if
06:53
you’d like to come hang out with your
06:54
fellow funnel hackers come join our
06:55
facebook group at ww project click
06:58
funnels com oh yeah and don’t forget you
07:00
can get a free mp3 player with first 257
07:03
episode pre-loaded and marketing in your
07:05
car com join us next time and remember
07:08
you’re just one funnel away from your
07:10
dreams

The Marketing Secrets Blackbook - "99 Marketing Secrets That Will Change Your Business… And Change Your Life!"

:arrow_right: Get Your FREE Digital Copy Of The ‘Marketing Secrets Blackbook’ Now!

How We Took ClickFunnels From ZERO To Over $100,000,000 In Sales In Just 3 Short Years.

Get The First 257 Episodes Of Marketing In Your Car For FREE On This Pre-Loaded MP3 Player…

:arrow_right: YES! I Want The FREE Pre-Loaded MP3 Player

Hurry, these are almost sold out.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.