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YouTube Transcript: English (auto-generated)
00:00
hey today i’m going to share with you
00:01
guys eight things that i wish somebody
00:02
would have told me as an entrepreneur
00:04
when i was in my 20s all right before we
00:06
get too deep into this if you’re in your
00:07
20s whatever stage you’re at right now
00:09
is exactly where you need to be so don’t
00:10
stress out
00:11
jeff bezos in his 20s he was flipping
00:13
hamburgers way before he’s ever flipping
00:14
businesses
00:15
and mark cuban was getting fired in his
00:16
20s for listening to his instincts as
00:18
opposed to listening to his boss
00:20
so wherever you are in your life right
00:21
now don’t worry you’ve got time but
00:23
here’s some things are going to help
00:24
number one a degree is not a
00:26
prerequisite for success
00:27
now i do have to admit i did get a
00:29
degree but my degree literally has not
00:31
helped me at all in my journey so far
00:33
i got a degree because at the time i was
00:35
wrestling i wanted to continue to
00:36
wrestle in college i could only do it by
00:38
going to school when i graduated i got
00:39
my degree and i set it down and then i
00:41
went to work
00:42
on my online business and literally it
00:44
didn’t help me
00:46
very much at all what degree were you
00:47
getting
00:49
so i do my degree was in computer
00:52
information systems because i thought i
00:54
was gonna be programmer
00:54
day two of my first class i understood
00:56
nothing the teacher was talking about
00:58
and i was lost which is why i’m so
00:59
grateful that i end up finding todd
01:00
who’s a genius who can build software
01:02
and i can just sell it i also got a c
01:03
in my marketing class which is really
01:05
embarrassing especially considering
01:06
three books on marketing
01:09
take that miss elliot boom roasted one
01:12
experiences that kind of
01:12
made me realize this in college i
01:14
remember i was at my college graduation
01:15
my senior year
01:16
we got the caps the gowns and everything
01:18
we go jam into the gym
01:19
i’m sitting there looking around a whole
01:21
sea of people who are like my graduating
01:23
class
01:23
we’re all sitting there as people
01:24
standing up front talking you know
01:26
talking about graduation and stuff and
01:27
about to call my name
01:28
on stage to get my actual degree i
01:29
remember sitting there realizing i
01:30
didn’t learn anything that was useful to
01:32
help me to actually make money it wasn’t
01:33
a single thing i didn’t learn in my own
01:34
taxes i don’t know how to do like
01:36
another things i would have thought i
01:37
need to be success
01:38
did i learn at school and we’re sitting
01:39
there confused looking around and
01:41
everybody looks so happy
01:42
i was like all these guys have to go in
01:43
the workforce tomorrow and they’re gonna
01:45
find out the real world is not gonna get
01:46
nice to him and i was so grateful at
01:48
that time i had been trying to start my
01:49
own business during college i had
01:50
something happening so i knew the next
01:51
day i was gonna be working on my
01:52
business but for all of them
01:53
i felt really really bad that’s one of
01:55
the biggest realization it has
01:56
the degree the piece of paper isn’t
01:58
gonna help you get a job in most places
02:00
in fact we don’t hire people here based
02:01
on degrees who hire them based on their
02:03
actual skill sets which are completely
02:05
different
02:05
for certain things obviously if you’re
02:06
gonna be a doctor or a dentist
02:08
if you’re cutting people open you’ve got
02:10
to have a degree i would only let
02:11
somebody operate on me who has a degree
02:13
so there are definitely things um we
02:14
need to agree but if you’re an
02:15
entrepreneur
02:16
you’re not going to like school i
02:17
promise you that you’re going to
02:18
struggle because entrepreneurship is
02:19
about creating breaking the rules not
02:20
about following a systematic process and
02:22
so
02:22
if you’re entrepreneurial that’s why
02:23
you’re probably watching this video
02:24
you’re gonna have more success creating
02:26
a vision trying to figure out things
02:27
finding a team building something and
02:28
really having fun with that that’s where
02:30
you’re gonna find your success
02:31
and your happiness there’s actually
02:32
three reasons why i do encourage you to
02:33
go to college initially
02:34
number one it’s where you’re probably
02:35
gonna find your significant other or
02:36
your spouse uh number two
02:38
you wanna stay there until you’re making
02:39
more money than your teacher that’s when
02:41
you have my permission to actually drop
02:42
out and quit and number three
02:44
don’t drop out till you figure out what
02:45
you’re gonna be actually dropping into
02:46
and when you have those things
02:47
then you’re able to go and start your
02:49
future number two you never want to
02:51
underestimate the importance of setting
02:52
goals
02:53
now when i um started my online business
02:56
very beginning
02:56
i remember uh the goal i set was i
02:59
wanted to make a million dollars i think
03:00
that’s most people’s goal but it seems
03:01
so big i was like there’s no way i’m
03:03
gonna be able to hit that
03:04
and so i did the math i took a million
03:05
dollars i divided by 365
03:07
and the number is 2739.73 cents a day
03:11
and so if i can make 27399.73
03:14
a day every single day for a year that’s
03:16
a million dollars i was really excited
03:17
except for the fact that the time i was
03:18
making zero dollars a day i was like
03:20
okay well they’re
03:21
the starting there’s ready to get to and
03:22
i started trying to figure out ways that
03:24
i can make money every single day online
03:26
at first
03:26
nothing happened a little while later i
03:28
started getting the points making ten
03:29
dollars a day and then 50
03:30
a day and then 100 and then five hundred
03:32
and a thousand remember getting closer
03:33
and closer
03:34
until that day when i passed the magic
03:36
number and i was on track to make over a
03:38
million dollars in a year and uh to this
03:40
day that number two thousand seven
03:41
hundred thirty nine dollars and seventy
03:43
three cents is still my favorite number
03:44
because it is the thing that gave me the
03:46
goal what i need to do to be able to
03:47
make a million dollars in my online
03:48
business
03:49
all right number three is you are the
03:50
product of the five people you spend the
03:52
most time with
03:53
that’s true in any area of your life as
03:54
an athlete you’re hanging out people who
03:56
are worse than you you’re going to
03:57
become like them if you’re hanging out
03:58
with people who are better than you
03:59
you’re gonna become like them
04:00
when you’re starting your business and
04:01
your entrepreneurial journeys um the
04:03
people you spend the most time with
04:04
you’re gonna think like them which means
04:06
if you wanna start making more money
04:07
you’ve gotta find people who are already
04:08
doing that your mindset will rise up to
04:10
be like their mindset you’re gonna be
04:11
the equivalent of the five
04:12
people you spend the most time with that
04:13
means choose your friends wisely choose
04:15
your mentors choose the people you’re
04:16
spending time with if you’re not careful
04:18
you’re going to drop down to their level
04:19
as opposed to
04:20
rising up to the level of the people you
04:21
want to be around this was very true for
04:23
me when i started my business most my
04:24
friends
04:25
okay all my friends were completely
04:26
broke and so i was trying to be around
04:28
them and i’m talking about these numbers
04:29
my goals they all like oh that sounds
04:31
nice good luck with that and i remember
04:32
it being hard and then later i found
04:34
and i had to go to seminars that’s where
04:35
i found people i started these seminars
04:37
and marketing events and things
04:38
and i started getting around people
04:39
who’d already made a million dollars
04:41
some people making 5 million 10 million
04:42
and when i told them my goal if i got to
04:44
make two thousand seven hundred thirty
04:45
nine dollars and seventy three cents a
04:46
day
04:46
like oh that’s cute like what do you
04:47
mean like that’s like really really easy
04:49
and i was like are you serious and also
04:50
like my mind went from like my friends
04:52
like this is impossible there’s no way
04:53
you’re tossing like that seems really
04:54
easy like why you said a harder goal and
04:56
i was like oh my gosh and so like it
04:57
just opens your mind you expand your
04:58
mind differently you start looking at
05:00
opportunities differently i started
05:01
looking like what do they do how do they
05:02
do it how do they think about
05:03
opportunities how do they create
05:04
products how do they drive traffic all
05:05
the things they had already figured out
05:07
i was able to look at that
05:08
and model it and very very quickly my
05:10
income started rise to theirs because
05:11
they believed it and since they believed
05:12
in i believed it and belief is the key
05:14
that really drives everything that’s why
05:15
it’s so important to be very careful
05:16
about who you associate with because
05:18
you’re gonna become the product of the
05:19
five people you spend the most time with
05:20
number four you gotta build your dream
05:22
- now this is the concept i’ve been
05:23
talking about for over a decade i talked
05:25
about in traffic secrets this is where
05:26
you’re looking at who are the people
05:28
in your industry or the business you
05:30
want to get in who’ve already figured
05:31
out what you’re trying to do right we
05:32
talked about your five closest friends
05:34
this is now expanding it to the top 100
05:36
people who are 100 influencers product
05:37
owners bloggers podcasters
05:39
the people who already have the eyeballs
05:41
of the customers that you want to have
05:42
someday what i do is i go and set it i
05:44
actually create a physical list
05:45
okay here’s all the podcasts that my
05:47
dream customers someday are listening to
05:49
and i write down all the names of the
05:50
podcast those who are the bloggers that
05:51
are blogging that my
05:52
audience is already reading their blogs
05:54
who are the people who have instagram
05:55
following and facebook and i make a list
05:56
of 100 people and after i have that
05:58
this is my future network these are the
06:00
people i need to get to know i need to
06:01
build relationships with because if i
06:02
have those relationships it makes it
06:03
very very easy now to get access to
06:05
their customers
06:06
in fact i create a whole video series on
06:08
youtube showing how i dream 100 a whole
06:09
bunch of people including tony robbins
06:11
how i was able in 10-year period time to
06:13
go from a fanboy
06:14
to a friend to a business partner and so
06:15
make sure you check out that video on
06:16
the channel as well
06:17
number five seek out a mentor now if you
06:20
look at any
06:21
story any movie of all time the hero
06:23
always goes on this journey he always
06:25
finds a guide a mentor somebody
06:26
to take them and show them the path luke
06:28
skywalker had yoda frodo had gandalf and
06:31
you need a guide as well
06:32
a guide or a mentor or someone who’s
06:34
already been here has already gotten the
06:35
result you’ve wanted
06:36
they’ve gotten it and they’re coming
06:37
back and they’ve got a map like a
06:38
process a framework to show you guys
06:40
exactly how to have success and so for
06:41
me in any area of my life when i want to
06:42
lose weight when i want to get shape i
06:44
want to build a business when i want to
06:45
grow my business always look for who’s
06:46
the mentor who’s the person who’s
06:47
already gone there
06:48
they’ve done it they come back and i can
06:50
ask them the questions and follow a
06:51
step-by-step road map it makes your
06:53
success so much more simple
06:54
and so much more likely to happen as
06:56
opposed to just kind of hoping
06:58
and wandering in the woods hoping to
07:00
have success someday one tip on an easy
07:01
way to find a really good mentor is look
07:03
for somebody who’s gone on this journey
07:05
before they’ve come back and actually
07:06
wrote a book about it nice thing about
07:07
that is the book can serve as the map
07:09
and the guide to help you have success
07:11
number two is a book you can read really
07:13
quickly you can read in a couple hours
07:14
and see if you resonate well with the
07:15
person
07:16
sometimes you’re gonna find someone who
07:17
may have done it but you don’t really
07:18
like their personality you don’t gel
07:19
with them
07:19
you can put it away and find another
07:20
book until you find something you like
07:22
and then go deep with that person
07:24
read their book buy their course sign up
07:25
for the coaching programs and get
07:27
mentored by them so you can get the
07:28
success you’re looking for
07:29
the first business mentor i had in my
07:30
20s was a guy named mark joyner
07:32
and mark had just sold his internet
07:34
business for a few million dollars
07:36
he was doing what i was dreaming about
07:37
doing he’d written a couple books i
07:38
bought his books
07:39
and was fascinated by everything you say
07:42
eventually i started messaging him this
07:43
is before we had facebook i was
07:44
messaging him through email
07:46
and through uh messenger whole bunch of
07:47
places and i finally got a hold of him i
07:48
was lucky enough to get him on the phone
07:50
two or three times
07:50
where i tell him where i was at where i
07:52
was trying to get to he would say well
07:53
this was me this is what i would do he
07:54
will literally walk me through step by
07:55
step exactly i need to do to be
07:57
successful and to this day i’m grateful
07:58
for him and his guidance has helped me
08:00
to get to where i am today
08:02
[Music]
08:09
all right number six now this one’s more
08:11
of a mindset one but it’s taking more
08:13
responsibility for your own life
08:15
so many people want to cast blame on
08:16
somebody else oh my boss did this or my
08:18
friend to this for you to be successful
08:19
in life you have to take extreme
08:21
ownership of every single decision you
08:22
make if you fail it’s your fault if
08:24
you’re
08:24
not happy right now it’s your fault if
08:26
you’re not getting things you want life
08:28
it’s actually your fault i know it’s
08:29
hard to hear so many times we want to
08:31
blame it on somebody else but as soon as
08:32
you will take personal responsibility
08:33
then you can actually change it you
08:35
can’t change it for somebody else’s
08:36
fault but if you take personal
08:37
responsibility you can shift your mind
08:38
so you can make changes you can get a
08:39
coach you can get a mentor you can do a
08:40
bunch of things and actually make
08:42
something better out of it that’s why
08:43
it’s so important to understand that
08:44
in fact according to one of my biggest
08:46
mentors in my life in fact refer back to
08:47
tip number five for more information
08:49
about mentors tony robbins has said over
08:51
and over again
08:52
life doesn’t happen to you it happens
08:53
for you if you understand that in every
08:55
single thing that’s happening good or
08:57
bad
08:57
positive or negative these things aren’t
08:58
happening to you they’re happening for
09:00
you if you look at
09:00
that lens now you can say how is this
09:02
going to help me grow how am i going to
09:03
become a better person because of this
09:04
thing even if it seems horrible if
09:06
precision’s hard we’re just making
09:07
somebody else’s fault take personal
09:08
responsibility and then you can change
09:10
and that’s how you progress and how you
09:11
grow i wish somebody would told me that
09:12
in my 20s because
09:13
i think i’ve been pretty good at overall
09:15
trying to take personal responsibility
09:16
but man there’s so many times where
09:17
something wouldn’t happen i want to
09:18
blame one of my staff members you’re one
09:20
of my employees right and blame
09:21
one of my friends or my parents or
09:22
whatever it might be and i i realized
09:24
looking back now
09:26
me blaming those people just kept me in
09:27
the rut it didn’t help me or change
09:29
anything it wasn’t until i look step
09:30
back so look i got to change something i
09:32
put on my own shoulders i was able to
09:33
make
09:33
a shift and change the direction and
09:35
actually have the success i wanted
09:37
me as a now 40 year old coming back to
09:39
20 year old russell this is one of the
09:40
biggest and most important things i
09:41
would tell them is to make sure you
09:42
always take personal responsibility for
09:44
everything in your life
09:44
number seven read expert secrets
09:48
no i’m just kidding but you totally
09:49
should read that but it’s literally
09:51
read read read like you got to be
09:54
reading okay
09:54
there are people that have taken a
09:56
decade of their life they’ve done trial
09:58
and error and problems and figured out
09:59
everything
10:00
they came back they spent a year writing
10:01
a book giving it to you and you can take
10:03
this book you can get a decade of their
10:04
life and you can read it in a day why
10:06
would you not do that okay tony robbins
10:08
once told me that if you take a book and
10:09
compress decades into days and that’s
10:11
what it is and so read a book because if
10:12
you do that
10:13
you’re learning from other people’s
10:14
experiences which is a much better way
10:16
to learn than going through every one of
10:17
these trials and these problems and
10:19
these things on your own
10:20
when i was in my teens i hated reading
10:22
it wasn’t when i turned 20 i started
10:23
reading very first time
10:24
after i found a couple books i liked i
10:25
was like oh my gosh this is amazing i
10:27
kept reading more and more and more
10:29
and by reading you get better at
10:30
learning you get faster your mind gets
10:32
sharper
10:33
and so that way when you’re older like
10:34
me man think how many how many lessons
10:36
how many things you would have learned
10:37
and you can be able to use as opposed to
10:39
if you start reading when you’re in your
10:40
30s your 40s man you missed
10:41
the boat reading often trains your brain
10:43
to absorb more information and it
10:45
expands your brain
10:46
and expands your mind so you can control
10:47
and hold more inside your head as well
10:49
all right and then the last one number
10:50
eight is be
10:52
humble and this is important because um
10:54
i’ve seen so many people who start
10:56
having success when they’re young
10:57
i had success when i was young and the
10:58
first thing that will happen to you is
11:00
you’ll think it’s all about you your
11:01
head will get big you’re like man i am
11:02
amazing like look how cool i am happened
11:04
to me so i know it’s gonna happen to you
11:05
as well so um the biggest thing i found
11:07
is that the first time my business grew
11:08
and it collapsed and it crashed i
11:09
realized it wasn’t all about me it was
11:10
about my team about other people
11:12
around me about ideas i got from from
11:14
god it was from all these different
11:15
things and when you think it’s all you
11:16
your head gets big your ego gets big and
11:18
the crash is hard if i can give you any
11:20
warning any recommendation
11:21
it’s uh to be very careful about this
11:23
especially as you’re going your very
11:24
first time it’s very easy to be
11:26
proud of what you’re doing and you
11:27
should be don’t let it grow your ego
11:28
because if it does that
11:29
it’s gonna be hard for you and the
11:30
people around you and it’s not all about
11:31
you you’ll find that out soon enough
11:33
and so that’s it those are my eight tips
11:34
for people who are in their 20s which
11:36
hopefully if you’re watching this you’re
11:37
probably your 20s right now i’m coming
11:38
to you from 40 year old russell to come
11:39
back and share these ideas with you if i
11:41
say one last thing
11:42
is i want you to understand that this
11:44
journey of entrepreneurship
11:45
it’s fun it’s really hard though there’s
11:47
gonna be there’s ups there’s gonna be
11:48
downs but the key is if you really
11:50
believe in what you’re doing if you
11:51
believe
11:51
that you are changing people’s lives
11:52
through your businesses that’s how you
11:55
last for a long time i’ve been doing
11:56
this for so long i’ve seen so many
11:58
people who have started businesses and
11:59
then they’ve disappeared i haven’t seen
12:00
them since i’ve seen a few people
12:02
who’ve gone now for two decades or more
12:04
and the difference is the people who
12:05
love and they serve their customers the
12:06
highest level those ones are still
12:08
around
12:08
people who are here try to make a quick
12:09
buck try to make money are the ones who
12:11
they aren’t anymore and so make sure you
12:12
focus on who
12:13
is the customer you want to serve how
12:14
can i help them and then from there your
12:16
ideas of being an entrepreneur are going
12:17
to grow
12:18
you’re going to think of ideas of
12:19
products and services and it might be
12:21
software and creator maybe write a book
12:22
or maybe
12:22
create supplements like all the ideas
12:24
will come when you focus on who is your
12:25
dream customer how can you change their
12:27
life focus on that here in your 20s by
12:28
time you’re my age you’ll have an empire
12:30
and you’ll be able to change a lot of
12:31
people’s lives around the world all
12:32
right with that said thank you so much
12:33
for watching this video if you got any
12:35
value please like comment and subscribe
12:37
and also i love if you tell me in the
12:38
comments down below which one of these
12:40
eight tips
12:40
was the most valuable for you right now
12:42
at this time in your life let me know
12:44
and then maybe we’ll go deeper on one of
12:45
those topics thanks again and i’ll see
12:46
you guys on the next video
12:54
[Music]
13:02
you
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