YouTube ClickFunnels™ - Bonus - Video (Russell Brunson - FunnelHackerTV)
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YouTube Transcript: English (auto-generated)
00:00
you’re laying me off really you thought
00:01
we were family russell
00:04
what am i supposed to tell this family
00:06
what am i supposed to tell them
00:08
this was one of the most excruciating
00:10
moments of my life the moment that i
00:11
nearly lost everything for myself
00:13
and also the people i cared about so
00:15
this is the story probably the longest
00:17
year of my life
00:18
starting out we were on top of the world
00:19
in the middle of recession and we were
00:21
thriving and having so much success and
00:23
then literally overnight we got all of
00:25
our merchant accounts shut down
00:26
within a couple weeks at a layoff 93 of
00:29
my employees including
00:30
friends and family members so i remember
00:32
i went to a bankruptcy lawyer that was
00:33
just down the street
00:40
do you have any money i have a little in
00:42
my wallet
00:44
how much hundred dollars
00:47
great i’ll take that and you could be my
00:50
client
00:51
and i bet we can get you out of your
00:52
lease and maybe
00:54
you won’t have to file bankruptcy how we
00:57
gonna do that
00:58
have you ever acted before
01:03
she said the call with the landlord i
01:05
remember the landlord was actually in
01:07
the floor above us so we get there
01:09
i walk into my landlord’s office and
01:11
said hey i’m
01:12
russell and uh i leased the seventh
01:15
floor below you
01:16
[Music]
01:18
this is my lawyer hi i’m russell’s
01:21
bankruptcy attorney
01:22
and mr babowitz mr babowitz this is the
01:26
worst case i’ve ever
01:28
taken in my 30-year career the worst
01:31
never have i had such a hopeless
01:32
situation
01:33
it’s uh it’s hopeless it’s a really bad
01:36
spot it’s horrible
01:37
horrible so hopeless beyond repair
01:40
really extremely hopeless
01:41
i am in a bad spot okay
01:45
i’ll let you out of your lease i need
01:48
you out by friday
01:49
thank you for me i was like this is a
01:51
huge win it means i don’t pay 30 000
01:53
next week for our mortgage so we never
01:54
saw him again and we spent the entire
01:56
week like getting rid of sessions i
01:57
remember
01:58
the last day down the call center
02:00
somebody had like a scentsy candle at
02:01
one point and tipped over and there was
02:03
like
02:03
wax and all the carpet and i was like i
02:04
can’t pay the fee to replace this carpet
02:11
it was like we’re all crammed in this
02:13
little little tiny office because it’s
02:14
all we can afford
02:15
and we’re trying to figure this thing
02:17
out we create an idea we launch it make
02:18
a little bit of money not to cover
02:19
payroll
02:20
we’re doing little things to try to keep
02:22
afloat second quarter projections are
02:24
looking great
02:24
i was on the site looking through all
02:26
the different websites that were for
02:27
sale i remember there was one website
02:28
that popped up and it’s called
02:29
02:31
this is the idea this is the thing
02:32
that’s going to change everything i put
02:33
an offering on the auction site and we
02:35
won
02:36
and we won the auction for
02:37
championsound.com guys stacey if you
02:38
could transfer that to our servers that
02:40
would be awesome
02:41
uh hey we have a problem this is coded
02:44
in ruby on rail so
02:45
we’re gonna need a new server what’s
02:47
ruby on rails
02:48
it’s a different programming language
02:54
stacy couldn’t do anything and the site
02:55
was broken and all these problems are
02:57
happening they had a couple customers
02:58
the customers were messaging us angry
03:00
it’s not working and things aren’t
03:01
happening and then i was walking out the
03:02
door and i had this weird impression as
03:04
i was leaving
03:05
the impression was like there’s somebody
03:06
one of your customers know probably
03:08
knows ruby on rails maybe they’ll
03:09
partner with you
03:10
and i was like huh i walked back in turn
03:12
my computer back on
03:13
and went to my my customer list and i
03:15
sent an email to all my customers
03:16
and then one guy sent a message through
03:18
it’s like hey i’m a ruby developer and i
03:19
got my own business on side i’m not
03:21
interested in being employed but if
03:22
you’re looking for a partner i’d be more
03:23
interested to look at it
03:24
and i remember at first i was like ah
03:25
this is maybe a little nervous they were
03:26
clicking on saying
03:27
his facebook profile and i looked at
03:28
he’s like a super normal looking guy and
03:30
i was like there’s no way this guy’s
03:31
like a hardcore
03:32
programmer i saw his beautiful wife and
03:34
his daughter
03:35
but i messaged him and he said yeah just
03:37
send me the log and i’ll see if i can
03:38
fix it
03:38
and while i was in there i noticed this
03:39
this and this i changed this and i added
03:41
this and all these things he’s like oh
03:42
by the way
03:43
wouldn’t be cool if we did this and he
03:44
had all these ideas and i was like oh my
03:46
gosh like who is this guy
03:47
we started getting to know each other no
03:48
more weight on the shoulders we had this
03:50
shot where we could be creative again i
03:51
wasn’t building something to like
03:52
keep myself out of jail so todd started
03:54
coming to boise we’d fly to boise
03:56
probably once a quarter so we fight a
03:57
boys and just come up with ideas
03:59
there is an article about a tech company
04:02
which got 5 million in funding
04:04
and it is a really basic tech company
04:07
it’s
04:07
really simple they build landing pages
04:10
basically
04:11
this company got 5 million in funding i
04:13
mean we could build this company this
04:15
week
04:15
we can clone it and compete against it
04:18
we could build this company tonight
04:19
i know let’s build it so for that week
04:22
we sat there in front of a whiteboard
04:24
for entire week
04:29
[Music]
04:38
and then the very last day is like what
04:40
are we going to call it what if we call
04:42
it click funnels
04:44
that’s it
05:03
well good hackathon my friend yeah it’s
05:06
always a pleasure
05:07
look the last couple years i’ve been
05:08
working with you kind of as an employee
05:10
and doing some stuff
05:11
but this project if i’m going to go all
05:14
in
05:15
i want to be partners i had so much fear
05:17
and anxiety around that
05:18
and as i looked at him before he got the
05:20
car i was just like i felt this like
05:22
weird
05:22
like calming feeling of just like it’s
05:25
gonna be okay
05:26
let’s be partners all right
05:29
sounds good
05:30
[Music]
05:34
there he flew home to atlanta and he sat
05:35
down in his basement office and spent
05:37
the next three or four months building
05:39
the first version of clickfunnels and
05:40
the rest is history it’s interesting
05:44
because
05:45
you think about in in any of our lives
05:46
there’s a couple like key things like
05:48
you you pick a spouse
05:49
if you do good it can be an amazing
05:51
experience if you pick the wrong spouse
05:52
it can be
05:52
the hardest thing you can possibly
05:54
experience in this life if you’re
05:55
picking a business partners like a
05:56
spouse
05:56
because that like i always had so much
05:58
fear and when everything collapsed and
06:00
people started leaving that was the
06:01
first time i realized i’m like oh most
06:02
these people were here for paycheck they
06:04
weren’t here because of the mission i
06:05
remember being so hurt by that
06:06
outside of marrying my wife it was the
06:08
greatest second greatest decision i ever
06:09
made
06:10
saying yes todd that day
06:20
[Music]
06:50
you
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