Emily Shai, Secrets Of A 12 Year Old Best Selling Author

Funnel Hacker Radio - Podcast - Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
welcome to funnel hacker radio podcast
00:03
where we go behind the scenes and
00:05
uncover the tactics and strategies top
00:07
entrepreneurs are using to make more
00:09
sales dominate their market and how you
00:12
can get those same results here is your
00:14
host dave would work everybody welcome
00:18
to funnel hacker radio you guys are in
00:20
for an amazing treat today I have the
00:23
opportunity of having a young lady who
00:26
has been in massive high demand since
00:28
little hacking live everyone’s been
00:30
dying to hear her story so welcome to
00:32
the show Emily Shay hi everybody but be
00:36
here we are so excited we had such an
00:39
amazing time at photo acting life that
00:41
you’re on stage and everyone was like
00:44
how do i hear more about her and her
00:45
story to everything else but you know
00:46
what the best way is let’s get you on
00:48
our podcast and let you kind of tell
00:50
your story so Emily if you don’t mind
00:52
give people some idea as far as who you
00:54
are and what’s going on in your life is
00:56
it well my name is Emily of course on 12
01:01
years old and I’m the world’s greatest
01:03
sleepover expert and I wrote a book at
01:06
ten called the five-step super to sleep
01:09
over and once upon a time I went
01:10
door-to-door and I called my book and I
01:13
made twenty thousand dollars going to
01:15
orders are installing my book and well
01:18
today my goal is to help 2,000 kids
01:20
write a book and helps it doesn’t get
01:22
certified through your company and I
01:24
just want to help kids to be able to
01:28
realize that life is not all about video
01:30
games and TV and I like that but it’s
01:33
not all about that they can do something
01:34
greater with the last and when I’m so
01:37
excited we it’s funny I’ve got the kid
01:40
through your age and they’re just like
01:41
how is she doing a bad I’m like you know
01:44
what I’ll have her tell you exactly how
01:46
so Emily how in the world exactly sell
01:48
twenty thousand dollars worth of books
01:51
well a lot of hard work actually yeah my
01:56
okay so here’s a quick tip is if you if
01:59
you want to do anything in life you need
02:02
a mentor unique someone that’s got to
02:04
push you and guide you and tell you the
02:05
right way to do it you’re not doing all
02:07
the hard work and not get the new your
02:09
goals you’re doing it right so you gotta
02:11
have a mentor
02:12
and that’s just you just have to have in
02:15
the door so who was your first met door
02:18
well my dad’s my mentor but I Russell
02:22
Brunson is also my mentor that’s awesome
02:25
well so tell me how did you even get the
02:28
idea of writing the book I mean there
02:29
are too many 12 year old or even 10 year
02:31
olds at that time we have a desire to
02:32
write a book how did that all come about
02:34
well one day my dad I my dad and I went
02:38
on a little daddy daughter day and I
02:40
told him I wanted money and he said I’m
02:43
not giving you any more money and so he
02:45
told me to start a business it was like
02:48
well what kind of business should I
02:49
start he was like what do you love and I
02:51
told him I love sleepovers of course a
02:53
ten-year-old girl who doesn’t sleep over
02:55
his elite ones but once a month and I
02:57
said I like Freebo his first thing that
02:59
pops into my head and so that’s why I
03:02
came about and i wanted i wanted this
03:03
whole big set with photographers and
03:06
lights and editors and editing software
03:08
in all this big this big stuff the dream
03:11
movie set and well that there’s a little
03:14
problem there that’s that’s expensive
03:16
and i’m general girl and i’m pretty sure
03:19
my piggy bank doesn’t have five hundred
03:21
thousand dollars in it at that point and
03:24
so I was like dad how do i how do I
03:26
raise money for I business and he said
03:28
and we said right about now I was like
03:30
what can I do that as well of course you
03:33
can do it and so I wrote a book that is
03:38
so awesome so how did you get the idea
03:40
of going door to door selling marketing
03:43
obviously is one of the main things
03:44
people always get pressing with as far
03:47
as when they write a book is how am I
03:48
going to get that book out to to
03:50
actually get people to buy it you ought
03:52
you didn’t have too much of a problem
03:53
selling that book you went if you’ve
03:54
sold twenty thousand dollars with that
03:56
boy
03:58
well actually I ignited I didn’t
04:01
actually start with a book i started
04:03
with cookie and my mom was working for
04:06
me for Bria slaving over a hot oven all
04:07
day and making the cookies i go on
04:09
calling like 45 minutes and so that
04:12
didn’t last long she was working for
04:13
free and she didn’t like that and I
04:15
wasn’t willing player so she didn’t like
04:17
that no she quit actually I fired her
04:20
own decision I see quit and then I moved
04:25
on and plus that’s not it but that also
04:28
cookies were like a lot of time
04:30
consuming and the prophets were ok but
04:33
they weren’t all that and and then so we
04:36
I was like dad what am I supposed to do
04:38
I I like I need to sell something that
04:40
doesn’t take me that I can wash my hands
04:43
of as soon as i’m done as soon as i’m
04:44
done selling it so I struck a deal with
04:46
nearby keep saying called papa murphy’s
04:48
and I I was like okay so you give me the
04:53
town cards also unto to potential
04:56
customers you get more customers you
04:58
make the pizzas and I make money and
05:00
boom you know like they were making the
05:01
dough but I was like I was making the
05:03
dough you know and I’m not getting the
05:08
word out about my business though so
05:10
what do I do now he said in math when he
05:12
told me to write a book and it’s all
05:14
about Margot audience to you got to
05:16
learn your target audience and while i
05:18
was doing pizza cards and cookies i was
05:21
starting to learn my target audience and
05:23
how it how it really made a difference
05:25
and what in what and who you sell to
05:28
that is awesome that is so so cool so
05:33
how did you identify your target
05:35
audience well you just got to kind of
05:38
try you got to keep you gotta try a
05:40
bunch of different things like so for
05:43
example and it’s also kind of about like
05:45
logic like if you’re selling of course
05:48
on sleepovers you don’t want to sell it
05:51
to okay so let me even do a different
05:55
example if you’re selling if you’re
05:57
selling ice cream you don’t you’re
05:59
selling ice cream you don’t want to you
06:01
don’t want your target on TV people that
06:03
are lactose intolerant because I should
06:05
close it work out so you got
06:08
kind of logistical think like ok these
06:11
people are definitely not going to buy
06:13
my product and my surviving for someone
06:16
else what so you got two by two you just
06:19
got to kind of try anything to figure it
06:21
out so how did you what you had to do
06:25
with your book how did you sell your
06:26
book huh he’s an idiot not a good how
06:30
did you actually sell the book then well
06:33
actually I do I found out that cars car
06:39
sales and like salesmen were more likely
06:41
to buy my book because because well
06:45
their salespeople and then when they see
06:47
a clever old 10 11 12 year old girl
06:49
walking up to them and saying and like
06:53
picking them and like arguing with all
06:55
their excuses and coming up with you
06:58
know arguing with their excuses and
06:59
everything they’re like wow this lever
07:03
old can close was kind of thing and and
07:06
so uh sometimes they would just like
07:08
running out of art they would just run
07:10
out of excuses to not buy my book and
07:13
sometimes they wouldn’t like run out of
07:15
them but I would just like like be on it
07:19
and they would be like wow this is
07:20
amazing just take my money country that
07:26
is fascinating so right now you trying
07:28
to have a mission to help other kids
07:30
learn to do what you’re doing so how are
07:32
you actually doing that well I’m doing
07:34
that through a company that I created
07:36
called base kids and I have a course
07:39
called superstar out there and it’s
07:42
basically a six week course and I want
07:45
to pitch on here anything but like it’s
07:46
a six week course where I keep kids how
07:50
to write their own book and like six
07:52
weeks it was just pretty cool so Emily
07:55
this is a piss test you can always you
07:57
can always pitch on this radio show and
07:59
so I went if it’s real hard for people
08:01
understand what you’re doing because
08:02
I’ve got a lot of people who at funnel
08:05
acting life or like i want to buy her
08:06
court I want my kids to do what you do
08:08
it so go ahead and ditch as hard as you
08:10
want well well in that case um I
08:14
actually have a website you can go to
08:16
you can either go to my facebook page
08:17
where i post all kinds of daily life
08:21
post all kinds of different
08:22
facebook live videos and videos and
08:24
posts and firing the quotes and
08:26
everything and that you go to
08:27
facebook.com backslash the real Emily
08:30
Shay you can find out more about this
08:31
kids there or you can go to WWE kid show
08:36
calmness Vig ki Jeezy and then so is
08:41
actually spelled with an S and a 0 w dot
08:44
c om okay I love it so what do you what
08:48
are you going to keep teaching kids how
08:50
to write a book in six weeks is that
08:53
something adults can welcome as well
08:54
yeah those can do it you you know I’ll
08:57
take anybody money so Emily I know a lot
09:02
of a lot of these people who are sitting
09:04
in on sun lacking live event we’re so
09:06
impressed with your energy with your
09:07
excitement with your passion your desire
09:09
and most important they wanted they
09:12
wanted to be able to make sure that you
09:14
know their kids became entrepreneurs or
09:15
at least started looking at kind of what
09:18
you’re doing right now at an earlier age
09:19
so tell me how how is your funnel
09:23
actually when they go to you know biz
09:25
kids show com what’s the funnel and how
09:28
they’re actually going to work are you
09:29
doing this your webinar I mean what oh
09:30
yeah key plans yeah yeah actually it’s a
09:33
free webinars littering no charge no
09:36
hidden fees are in your contracts and
09:38
you just no hidden CES is free they go
09:44
to the webinar and the register your
09:46
webinar you’re going to basically i
09:47
assume on the webinar then you’re going
09:49
to pick a product at the end yes and is
09:53
it a membership i brand on you think day
09:55
to the end they get a free book and see
09:58
there you go that’s awesome so they get
10:01
a free book they stay to the end of the
10:03
webinar yes huh that’s the hook and then
10:09
as far as the course is a membership
10:11
course i think how is the core set up
10:13
for the wicked session was like book and
10:16
of course and then i saw bears and it’s
10:19
tricky and you learn how to write a book
10:22
that’s fantastic add on I love it well
10:28
thats so what would you encourage other
10:30
kids who want to be like you what’s the
10:33
big deal well one thing for a fact is
10:38
that if you want if you want to uh you
10:41
know learn dr oetker starter business
10:43
you know you got to go to viscous calm
10:45
the bits the big skidrow calm and like
10:51
you just got to start somewhere like
10:53
whatever you want to do whatever you
10:54
love doing just go out there and try new
10:56
things and work hard and you’ll get
10:59
results and the other thing I talk about
11:02
a lot is I talk about money but when I
11:04
say that I want to like remind you that
11:06
it’s not all about the money that with
11:08
the money you get you needed like learn
11:10
how to use it to make a difference to
11:12
which is important so what are you doing
11:15
to make a difference well I really want
11:19
to help I really want help orphans and
11:22
you know I just other I just want to
11:24
help kids and built i wanna i want to
11:27
build an orphanage actually so we rockin
11:29
on I don’t know I know yet you know
11:33
somewhere close I guess so that’s
11:38
fantastic so tell me when you start as
11:40
far as selling your book in your course
11:43
to teach people how to not going to
11:45
write the book but also sell the book
11:47
and yeah it does it also i also have a
11:51
little upsell and i took my dad into
11:54
doing a best-selling course to he’s
11:57
going to teach your kids how to get that
11:58
seller status to wow so is your book
12:02
about selling and it’s free you know no
12:04
I’m sorry so can you give us a couple of
12:08
tips right now
12:10
well yeah yeah I can give you a home
12:12
except well you gotta remember when
12:15
you’re writing your book the thing that
12:17
you need when you’re writing your book
12:19
is you need to have an outline that have
12:22
sprained foot and then you just build up
12:24
off that phrase like layout very cool so
12:29
what are some of the things how can
12:32
people go ahead and sell their button
12:34
how do you make twenty thousand dollars
12:35
throw in a book well I think that
12:38
earlier it’s about like target audience
12:40
the first things first you gotta you
12:41
gotta have a product to sell and you
12:44
gotta figure out your target on your
12:45
cheetah you’re selling to and you got to
12:47
figure out where are you selling are you
12:49
going to go door to door are you going
12:50
to market it on on Facebook guys or you
12:53
can just like are you going to do ads
12:54
like wherewhere are you selling they are
12:56
you having your own shop kind of thing
12:58
boutiques like you guys think about it I
13:01
think that’s great so and you also have
13:05
somewhere on the pitch which is really
13:06
important if you don’t know how to pitch
13:07
will then effect so where do you learn
13:11
how to fish actually my dad got me out
13:16
of it awesome well you see they have no
13:19
problem fitting you pitched great from
13:21
stage you pitched often here on the
13:23
podcast I think it’s fantastic so right
13:26
now the best way for people to get ahold
13:28
of you that emily is at either give kids
13:30
show calm where they can actually see
13:31
your funnel go through your webinar
13:33
funnel or these no jugyou thankless calm
13:38
backslash the real Emily Shay EMI oh I
13:41
sha I that’s awesome well Emily’s we get
13:46
ready to kind of wrap things up is there
13:47
anything else you want to tell our
13:48
audience you know why I just have I said
13:52
one thing that you guys got to remember
13:53
is age is just a number it’s not a taco
13:56
it’s number it’s not something physical
13:58
you can have it’s a number and it
14:01
doesn’t matter what age you are or how
14:04
tall you are how short you are like it
14:06
doesn’t matter like like who you are you
14:09
can do anything you want well and with
14:12
that awesome advice and with that I’m
14:14
going to let you go get back in the pool
14:16
and enjoy your time in Florida okay
14:19
thanks so much thanks for listening to
14:21
puddle hacker radio podcast if you
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14:43
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14:48
you’ll get all the details thanks again
14:50
for listening

Expert Secrets: Find Your Message, Build A Tribe, And Change The World…

:arrow_right: Get FREE Book Now! (Limited Copies)

“Expert Secrets Is The Map That Will Allow You To Turn Your Specialized Knowledge, Talents and Abilities Into A Business That Will Work For You! This Is One Of The Shortcuts of The New Rich” - Robert Kiyosaki