ENTREPRENEURS: How to get to your #1 desire FAST

Marketing Secrets - Podcast Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
tension entrepreneurs my name is Russell
00:01
Brunson and on today’s episode of
00:03
marketing seekers I’m gonna be talking
00:05
about how to get yourself and others
00:06
past the initial pain so you get to
00:08
desire fast if this is your first time
00:10
on the channel please like subscribe and
00:12
that way you get more videos like this
00:13
every single day in your inbox so the
00:17
big question is this power on CH Brewers
00:20
like us who didn’t cheat and take on
00:22
venture capital for spending money from
00:24
our own pockets how do we mark it in a
00:26
way the lets us get our products and our
00:28
services and the things that we believe
00:29
in out to the world and yet still remain
00:32
profitable this podcast will give you
00:37
the answers
00:37
my name is Russell Brunson and welcome
00:40
to marketing secrets okay so today I
00:48
want to talk to you about something that
00:48
I was actually having conversation with
00:50
John here my office a few minutes ago
00:52
and it came up he was talking about and
00:54
John is the guy on our team that runs
00:56
all of our traffic he’s amazing and he
00:58
he was a ballroom dancer growing up in
01:00
high school and in college and right now
01:02
his kids just started learning how to
01:04
dance and we were talking about that a
01:06
little bit and he said it’s probably
01:07
kind of like you you’re teaching kids
01:08
how to russell right now and how excited
01:10
you get watching them and then we start
01:12
talking about just how hard is it first
01:14
though like when my kids and also me
01:16
first started wrestling the very first
01:19
it’s not fun right because you’re bad
01:21
and you go out there and you get beat up
01:23
by a lot of other kids and they don’t in
01:25
wrestling it’s not nice they beat on you
01:27
and it’s really bad where and John’s
01:29
like I’m gonna dance the same thing you
01:30
go out there and it’s like you’re really
01:31
bad at first and so looking at ourselves
01:33
as coaches right because if you listen
01:36
my recent podcast like as you grow in
01:38
your company you go from you know
01:39
entrepreneur to me a coach of coaching
01:41
your your team right that’s how the
01:42
progression grows as you try to scale a
01:45
company so I’m looking a lot like how do
01:46
we coach how to eat coach you know how
01:48
do I coach my team better and also how
01:50
do I coach my kids and wrestling right
01:51
and it’s interesting because like when
01:55
somebody first starts the process is not
01:57
fun right in fact usually sucks at first
01:59
it doesn’t matter if it’s wrestling or
02:00
dance or if it’s Facebook ads or if it’s
02:03
building a funnel whatever there’s like
02:04
this part at the beginning that sucks we
02:06
actually get through the initial like
02:07
pain right you have to get through the
02:10
pain of like learning and trial and
02:12
error and like
02:13
frustration and it’s it’s tough and
02:15
slaying how do you people pass that
02:16
initial pain it’s the point where you
02:18
like you actually have success and you
02:20
like it and then you desire it I sing
02:22
back about my wrestling and I think I’m
02:23
I told a story before but when I was
02:25
wrestling growing up I started in eighth
02:28
grade I said I started when I was really
02:29
young and I guess I hated it so I did it
02:30
a year when I was like 5 and then my
02:32
parents said I quit because I hated it
02:33
and I started getting eighth grade so I
02:35
didn’t eat grams like it’s kind of fun
02:36
but I didn’t really like it I’ve just
02:38
kind of there because my dad was making
02:39
me and I was getting beat up a lot and I
02:41
just like huh this kind of sucks and
02:43
then I started learning in the ninth
02:45
grade started and I still kind of like
02:46
you know I was going to practice my dad
02:49
would come at practice and try to train
02:50
me so when you beat up as bad and I
02:51
wasn’t good but like I was kind of like
02:53
figuring out a little bit and I just
02:54
remember I had my first wrestle off and
02:56
arrested this kid who’d been wrestling
02:57
for two or three years and I beat him
02:59
which meant I was gonna be JV and I was
03:01
so scared because like that mean I was
03:05
gonna be a match who’s gonna be in the
03:06
middle of the gym and everything so that
03:07
week the the tournament or the the
03:09
wrestling match happened I still
03:10
remember wrestling bright in high school
03:12
and I go to weigh-ins and in weigh-ins
03:14
like going to step on the scale and then
03:15
the guy says let’s go out to me and he’s
03:17
this guy and he has a mustache now to
03:20
this day I still can’t grow a mustache
03:22
and he’s on there and a mustache and I’m
03:23
like what in the world and I remember
03:26
going out and going up to the gym and
03:27
they had the wrestling mats out and
03:28
getting warmed up and the only people
03:30
who stands my mom and dad like three
03:32
other parents that was it and you know
03:34
everyone’s going out the first matches
03:36
go out and the second I’m getting so
03:37
nervous and fine it’s my turn I go out
03:39
there and I’m in my singlet you know
03:41
super nervous and awkward and there’s
03:42
this guy crossing me who’s got a
03:44
mustache and I was like this guy’s like
03:46
you know this is the room this is like a
03:49
big dude and some are shaking his hand
03:51
we started wrestling and at the end the
03:53
match i won Eimer getting my hand raised
03:55
and looking up into the audience and see
03:57
my mom and dad see my dad jumping around
03:59
and I was like like from that moment
04:01
forward I was a wrestler that’s when I
04:03
got the desire I needed and when I had
04:05
that desire becomes easy right when you
04:06
have desire like you he’ll do anything
04:08
like I wouldn’t eat for you know four or
04:11
five days out of the week to cut weight
04:12
to make weight cuz like I love this so
04:14
much like when desire happens it becomes
04:16
easy right and so a lot of you guys is
04:18
the same thing in business like business
04:20
is like you haven’t like you can’t want
04:22
to do it and
04:24
you know there’s kind of that there’s
04:26
kind of phase in there where it’s like
04:28
how do I do it do I not do it and like
04:30
[Music]
04:31
and and why do we get stuck in that
04:34
before they ever get the desire would
04:36
even desire it all becomes easy because
04:37
now you’re obsessed with it you’re gonna
04:38
read your study you’re gonna do it
04:39
whether you’re successful or even care
04:41
you’re just gonna go go go because you
04:43
got that desire and so for me it’s like
04:45
as a coach of you guys and also as a
04:47
coach of my team and now my kids like
04:49
how do you create that initial desire
04:50
fast like you have to get past that
04:53
initial pain and learning curve so you
04:55
get to the desire as quick as you can
04:56
and so that’s my question for you for
04:58
yourself and for your team’s for
04:59
everyone just like how do I get past the
05:01
pain and get to desire desire hits and
05:04
then it’s fun I was talking about I’d
05:05
rather have kids with desire than kids
05:07
with talent because talent doesn’t mean
05:09
you’re gonna be successful desire does
05:11
in fact I never thought it was a very
05:13
good athlete growing up but I didn’t
05:15
same desire I loved it it’s in the in
05:17
business I don’t think I was the most
05:19
charismatic
05:20
I was nervous I talked to you fast a
05:22
little bit but I desire I loved it I
05:25
became obsessed with it and so that’s
05:27
the key getting past the pain today of
05:29
desire so for yourself initially look at
05:31
yourself like you in this pain point if
05:32
so it’s like how do I create desire how
05:34
to make it slide and obsessed with this
05:35
thing like that where it’s fun and I
05:36
love it I can’t stop thinking about it
05:38
like that’s we got to get to you because
05:39
then this becomes easy it’s not work
05:41
anymore it’s just fun you know my kids
05:44
I’m I think about how do I get them to
05:45
have desire and from wrestling it’s like
05:47
that’s the best way to desires to get a
05:49
win it’s right now like especially my
05:51
kids first started they wanted to quit
05:52
every single day they’ve come up to me
05:54
literally on the water breaks like hey
05:56
Dad can we quit now and I’m like dude
05:58
we’re in the middle practice like we’ll
05:59
get now I’m like no you cannot quit and
06:02
it was like and then they go to matches
06:04
and they just get beat on and it was
06:05
just like oh and it’s like I have to
06:06
give them good enough they can win
06:07
because when you win then you’ll get
06:08
desire and so I think for you guys
06:10
that’s a lot of say how do I create that
06:12
initial win in your business in your
06:14
life whatever might be couldn’t get that
06:17
first win you taste it I got my hand
06:18
raised and I’m looking at this guy with
06:20
a mustache and I beat him boom that’s
06:22
when I had the desire that’s when I
06:23
became a wrestler that’s when you know
06:25
for you that’s when you became an
06:26
entrepreneur rest when you became
06:27
whatever it is for you and so how do you
06:29
get those quick wins fast you can create
06:31
desire how’d you get past that initial
06:32
pain you know a lot of entrepreneurs who
06:35
come to me initially kind of me like
06:36
idea for project Russell and giving
06:37
these projects that are insanely big I
06:40
mean that sounds amazing if you had ten
06:41
million dollars in funding that you
06:42
should run after that but you don’t so
06:44
let’s pick a smaller thing let’s get a
06:45
win I think let’s like let’s practice
06:47
like my first win was a little product
06:49
called zip Brander right and then how to
06:51
make potato gun and then form fortunes
06:54
these little stupid things there were
06:55
little wins but that little win then
06:57
creates the desire and then that that
06:59
desire is what drives you to the big
07:01
wins so think about that for yourself
07:03
how do you create those little wins how
07:04
do you get past the initial pain so they
07:06
can have a win and get desired when
07:10
you’re training new people on your team
07:11
how do you give them the initial wins
07:13
that you have desire so I’m putting it
07:14
out there’s a thought I don’t know the
07:15
answer it’s different every situation
07:17
but just know that’s your goal it’s the
07:18
people pass the initial pain of a new
07:20
thing and so they can create desire and
07:22
then from there they’ll just they’ll go
07:24
on their own and it’ll run and it’ll be
07:25
easy so hope helps you guys appreciate
07:27
you all have an amazing day if you’re on
07:30
iTunes right now please go like and
07:32
comment we just opened up a new channel
07:35
which is where you guys are now so if
07:36
you go comment on the channel that’d be
07:37
awesome if you were on the old channel
07:39
so getting these you’re not able to
07:40
leave a comment but if you go to iTunes
07:42
and search for marketing secrets you can
07:43
subscribe the new channel and you leave
07:44
a comment which would be awesome and if
07:47
you were here on YouTube watching this
07:48
please subscribe to our Channel like it
07:52
leave a comment and and I really
07:54
appreciate that it’d be awesome thanks
07:55
again you guys and we’ll talk to you
07:57
soon bye would you like to see behind
08:00
the scenes of what we’re actually doing
08:01
each day to grow our company
08:03
if so then go subscribe to our free
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The Marketing Secrets Blackbook - "99 Marketing Secrets That Will Change Your Business… And Change Your Life!"

:arrow_right: Get Your FREE Digital Copy Of The ‘Marketing Secrets Blackbook’ Now!

How We Took ClickFunnels From ZERO To Over $100,000,000 In Sales In Just 3 Short Years.

Get The First 257 Episodes Of Marketing In Your Car For FREE On This Pre-Loaded MP3 Player…

:arrow_right: YES! I Want The FREE Pre-Loaded MP3 Player

Hurry, these are almost sold out.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.