Expert Secrets Funnel - Funnel Friday's - Episode #27

Funnel Friday - Video (Russell Brunson - FunnelHackerTV)

Is it just me, or is the HARDEST part of creating an awesome funnel… THE COPY.

:arrow_right: Show Me How To Get ALL Of My Sales Letters, Scripts And Webinars Slides Written (In Under 10 Minutes) WITHOUT Hiring An Expensive Copywriter!

Suck At Writting Copy? Let Funnel Scripts Do It For You!

YouTube Transcript: English (auto-generated)

00:01
hey Matt me hey guys russell brunson
00:06
here welcome to funnel fridays we
00:08
haven’t done in a while is that man nice
00:14
getting it all right I like Matt Damon
00:22
Damon does Batman does ever the light
00:25
just blind you yeah I can’t see so
00:29
frightened for my eyes Jesse they do so
00:31
pray that Hogan alright i would think
00:32
that mattox I can ah this is like I’m
00:36
doing real I feel like I’m doing real
00:37
life JibJab you know with Russell before
00:41
everybody oh damn I just hit my head on
00:43
the microphone oh yeah so there’s guys
00:52
actually grow facial hair now yeah
00:55
really Russell hit puberty he’s got a
00:58
beard yes what a manly beard it is tada
01:04
ok enough of that well honey Russell
01:07
mask and uh I love your Batman mask
01:10
though it appears a bit uncomfortable um
01:15
that’s awesome so how’s it going man
01:18
it’s going really really well we’ve been
01:20
super busy we’ve been helping with the
01:22
with the promotion of Russell’s new book
01:25
expert secrets available for free just
01:29
pay a small shipping and handling
01:30
available at expert secrets com forward
01:33
slash gym where you’ll receive an
01:36
awesome bonus from me to do you like I
01:39
slit that is too late now that’s the
01:40
link hey did we like one or two right on
01:48
the philly contest so this verizon
01:51
that’s awesome can we end it today yeah
01:54
you know why you guys Nancy don’t you
01:56
all these dudes are going to come in and
01:58
swoop in the end uh oh Edwards got this
02:00
money I’m gonna kick his butt in this
02:02
place I want a pokemon card awesome oh
02:07
we give a pokemon cards oh yeah a little
02:11
50 cent pack of pokemon cards
02:13
and I’m just want to be I’m just happy
02:15
to be part of the team well glad here
02:17
what’s fun later from Friday’s like like
02:19
a month or it’s been a while it’s been a
02:21
while yeah yeah yeah lots of cool things
02:23
been happening to we’ve been adding
02:24
funnel scripts left and right and you’ve
02:27
been actually using the click funnels
02:28
platform to create something awesome
02:30
yeah it’s so fun like I’ve been so much
02:33
time I teaching clip follows people set
02:34
up the phones was fun like last week to
02:36
actually sit down and be in click photos
02:38
building and um and I think we built a
02:40
work of art degree like it’s amazing I’m
02:43
really proud of our day of our new
02:44
funnels Carly I agree it’s pretty it’s
02:46
pretty impressive so we’re thing about
02:48
for today’s show is normally building
02:50
new funnel but like I just want to
02:52
shuffle it when we have you just want to
02:54
see what we have Joe wants to go through
02:55
it all the psychological we did why we
02:57
did it yeah that’s what good I do all
03:00
right we do that Nijinsky show you some
03:01
new stuff you got happening on funnel
03:02
scripts items we really cool so all
03:05
right yeah lets you do it awesome isn’t
03:07
rigged all right this is the kind of
03:09
thing you can be watching while you’re
03:11
waiting for your copy of expert secrets
03:13
to show up in the mail available at
03:15
expert seekers com forward slash Jim go
03:17
ahead all right so I have a reasonable
03:22
hangouts already the spy gotta go screen
03:24
share sorry guys it’s like a oh now the
03:30
screen oh yeah yeah I remember this it’s
03:33
coming back to me hey good job alright
03:36
so good like this I’ll blow these things
03:38
up a little bigger so you cannot see me
03:39
bidding on my screen okay big basket and
03:42
uh camera apps we can all hang out and I
03:47
spoke to talk to guys because a key
03:51
hitter in all right so all right yeah
03:55
sweet get them all right so what gets in
03:57
the funnel s weird in front of fridays
03:58
today and we’re sure you guys kind of
04:00
what we did why he did it and hopefully
04:01
uh you guys outside and Jim’s gonna
04:04
break out and show us some of our new
04:05
funnel strip stuff so alright so first
04:07
page here I’m not gonna show those stats
04:09
on pages but you see we had a hundred
04:10
seven thousand visitors so far she’s
04:13
pretty awesome that visitors to give us
04:16
a full shipping address which is also
04:18
awesome I think as of today the writing
04:20
this we’re at 15 and a half thousand
04:23
fifteen fifty and a half thousand
04:25
fifteen
04:25
it was like 14,000 when we left
04:27
yesterday it’s been like a half day so
04:30
first off everyone who’s been who’s
04:31
participated in the launch thank you
04:33
thank you help sailboat thank you Jim
04:34
thank you um like I was bought the book
04:38
like um can I put that I can okay now
04:41
say that 15,000 into perspective that’s
04:44
one and a half times the population of
04:46
the county that I live in everyone about
04:50
put it well sis crazy No so New York
04:53
Times is towing this fruity again this
04:54
year I promise but uh how can she be got
04:58
new york times bestseller was just like
04:59
eight thousand copies you got ourselves
05:00
we doubled over it takes to be coming to
05:02
your house bestseller in it in like 48
05:04
hours which which because they don’t
05:06
like people like me they’re not going to
05:08
give it to me but we freaking thrashed
05:09
in Mike Harry Potter who’s that change
05:12
your grade now we crash them shades
05:14
Russell look I got yacked from pizza
05:20
from this new mask anyway it so thank
05:25
you guys for helping us destroy the
05:26
publishing world alright so this is page
05:29
number one alright so a couple things um
05:33
there’s new things we do here click on
05:36
some of these features not yet available
05:37
to you the way it works is like I give
05:39
my wish list my team and then we create
05:41
some amazing crap and then later that I
05:43
everyone wants to sweet fear i’m making
05:44
click pumps lot of stuff may not be in
05:46
quick bones yet but now that it’s been
05:47
out there like that’s my secret is to
05:49
get them to be all right okay let’s make
05:50
so eventually something lots of you can
05:53
do quick phones but he fought some of us
05:54
coming soon hopefully to a funnel near
05:55
you but alright so here’s the initial
05:58
landing page and a couple things first
06:01
off uh it’s gorgeous it is really good
06:04
and i started this is going to put
06:06
funnel scripts and perspective for
06:07
everyone the copy stuff like I I wrote
06:10
on my own probably a dozen headlines I
06:13
did function two dozen or two or three
06:14
and I couldn’t find a pen I like
06:16
surprise i found a guy he’s a really
06:17
good copywriter and he charges a hundred
06:20
dollars per headline all right I can’t
06:22
lights for me and these two of them he
06:24
came up with which is so simple but this
06:26
person was one of people yeah what
06:28
people actually pay for your vice I was
06:30
like that’s too simple it was perfect
06:31
and this one which if i was to redo my
06:33
book right now i make this the title
06:35
title find your message go to try and
06:37
change the world so anyway that’s like
06:39
how much time effort goes into like just
06:41
to headline like hundreds of my own and
06:43
paint someone and fun anyway so
06:45
headlines report alright so there it is
06:48
a video turned out amazing I’m so good
06:52
so proudly mini okies one CA five
06:53
seconds of it you are great or what I’m
06:56
doing yeah a little more believe
06:58
whatever water you like right now so I
07:01
recorded that at two o’clock in the
07:02
morning during inner circle because I
07:04
let the with the week for launch without
07:06
air circle meeting so it was a little
07:08
stressful um but turned out good you can
07:12
I your school if you getting a sprinkle
07:13
shipping offer I’m try to get to sell
07:15
immediately rice looks like all these
07:16
things there’s like headliner grab my
07:18
min there’s like talking about the offer
07:19
get a free copy then there’s like big
07:21
benefit and then there’s like the offer
07:22
free copy and where should i stipulate
07:23
others like all these things in free
07:25
book videos talking about so eight
07:26
there’s like 20 things all pushing to
07:28
like this one thing to get the free book
07:30
right and so most of like the high
07:32
practice which is like the majority of
07:33
all our people going by really quick
07:35
this is like The Skeptical is like well
07:36
i’m not expert well so the next part of
07:39
page is like trying to like this is all
07:43
I can motion I kind of emotionally
07:45
convince somebody and then like because
07:46
that’s not all really takes itself
07:47
people then it’s like the logical
07:48
connections to the rest of pages all I
07:50
folks on make the logic like this
07:51
logically convince everybody that this
07:53
is actually like for them right so we
07:56
should down here we got here’s more like
07:58
the offer and then boom switching to the
07:59
logic switch proof that it works and
08:02
then cool video TR and then now we got I
08:06
think I 19 or 20 stories or other people
08:09
in other industries all doing this so
08:10
this is Kailen telling her story we had
08:13
written we did a picture so you can
08:14
visually see it I’m wondering now
08:16
because of all different social media
08:17
platforms how people consume some people
08:19
are a picture some people are taxes if
08:21
you look video and so I wanted to hit
08:23
all modalities with this so we got
08:24
here’s picture for like the Instagram
08:26
folks here’s a text for like the the
08:29
bloggers and then there’s the video for
08:31
like the youtube / facebook kurz and so
08:33
his all all three modalities every
08:35
single one and then here’s then
08:37
Tillman’s hot dog cart story boom boom
08:39
boom and you got Allison to our
08:41
e-commerce store these are all people
08:42
that have gone through our extra seekers
08:43
process and became experts and if
08:45
industries just in those house with the
08:47
terror with energy
08:48
going Ryan with sales Danielle with hair
08:51
extensions Garrett with beating the crap
08:53
out of men and make an ax men once again
08:55
Jill network marketing Lynn personal
08:58
trainer Liz dyslexia Caleb inspiring
09:02
kids Emily helping kids write books and
09:04
she’s number one sleepover expert in the
09:06
world boom so Tim I’m helping helping
09:09
all sorts of people come more amazing
09:11
Andrea with fitness Colton’s down
09:14
fitness as well Chad and decided
09:15
chiropractor just tons and tons of
09:17
stories Liz over social media Jamie with
09:19
dental anthem file hacking Jacob with
09:22
jumping so I have so much in st. Preux
09:25
for locking more like there’s someone
09:26
with briefing or they’re selling
09:27
expensive stuff and they’re like
09:28
nobody’s buying it’s like look how much
09:30
copy I have on this page to sell a free
09:33
book like I hope that the camera run
09:36
hope that resonates people like it takes
09:37
a lot of copy to sell even free things
09:39
like that’s what it takes to go into it
09:42
and down here’s last call to action boom
09:44
boom boom all the rest of it so any
09:48
questions or comments from searching in
09:49
so far now I think it’s great it’s very
09:52
I in now gala it was nice and they’re in
09:56
there cool so that’s paid in one awesome
09:59
from a faucet and there’s more like an
10:02
actual to step or form yeah this is an
10:04
opt-in page hopton paper that looks like
10:06
a two-step yeah what hacked it out wait
10:08
happy because the to support from
10:10
wouldn’t do a couple things I needed to
10:11
do yet yet hopefully yeah so this is
10:13
actually an opt-in page and they opted
10:15
in here and then it pushes the way I
10:17
have a little techie skills to push all
10:20
the info push here to the page number
10:21
two which couple other things on this
10:24
page like we’re some the testing like
10:25
this orange color um look amazon all the
10:29
buttons are orange I was looking
10:30
beachbody beachbody about some amazing
10:33
conversion guys on their team as looking
10:34
all their buttons and the text on their
10:36
buttons by the way it’s a special offer
10:37
click here so this thing things were
10:39
testing based on like watching other
10:41
people who I do a lot of really cool
10:42
things so that’s why the orange is here
10:44
called the actual text on button like
10:46
there’s reasoning behind all these
10:47
headings wasn’t just made up so all
10:49
right so you fill this form here they
10:51
take step number two to sever to now I
10:52
want to go away all distractions other
10:54
then then give me your credit card right
10:56
and so we notice there’s nothing at the
10:58
bottom
10:59
more simplified like everything is just
11:01
simple I want you to open the credit
11:03
card one cool thing we did here is is um
11:06
I’m said what so free book we all
11:07
scheduler cooking all the black box she
11:09
had the box oh this is the actual first
11:13
one so I want to make I wanted to add a
11:17
shower secrets book but honestly I want
11:19
everyone have all the books so this is
11:21
the black box that is that the default
11:23
order so you open it up it’s got the
11:26
expert secrets book inside of it also
11:28
has four other cool stuff it’s got a
11:31
click far no secrets book it’s got fill
11:33
your funnel secrets book it’s got action
11:36
etic secrets book it’s got the secret
11:38
sketches book which are all the doodles
11:39
are both of the books so fast easy way
11:41
to find them so awesome it’s got some
11:43
cell phone hacker manifesto whose degree
11:45
you can put all your water guys gonna
11:46
see that you never I seen this yet you
11:48
made it visually it’s pretty sick so
11:49
your final hack here says the funnel
11:51
hackers new breed of entrepreneur
11:52
smarter leader fashion freak I lacquers
11:54
wage guerrilla warfare against big
11:55
brands and win finally sharp that MMA
11:57
yeah it’s pretty cool oggy as decided
11:59
maybe got a mini manifestos you put like
12:01
on your forehead or something they’ve
12:04
got some I feel funnels tattoos for your
12:07
knot tattoo stickers for your for your
12:09
laptops and dock on sneakers book so
12:11
that’s beside the black box just a whole
12:13
bunch of really cool stuff I think
12:14
everyone should buy the black box but
12:16
only if you like money if you don’t like
12:17
money than downgrade on and I just say
12:20
that that is like super cool I think
12:23
that is really neat thank you uh have
12:27
you signed them on my site at all anyway
12:33
so that’s the default offers a black box
12:35
and I know I just want the book that I
12:37
can downgrade to the book here and it
12:39
changes over here now so you can switch
12:40
back and forth their time that’s cool
12:43
how they how they pulse like that that’s
12:45
need yeah I want to take you guys for
12:48
guys so I’m hoping to create something
12:50
similar I this inside the editor super
12:52
it doesn’t granny out to did a great as
12:55
I cool like the hormone that’s awesome
12:57
oh yeah that’s very cool so there it go
13:02
all right sleep in the credit card here
13:04
and then I if if they didn’t put it in a
13:07
shooting add some page one that you can
13:09
put it in here too so otherwise this
13:12
party
13:12
hidden if they have shipping address in
13:14
the cookie or something like that then I
13:17
can I hear any way nor reform bug you
13:19
know the two courses price one to get a
13:22
24-hour expert which is how to create
13:24
product really quickly and they also get
13:25
a story selling how to sell about
13:27
selling I think both those courses for
13:29
price of one which is just forty seven
13:30
dollars up with on that add the word
13:32
form bunk and then click on shoot my mug
13:34
so that’s the first part of the process
13:36
so if you notice so far and I don’t
13:38
podcast on this my goal in life nowadays
13:40
is is how can shoot the length of the
13:42
funnel increase the average car value of
13:44
the fun way that’s how my mind’s always
13:46
working because the longer your funnel
13:47
is initially the more annoying customers
13:48
will gave only through it like how do we
13:50
shrink the length of it but we still
13:52
need to increase the outer the potential
13:54
adverse part by that how much money
13:56
people could potentially give us they
13:57
buy everything in the cart because those
13:59
two things are like how how we win this
14:00
game so it’s shrinking the the length of
14:03
it increase in the average car back so
14:05
so far you suggest that just give me the
14:06
free book was basically about three
14:07
offers like somebody could have given us
14:09
at this point almost one hundred dollars
14:10
so in the basket in the past you would
14:12
have had that black box would have been
14:14
like the first oto after they had done
14:16
their deal but now with this cool thing
14:18
you got there they got three different
14:20
things that they can do and right I
14:23
think we’re like twenty-seven
14:24
twenty-eight percent of people are
14:25
taking the black box it was just a book
14:27
which is kind of cool yeah and then I
14:29
think our order form bumps a little
14:30
under 20 / since a little lower than I
14:31
would like but it’s not doing not doing
14:33
bad alright so that’s step one then you
14:36
come to yup self now the upsells this is
14:39
a real talk about this I will talk about
14:41
like struck like how to structure to
14:44
offer this is been initially this offer
14:46
was like hey Gibby three player for a
14:48
hundred dollars $150 um mm maybe not
14:53
anyway I don’t think we do um but it was
14:56
like that that’s like Steve an offer
14:57
it’s like he make this offer better and
14:59
I was like well everyone that comes to
15:00
its process needs our perfect webinar
15:02
secrets train program like and so the
15:04
offer to pay is like if you buy the
15:05
expert secrets or the perfect webinar
15:07
seekers training program we’re gonna be
15:08
fifty percent discounts instead 297
15:10
dollars get it for one hundred forty
15:11
seven dollars and then when you do that
15:13
you actually get the mp3 player for free
15:15
because people are they’ve been through
15:16
questions lately we took the same
15:18
operably position it differently now
15:20
it’s way more exciting this dramatically
15:22
increased our our upsell rate that’s
15:24
what the offer is the premium
15:26
player with both expert seekers and I’m
15:28
serious booger for free when they invest
15:30
in photos / our secrets and luring in
15:33
vintage then discount offers with our
15:35
secrets that’s the offer there we’ve got
15:37
an allison princess testimonial there
15:39
which by the way people are leaving
15:41
facebook comments about your products
15:42
and services take snapshots although
15:44
it’s the best converting testimonials
15:46
you can get our facebook comments so
15:48
there’s there they say no thanks or they
15:49
say yes to options if they say no then
15:54
what we do is you down so I’m like okay
15:56
this is the deal i know you stole what
15:58
the audio books and i know that you are
16:00
cool check out o the digital Cartwright
16:02
is out of them what’s it called the note
16:04
is already of a rush so they click
16:05
phone’s features current digital cable
16:07
rush and like themselves come into a pop
16:09
up there so other people see like social
16:11
proof of cells happening anyway it’s
16:12
kinda cool so sweet so now basically
16:14
this page says look okay if you store
16:15
that offers there’s ninety-seven bucks
16:17
but I’m not gonna ship you the mp3
16:18
player you see the digital versions of
16:19
it and you still good for webinar secret
16:21
so you get that right here if you just
16:23
count or or they can go back to the
16:26
original offer and so between the two of
16:28
these offers you look at the upsell them
16:29
and down so when you add those up almost
16:32
ten percent of people are taking one of
16:34
those two offers which is which is
16:35
awesome and then I want to get on to
16:39
shorten this so that’s basically it
16:41
that’s the end of the the funnel as you
16:42
can see it and make sure thank you page
16:44
here so thank you and then hopefully as
16:46
I saw this when you come this page this
16:48
is an hour in 10 minute video this is me
16:51
teaching the first three chapters of the
16:52
book from the phone hacking live event
16:54
which is one of my favorite
16:55
presentations I’ve ever done so it goes
16:57
through how to build your own mass
16:59
movement size gain that presentation for
17:01
free because it gets them into the book
17:02
it gets any more like in fact I’ve
17:04
talked enough say on my my drive this
17:07
morning I was doing but I learned to
17:09
Richie from alex mendoza hear a report
17:11
like 15 years ago called consumption
17:13
theories like how to get your consumers
17:15
to get your customers to consume your
17:16
products and I consumption like the
17:18
hardest challenge we have is as
17:20
entrepreneurs even people actually
17:22
consume so if they buy it and then they
17:23
don’t consume and then they’ll consume
17:24
but they don’t use it don’t get it and
17:26
they don’t get the benefits and then
17:28
they don’t buy other stuff I everything
17:29
stops that will consume it so like the
17:31
whole thought on this page is like
17:32
consumption I can get
17:33
I can like tell them the first three
17:35
chapters this book they’re going to go
17:36
nuts and then they’re going to want
17:37
really bad you actually read it so this
17:40
video goes to the first three chapters
17:41
which is how to build your mass movement
17:43
and so they get that presentation so I
17:46
watched 92 present hour and 10 minute
17:48
yeah presentation give them actually I’m
17:51
actually forced consuming the product
17:52
for those going to give them more set of
17:54
clustering send principles plus it goes
17:55
work for me plus all the other things I
17:57
need to happen if I ever want to sell
17:59
them something in the future which is
18:00
kind of cool so you get this awesome
18:02
stuff they get links to whatever they
18:04
bought and then down here it showed that
18:06
it walks into two new uh this is like
18:08
taken into funnel number two never
18:10
focused acting we always talk about so
18:12
this is a register for this live I need
18:15
change after my initials you like that
18:16
we changed it anyway how 93
18:18
entrepreneurs are just like you need to
18:19
create their own 7 finger following past
18:21
12 months now you’re just one phone away
18:22
from your seven figures story you come
18:24
here to opt in and then takes you to
18:26
phone number two which now is a two hour
18:28
20 minute training over four or five
18:30
pages walking through how people got
18:33
into calm club which is so genius
18:34
because usually there’s like a period of
18:36
time before the second fall starts but
18:38
you decided put thank you page kind of
18:40
as an opt-in page yeah and combine them
18:42
get here to start in the next the next
18:44
process I am to you say no and that’s
18:47
how it works that moves a lot of fun
18:48
with over to a sequence and in that
18:50
funnel happy by the book you can get
18:52
that from you can see as well but it
18:54
basically walks you through this story
18:56
and into that it gives people really
18:58
special offer for click photos and
18:59
that’s kind of what is so witty Jim
19:02
that’s that’s the magic I think it is
19:05
awesome and I know that that
19:07
presentation i mean i was there live
19:09
when you did that presentation and it
19:10
was amazing and everybody was getting
19:13
hand cramps from taking tons and tons of
19:15
notes so i mean that that is actually
19:17
brilliant to start the consumption on
19:20
the confirmation page instead of waiting
19:22
for the product delivery so i’m going to
19:25
steal that I excuse me I’m going to hack
19:27
that idea then and then putting somebody
19:32
in to the next funnel right there is
19:35
genius as well which shows me all the
19:38
money that I’m leaving on the table
19:39
because I don’t do that in any of my
19:41
stuff so um I think that’s like my
19:44
damaging admission
19:47
it’s funny I learned something um whoa
19:50
yes move it I learned something coach
19:53
you stepped on a cat yeah anyway they
19:56
said the basically like our customers
19:58
will continue to buy until one or two
19:59
things happened number one we offend
20:01
them and we piss them off which
20:03
sometimes happens to have any fun way
20:04
too long or number two we stopped
20:06
selling stuff and so like I know but you
20:09
bike when I buy something like this in
20:10
my alongside my god cool and I might
20:12
once they got and I want more in the
20:14
night and they people keep on until we
20:16
allow them to stop so we should just
20:17
like allow them to keep on e because
20:19
they want to don’t want to like buying
20:20
is like the greatest high we ever get
20:22
right why we take that away from people
20:23
so that was my attempt if I have a
20:25
shortened funnel but then increased like
20:28
the value as well to get a 90 minute
20:29
video and then you move that next one
20:31
which a bunch of training and they’re
20:32
like this makes it a really cool
20:34
experience so someone comes in your
20:35
funnel and then my time they leave they
20:37
love you to keep my stuff in your
20:38
stopping them from doing that so
20:40
basically an older if I counted it right
20:43
you’re making six or seven offers but
20:46
there are only three steps yeah counting
20:50
that right as opposed to in the past
20:51
that would have been everybody oh that
20:53
book it’s up still he’ll all they’re
20:55
doing is juice making you just say no to
20:58
everything but the way you got that now
21:00
you’re making seven offers including
21:02
that last you know the next funnel thing
21:04
you’re doing it and only three steps
21:05
yeah it feels good like actually well
21:08
yeah that’s going I I feel like you
21:11
didn’t you get a parody and then you get
21:13
more training and like just tons of yeah
21:16
I always some people like it’s not hard
21:18
to make the first sale but it’s hard to
21:19
make the second cell and so if you can
21:21
like treat people really good get an
21:23
amazing experience in the second cell
21:24
becomes really easy cuz they want to
21:25
confine so hopefully a funnel gives
21:27
everyone some ideas some cool ways to do
21:29
it so and i will get any some ideas of
21:32
them we’ve been uh we were up so we’re
21:35
so late i have never had that much
21:37
caffeine ignited my system at one time I
21:39
literally feel the two liter jug just
21:41
full of that means this day away and I
21:43
like the twitch is so bad by the time
21:45
you’re done things like three and the
21:46
night before we still weren’t that
21:47
accumulate item morning and then we’re I
21:49
think a watch started like seven minutes
21:51
late because we were still like
21:52
initially finishes stuff as is coming
21:54
out and I got it a bit a lot of you guys
21:56
have asked this question like I bought
21:57
I’m still getting emails
21:59
didn’t buy that’s my bad whatever you
22:01
guys know I whither were so much
22:03
happening we’re building so fast that I
22:05
set the rules we use action etics to
22:07
sell click falls ok drink our own
22:10
cooling yeah we recalculate and i set
22:12
the rule inside of the emails too if you
22:15
bought the book don’t send see no but i
22:17
forgot to set it to if you bought the
22:18
black box don’t send this email also and
22:20
so a lot of you guys did get the email
22:22
you didn’t buy it when you did by so I’m
22:23
just admitting right now live that with
22:25
those my right and for one mistake of
22:28
all let’s go pro but Stevens ho address
22:30
is and if you want to send him a package
22:36
it’s awesome yeah alright so that’s all
22:39
i had to share say do you want to talk
22:40
about some the new final script stuffs i
22:42
know they do ng working on is amazing
22:44
maybe you should tell people how they
22:45
can get their copy of the book Russell
22:47
yeah if you have not gotten your copy
22:49
the book yet please get a free copy
22:51
about I pay for book you just gotta pay
22:54
for the shipping all you gotta do is go
22:55
to keep reminding your call actually you
22:58
want me to give money sorry I was rude
23:00
and forgot to turn off my phone somebody
23:03
from Las Vegas is calling me sorry yeah
23:06
they’re my expertise on Russell says
23:09
that you should go to expert secrets com
23:11
forward slash gym and you’ll get a
23:14
special bonus from my good friend Jim
23:16
Edwards you’re right Russell that’s
23:18
exactly what’s going to happen they’ll
23:19
get their special bonus towards the end
23:21
of next week it’ll be great ok so the
23:25
book is by the way I just want to say
23:27
one more time the book is awesome and
23:29
when I told Russell I was like I got
23:32
this book i read it totally unsolicited
23:34
I Facebook message him I said dude this
23:37
book is really really good you did a
23:39
great job I think he was shocked it’s
23:42
like Jim I would be oh my gosh now we’re
23:45
friends so and then I told them when I
23:47
read this one I said this one’s even
23:49
better so what you need to do is get the
23:52
black box so you can have them both and
23:53
if you tell Russell I sent you one of
23:56
those out of the next ten thousand that
23:58
he ships out is going to be autographed
24:00
just one of them it’s like Willy Wonka
24:01
and if you hit the autographed one you
24:05
don’t get to come to his office and ride
24:06
in his car you can fuck around on a
24:10
magic elevator those that’s right so
24:12
so you’re right some cool stuffs been
24:14
happening as far as funnel scripts goes
24:16
and we have moved all of the show my
24:20
screen as you okay so we have moved all
24:24
of the we have moved all of the scripts
24:29
the existing scripts over to the new
24:30
version 2 point 0 engine which you guys
24:33
didn’t see my screen right okay so what
24:36
that means is that now all of your
24:39
funnel scripts you have the ability to
24:42
save your projects to your on to your
24:47
computer you can load your projects they
24:50
have a lot more features like reload and
24:52
and things like that we’ve also and I’ll
24:54
demonstrate those in just a second but
24:56
we’ve also added I think we’ve added
24:58
three new scripts since since we had our
25:00
last funnel fridays i’ll show you one of
25:03
them the million-dollar content actually
25:07
let’s do the million dollar sales ones
25:09
but we added two new headline scripts
25:12
because we know headlines are super
25:13
super important and so i’m just going to
25:16
load this project and I was glued um
25:25
I’ll show you how that works so now you
25:28
can actually just load the thing so if
25:30
you’ve got some we got some of these
25:32
scripts with like 44 variables in it you
25:33
can save them and reload them later we
25:35
whack the build button and one of the
25:38
neat things that we have is instead of i
25:42
know there’s like 135 headlines here and
25:44
they all start kind of sounding the same
25:46
and sometimes it’s easier if you want to
25:48
be able to just have one pop pop out at
25:52
you so what you can do is just keep
25:55
clicking this and it’ll keep loading
25:57
different headlines in there to give you
26:00
ideas like how its successful investors
26:02
buy gold new stock market discovery
26:04
helps you beat the market like nothing
26:06
else and in this particular one that I
26:08
just added I went through um I went
26:12
through about 10 years of everybody’s
26:16
familiar with bottom line bottom line
26:17
reports bottom line book they there they
26:20
were kind of like agoura before agoura
26:23
was a gora
26:24
and you guys are familiar with them
26:26
right so basically I went through 10
26:30
years of their advertising a swipe file
26:33
literally five feet tall that I’ve been
26:37
hanging on to and I found and identified
26:40
over a hundred the hunt over basically
26:44
all the templates that they’ve been
26:46
using I identified them all and turn
26:49
them into funnel script and so now you
26:54
can put that tens and tens of millions
26:57
of dollars worth of headline research is
27:01
right at your fingertips and I basically
27:05
just kind of impress upon people what
27:06
why that’s so cool so that right what
27:14
okay if I lost it okay so chance I’m
27:17
gonna so recently I spent four thousand
27:21
dollars all right on this right here
27:24
this and this and don’t know either this
27:29
one right here and if you open this and
27:31
this in this what this is is what we
27:35
call swipe file so this is like all
27:37
these ads most of them from old-time
27:40
companies that are all controls have
27:42
been running for how long you’re like 10
27:44
15 20 years like the controls the best
27:46
ones that shows like how long they ran
27:47
for what the conversions were all kind
27:49
of stuff so I paid for granted these
27:51
three books because like as I’m writing
27:53
copy and stuff like that i’m equipping
27:54
pretty sick and ideas like he uses them
27:56
oh I use them all the time she was on my
27:58
desk so what school at ginger says he
28:00
has four feet worth of swype files like
28:03
this that he basically went through and
28:05
got all the best headlines for you guys
28:07
and plug them into funnel ships you want
28:09
to pay for gram like I did just first my
28:10
files were as much as you did gather all
28:13
this stuff so I just want to stress
28:14
lately this is how we all do it we do
28:16
the hard way to admit it the easy way so
28:18
very cool that’s awesome so one of the
28:22
things that that I also did was I
28:24
separated them out from the headlines
28:27
that they use to actually sell stuff to
28:29
the headlines that they use to grab
28:31
people’s attention with content so I
28:34
didn’t I didn’t mash them all together I
28:37
separated them
28:38
out and distilled them down and so we
28:42
took that so we have the million-dollar
28:43
content headline script and we have the
28:46
million dollar sales headline script as
28:48
well and so the the cool thing is that
28:50
these use the same variables but they
28:54
give you different results and and the
28:57
neat thing is is that just between these
28:59
two if you um you come in here and and
29:03
use them not only will it give you great
29:08
headlines but also help you generate
29:10
awesome especially with this one awesome
29:13
ideas for content that you can create
29:15
whether you’re going to use it for
29:17
facebook or on your blog or articles or
29:20
videos or emails or what have you and
29:23
this one works the exact same way just
29:26
to give you some really cool headlines
29:29
that integrate all that totally
29:31
customized for what you’re doing and the
29:33
neat thing that these do is as you’re
29:35
going through and when you clear this
29:37
clip in but we’ve added the clip bin
29:38
feature so that as you’re going through
29:41
here instead of having to copy and paste
29:43
each one individually you can go through
29:45
and say okay let me let me pick out the
29:48
10 that I really like the best or the
29:49
five or the two I want to test um so you
29:53
come through here and went back to the
29:54
sales headlines but we can click this
29:57
little shopping cart icon and you’ll see
30:00
you know how successful investors beat

Is it just me, or is the HARDEST part of creating an awesome funnel… THE COPY.

:arrow_right: Show Me How To Get ALL Of My Sales Letters, Scripts And Webinars Slides Written (In Under 10 Minutes) WITHOUT Hiring An Expensive Copywriter!

Suck At Writting Copy? Let Funnel Scripts Do It For You!