Funnel Hacking Live Recap - Day 1 of 4

Marketing Secrets - Podcast Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
what’s up everybody its russell brunson
00:01
welcome to market seekers podcast today
00:03
i’m gonna recap day number one of four
00:05
of the funnel hacking live event so the
00:09
big question is this power arch Brewers
00:11
like us who didn’t cheat and take on
00:13
venture capital we’re spending money
00:15
from our own pockets how do we mark it
00:18
in a way the less Huskie our products
00:19
and our services and the things that we
00:21
believe in out to the world and yet
00:23
still remain profitable the question in
00:27
this podcast will give you the answers
00:29
my name is russell brunson
00:31
and welcome to marketing secrets what’s
00:38
up everybody I hope you guys who were
00:40
here for like a night with us made it
00:41
home safely and that you had a great
00:43
time the journey of last four days has
00:45
been amazing I found a cool spot of
00:47
quietness here but probably see people
00:49
walking back and forth with their
00:50
suitcases but hopefully that’s all right
00:52
with you guys I just wanted to kind of
00:54
over the next four days recap put on
00:56
rockin live a lot of guys were there
00:57
some you guys weren’t the crazy ones
00:58
weren’t but all everybody else was there
01:00
and those who crazy if not to come last
01:01
time I know you’ve got your tickets for
01:03
next time already coming if not
01:04
depending on when you go funnel hiking
01:06
live.com has tickets for next year but
01:07
it’s me pull down either today or
01:08
tomorrow so if you ever take yet go and
01:10
get them for next year’s event but I
01:12
wanted to kind of just spend a little
01:13
time over the next four days going
01:15
through some of the key takeaways key
01:17
points and key ideas that happened at
01:19
the event and so hopefully those you
01:21
guys who who missed it will get some
01:23
insights and you’d have more of a more
01:26
reason to come next year so some of the
01:28
things first off this year in in fun
01:30
liking lives in the past they’ve been
01:32
three days but for some reason four five
01:34
months ago at like 2:00 in the morning
01:36
had this idea that like to get
01:37
everything done that I needed to do it
01:38
had happened in four days and so we
01:40
shifted it to basically three and a half
01:41
day event and we’ll probably be in four
01:43
days next year just to get all the cool
01:45
stuff in we’re trying to plan it takes
01:47
takes at least three and a half four
01:48
days to change somebody’s life and so
01:50
we’re trying to change three
01:50
thousand-plus people’s lives that’s a
01:52
lot of work but to kind of give you an
01:53
end result of what happened they don’t
01:56
kind of back back fill over the next few
01:58
days
01:59
this event was amazing we raised over a
02:00
million dollars for operation
02:02
underground railroad those who watched
02:03
in the video I’m wearing this shirt that
02:04
everybody got I’ll talk about that here
02:06
in a minute
02:07
number two we had 91 new people on stage
02:10
you got to comic level wards which is
02:12
amazing we’re up to 258 people now that
02:14
have achieved that with 15 people who
02:17
have made over ten eight figures ten ten
02:21
digits eight figures eight figures over
02:23
ten million dollars in a funnel who got
02:25
their new ward which is huge plaques
02:27
twice as big as the two comma Club one
02:28
plus they got these rings that are like
02:30
two carats of gold and four carats of
02:32
diamonds so give those away which was
02:34
insanely cool as well and and three
02:40
thousand plus people were here and then
02:42
we launched our new to Carmel Club X
02:44
coaching program get people from zero to
02:46
a million a million to ten and I’m not
02:48
gonna I’m not gonna share the exact
02:51
numbers of those who were there know
02:52
that it was it was crazy
02:54
30 days ago a Grant Cardone event I got
02:57
on stage and and did over three million
03:01
dollars in sales in 90 minutes and this
03:03
event we did again I’m not gonna give
03:04
exact numbers but was over 10 million
03:06
dollars in sales which is insane a new
03:09
world record it was more than that it
03:12
was it was crazy I’m not gonna sure the
03:14
numbers not because I don’t mind sharing
03:15
numbers more so because Grant Cardone is
03:18
going to three thousand million dollars
03:19
like cash in the bank account and in
03:21
that time this was different because
03:23
there’s two options there was eighteen
03:24
hundred dollars a month or eighteen
03:25
thousand dollars a year so if I was to
03:26
say an exact number would have been
03:28
stomper math which that’s the joke for
03:30
another day but um it’s basically it was
03:32
amazing and I’m excited for the over 650
03:36
plus people who decided to take that
03:38
leap of faith and go on this journey
03:40
over the next twelve months and in
03:41
twelve months now my guess is the
03:43
Mosul’s guys will be back on stage my
03:44
goal for next year’s have 500 people 500
03:46
new people to get the two comma Club
03:48
award and from that we’re gonna get
03:49
dozens and dozens you get the the 8
03:52
figure award so it is it’s insane but
03:55
one of the kinda recap so one of the
03:57
main reasons why we decided to this
03:58
extra day and probably 7 or 8 year
04:03
months ago I’m not gonna I’m I consider
04:05
all the details of the store but I got a
04:06
call from somebody whoever respected my
04:08
entire life who asked me if I would be
04:11
willing to help with this project called
04:13
Operation Underground Railroad I didn’t
04:14
know what that was the time I remember I
04:16
jumped on that night I started googling
04:18
and searching and watching videos and I
04:19
remember
04:20
feeling in fact if he has watched on
04:22
allatra TV that matter i’ve made a video
04:23
and I said I feel like the direction of
04:25
my life will be forever changed because
04:27
of this and the other time we were
04:29
planning for hockey live and like how
04:31
can we how can we weave operation
04:33
Underground Railroad in to funnel hiking
04:35
lab-id what’s like what’s the process
04:37
how do we do that and a few months later
04:40
during a time a lot of prayer trying to
04:42
figure out the best way to serve this
04:44
audience and have our community to help
04:46
them and I did that we needed to make a
04:49
documentary and I was like well I don’t
04:50
know how to make a documentary but I met
04:52
a guy named Nick nantan a couple years
04:54
earlier and I didn’t know him super well
04:56
I just knew that he he’d won six Emmys
04:59
done like 50 different areas and this
05:01
voice in my head said call Nick and I
05:03
got on you know Nick’s number so I
05:05
messaged him on Facebook
05:06
hey man I need to talk to you this is
05:08
like five minutes after the after I
05:10
heard the voice in my head say call
05:11
Nick’s I’m like okay I’m doing what I’m
05:13
told
05:14
message Nick and and then I met and then
05:17
got him unboxed her box and said hey man
05:19
this is work I don’t know how but I
05:21
think we need to make a documentary
05:22
about operational gonna railroad are you
05:24
in he’s like dude I’m 100% in I said the
05:26
only the only the only thing is we have
05:29
to do this by like a full rocky mile but
05:33
we have to show it for like your life
05:34
he’s like dude that’s not very much time
05:35
like I know but it has to happen and
05:38
he’s like alright we’ll make it work and
05:39
so over the last and five months since
05:42
that call he’s flown to Hades flown
05:45
around the world filming documenting all
05:46
this kind of things and unlocking live
05:48
we had a chance to actually watch the
05:49
documentary and so it was cool we can
05:52
torque shade the day the event the very
05:53
first presentation I had wasn’t what’s
05:55
called funnel hackers we see things
05:56
differently which was kind of the
05:57
premise of the whole event we had a
05:59
really cool video that I’m sure will
06:00
post online here soon of just kind of a
06:03
concept and I was sharing different
06:05
people in our community who have changed
06:07
people’s lives and their businesses I
06:08
talked about Stacy and Paul who saved
06:11
over 10,000 marriages I talked about
06:12
Pamela Weibull who saved hundreds and
06:15
thousands of doctors lives and doctors
06:17
suicide I talked about any grace who’s
06:20
helped all sort of people break the
06:21
chains of alcohol addiction they talked
06:23
about Tim Ballard who saved over a
06:25
thousand kids from sex trafficking and
06:27
so I shared that initial presentation
06:29
they said tonight we’re gonna chance to
06:30
watch this documentary together as a
06:32
community and after I got off stage
06:34
then Kaelin Pollan came on stage oh so
06:37
good she came up and talked about how
06:38
she’s built her cult shirt and man it
06:41
was good her whole presentation was
06:43
amazing and I’ve heard her talk about
06:44
this before I’ve been studying her like
06:46
crazy one thing she said I mean there’s
06:47
so many good things one thing that I
06:48
took away that was like she was talking
06:51
about like you’re empowering people to
06:52
become superheroes and to change their
06:53
life and she talked about funnel swag
06:55
about swag think that’s like their
06:58
superhero cape like if you give them
06:59
swag wearing your brand your logo your
07:01
message your mission then they feel more
07:03
empowered they’re literally every day
07:04
putting on their superhero costume and I
07:06
was like oh my gosh like you know we
07:08
having a big believer in swag since
07:10
funnel you know hopeful in Hawker
07:11
movement began and you know we got tons
07:13
tons a shirt but this year for example
07:14
oh you are sure like this is one that
07:16
I’m wearing right now like this is this
07:18
is now part of my superhero costume like
07:19
I put this on and I’m out there ready to
07:21
save kids and it was cool we actually
07:24
add a funnel swag store here if I’m
07:25
liking live event this year which was
07:27
the first time we ever done that and I
07:28
think we’re gonna start going harder and
07:29
just swag because I want everybody
07:31
feeling more more empowered every
07:32
morning when our community wakes up and
07:34
they put on a funnel funnel hacker shirt
07:36
or I see I build funnels I build follow
07:38
up funnels all the swag we have to
07:40
empower them it’s literally like your
07:41
superhero costume and that was like one
07:43
of amazing and thousands the mazing
07:44
things that she said during her
07:45
presentation man shoot
07:48
I feel bad most the speakers had an
07:49
thirty minutes to speak and I wish that
07:51
her and everyone couldn’t gone longer
07:52
but she spoke and then right after her
07:54
then we had Natalie Hodson came up and
07:56
Natalie she cracked him her first four
07:58
slides like I’m Natalie Hodson this is
08:00
like this is me I was broke then she
08:03
flip the next slide this is me I peed my
08:04
pants on live camera and then I made a
08:06
to comment Club award at the end it was
08:08
like boom boom boom it was like what and
08:11
then she came back and told her story
08:12
about vulnerability and how you know her
08:15
was one of her most vulnerable times
08:16
when she was she’s in the fitness
08:18
industry and she’s recording a video and
08:19
she actually peed her pants on camera
08:20
and how embarrassing it was and she
08:22
should have been probably should have
08:23
hid that and said she notices my most
08:25
vulnerable thing I’m gonna share this
08:27
cuz no one else is willing to talk about
08:28
it so she shared this thing she wrote an
08:30
e-book teaching women how to strengthen
08:32
themselves so they won’t have that same
08:34
problems she had and I sold 60,000
08:37
copies were you booked in for months and
08:38
became a two comma couple in with the
08:39
$37 a book and it was just so cool let’s
08:43
talk about power vulnerability and how
08:45
do
08:45
like real vulnerability not walk this
08:48
point is coming in hardened anyway real
08:50
vulnerability not like the the type that
08:53
some people try put out there online and
08:55
it was it was also amazing and so we
08:58
stood we led with two of the most
08:59
amazing women speakers we like in our
09:01
community which were amazing and fun
09:03
like Eli this should we had an almost
09:04
half women were half of speakers were
09:06
women my goals for next year’s have more
09:07
than half of the speaker’s be women
09:09
because our women are doing such amazing
09:11
things I’m gonna let this lawnmower pass
09:15
is that been the recording live podcast
09:17
right without a mic
09:19
anyway they both spoke and it was it was
09:20
amazing I think he gave people faith and
09:22
hope and understanding of how to build a
09:25
community then how to open up yourself
09:26
as the leader which is the hardest thing
09:28
how to be vulnerable so many times we as
09:29
leaders try to be so postured and
09:31
perfect and trying to like put on a good
09:33
face for people in the the realities
09:35
that actually pushes people away more
09:36
than it then it draws them to you and
09:37
like actually breaking down your
09:38
barriers and beam vulnerable truly
09:40
vulnerable not not what does she call it
09:42
she is something like Oh ever since the
09:45
loss loss weight these pants make me
09:46
look so these pants are so bad yeah
09:47
that’s like fake vulnerability the true
09:49
hole it really is like well I think she
09:51
mentioned like I was a grocery store
09:52
they I saw my ex-husband and and with
09:54
his new girlfriend and it broke me down
09:56
like that’s something truly vulnerable
09:58
you can show that it has a bigger impact
09:59
so Holton’s message was so awesome then
10:02
afterwards then after they both spoke
10:04
then we had I got on stage with Todd
10:07
Dickerson my partner and basically
10:09
brought him on stage and and I
10:11
introduced operationally gone road we
10:12
had Tim Ballard come up and Nick NAND
10:14
both come up to talk about what they
10:16
were doing and and they came up and we
10:18
showed the trailer of the documentary
10:19
which is you guys now should go see now
10:22
I posted live you go to oh you are
10:24
filmed or oh you are filmed org or RG
10:28
starts hit that if you go there you can
10:29
actually see the trailer and if you do
10:31
go watch it please share it as well I’m
10:33
trying everyone in our community share
10:34
it but oh you are filmed or gonna watch
10:37
the trailer and and everyone went crazy
10:41
and I said you know this is the hard
10:42
film to watch I’m actually seen yet tim
10:44
has the city yet Nixon was who’s seen
10:46
yet but if you guys wanna watch this
10:47
type this one take a break we’re gonna
10:48
go do our roundtables when you come back
10:50
or arcing their speed network and make
10:52
when you come back you can have a chance
10:53
to to watch this together as community
10:56
but is hard to do if you’re not able to
10:57
come back I totally
10:58
as well and so at that point Owen and I
11:01
basically talked about how if a friend
11:05
who was at the event unfortunate is only
11:06
available to van but $250 they would get
11:08
the recordings event and I would go go
11:10
towards operation Underground Railroad
11:12
twenty-five hundred dollars would save a
11:13
kid and ten thousand dollars would save
11:15
a kid and rehabilitate them and then
11:18
they could also sign for monthly monthly
11:19
if they wanted to go on a recurring
11:20
donation keep helping long-term basic I
11:23
told them I told everybody that Tata
11:25
this is Todd’s that did a night before
11:26
Todd said well if we match difference
11:27
donation I’m like are you serious so we
11:29
decided anybody who’d donated we would
11:31
match their donation and so that was
11:33
going to put out there and from that how
11:35
much people went and started donating
11:37
money which was so cool
11:39
I think the first night we raised like
11:41
two hundred and seven thousand dollars
11:43
than with our matches four hundred
11:44
thousand and so that we kept talking
11:46
about that talking about that what’s
11:47
cool somebody broke and they had to
11:49
spend Hervey dating the bender
11:50
speed-dating we’ve had a chance to
11:51
network meet other vendors yeah we paid
11:53
for dinner for everyone which is a big
11:54
build of feed three thousand people i
11:56
def we came a date and it was cool when
11:59
we got a chance to network and hang out
12:00
know each other which is cool and then
12:02
that ended we invited people come back
12:03
in to watch the documentary I would say
12:04
we probably had conservatively eighty
12:07
five percent of everybody came back
12:08
which is really really cool and we
12:10
watched the document together as a group
12:12
and man I I cried for an hour straight I
12:16
couldn’t even compose myself then we
12:19
came on stage afterwards Nick and Tim
12:21
and I and and and we can’t even man I
12:23
can compose myself it was it was so hard
12:26
and then the people asked questions a
12:29
lot people needed closure after that
12:30
obviously and what people open mics and
12:32
ask him questions and he responded and
12:34
it was just so so cool and then he gave
12:35
people how to push like you want to
12:36
donate to charity again we’re matching
12:37
it don’t go and help I think that night
12:39
we had raised over three hundred
12:40
thousand with arm with which our match
12:42
made over six hundred thousand at that
12:44
point Todd and I right let’s see if we
12:46
get million I think we can do a million
12:47
and so we kept pushing that pushing that
12:49
and before lunch the final day we were
12:52
just below a million dollars they came
12:53
on stage my you guys we were just below
12:55
a million dollars somebody anyone also
12:56
goes in donate if he has all donate $250
13:00
I’ve been I’ll give you according all
13:01
pastors events as well and they wouldn’t
13:03
did that everyone stepped up and we came
13:05
back from from lunch we had just crossed
13:08
the million dollar mark and it was cool
13:09
and was crazy this is the best part of
13:11
the story so the end of the documentary
13:12
she does have a chance to see here soon
13:14
that go to oh you are Phil morgue
13:15
and go and register we’re gonna be doing
13:17
a big huge live online premiere here of
13:19
a soon you can go register and watch it
13:21
with us together as a community but um
13:23
when we went there at the end of the
13:31
documentary so I’m trying to catch my
13:33
thoughts at the end of documentary I
13:35
don’t want to ruin it for you but
13:36
basically two of the children that Tim
13:38
rescued he was he’s been trying to adopt
13:40
for the last like three and a half four
13:41
years and he had just gotten a call
13:43
before he flew to our event that they
13:45
were able to go get him so he actually
13:47
flew from our event to Haiti to pick up
13:48
his children and so the last day right
13:50
before Tony Robbins got on stage we we
13:53
were able to Skype in Tim Ballard from
13:55
his home so cool Skype him in he was
13:58
with his tube the two new kids they just
14:00
adopted and we got to see them meet them
14:02
and then we had some of our operators
14:04
who were there on on stage I haven’t
14:07
come up and we got this huge ol check
14:08
and we wrote that the total $1,000,000
14:11
13,000 whatever it was and when we
14:13
presented to their team and also to to
14:16
Tim and it was super emotional and
14:18
amazing and what’s cool it’s Tony
14:19
Robbins is their biggest donor right now
14:21
he’s raised more of my name what else he
14:23
actually went on a sting operation with
14:24
them and went undercover and all sorts
14:25
of crazy stuff so we did that and Tony
14:27
came out right afterwards and was
14:28
talking all about them and and the
14:30
mission and so cool holding was amazing
14:33
so I just wanted to give you guys a
14:35
glimpse of that folks who missed it but
14:37
I was dating amber one it was an
14:39
emotional day I’m going to bed that
14:40
night and I was like we knew started a
14:41
new net it was me half a day we got that
14:43
about midnight and I was just like okay
14:45
it was an emotionally draining day how
14:47
are you dude three more days of this but
14:49
we did it was amazing so that’s the
14:50
recap of Daniel and I just want to show
14:52
that with you guys so those who weren’t
14:54
here I had a chance kind of hear and see
14:55
what happened
14:57
I’ll let the rolling bag go by Stephen
15:00
came to new to hear me but that was day
15:04
number one and it was awesome so
15:06
throughout this week I’m gonna share I’m
15:07
here my kids that just need for the rest
15:09
the week so I’m gonna each day I’ll kind
15:13
of share each day kinda what happened
15:14
two big takeaways no hogs but that was
15:15
what happened day number one so for you
15:16
guys right now
15:17
I recommend biggest need right now is go
15:18
to oh you are filmed or go watch the
15:20
trailer go share it you can donate on
15:23
the
15:23
you page afterwards or share with people
15:25
and when you guys do that it’ll get on a
15:28
waiting list but when the big when the
15:30
big event goes live when we go out
15:32
document goes live you can actually see
15:33
with us as a community which is gonna be
15:36
super super fun so that’s it for today
15:38
so again go watch go to oh you are film
15:41
org w wo you are film org oh you are
15:45
stands for operation Underground
15:46
Railroad oh you are film org check out
15:48
documentary opt-in for the to be on the
15:51
list if you see the live documentary in
15:52
the next few weeks when go live and
15:53
please share on Facebook Instagram tell
15:56
your friends your family everyone you
15:57
know because this is a mission worth
15:58
we’re talking about and we’re sharing I
16:00
told everyone day one I said you know
16:01
the biggest thing is that the slavery is
16:03
existing here it’s happening in America
16:05
it’s happening around the world and
16:06
nobody even knows about it so my goal
16:08
with this documentary is to shine the
16:09
light on the darkness you know if you
16:11
shine a light in a room full of
16:12
cockroaches
16:13
they’ll scourge that to the corners and
16:15
they hide that’s we’re trying to do is
16:16
to blow this thing up and shine a light
16:18
on the darkness so the best way you can
16:20
help them and this organization is to go
16:22
to our film org and share that message
16:24
right now and get ready for the launch
16:25
of the documentary which is coming soon
16:26
so maybe that stay number one you guys
16:28
again I’ll recap each day each each each
16:30
of the next things and I hope you guys
16:32
love it so again thanks so much for
16:34
everyone who’s here I hope you guys
16:35
enjoyed it cannot wait to start working
16:36
with our six hundred fifty plus people
16:38
in the to comic effects coaching program
16:39
I got some amazing things in store for
16:40
you guys we’re going on a cruise that
16:42
everybody the end of it which is gonna
16:43
be insane and it’s gonna be amazing so
16:45
thanks again for everything you guys
16:46
appreciate you all thank someone who
16:47
came to fun locking live and I will see
16:49
you guys soon bye everybody
16:51
would you like to see behind the scenes
16:53
of what we’re actually doing each day to
16:55
grow our company
16:55
if so then go subscribe to our free
16:58
behind-the-scenes reality TV show at WWF
17:01
oh no hacker TV

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