How Do You Offer Auto-Ship in a Supplement Funnel?

Drop The Mic Show - Ask Russell Anything - Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
question number five aerosol how a mate
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so we don’t establish company here in
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Australia and we sell a all-natural
00:07
super food protein blend called 180
00:10
we’ve been getting new leads with the
00:12
free plus shipping offer and it is
00:14
working fantastically so my question to
00:17
you is on the one-time offer upsell our
00:21
long-term vision is to get these guys
00:22
onto an auto ship program so they can
00:24
better their health long term but what
00:28
point of the funnel does that pitch
00:31
happen immediately after or do we wait
00:34
to live they sample it what is your
00:36
experience from the past would love to
00:38
hear your thoughts from this awesome two
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things I would say number one if you
00:44
watch if you saw drew Canole if you seen
00:46
the organifi finally open design only
00:48
first as I initially we said one three
00:50
and four bottles and guess what nobody
00:53
sent of continuity because there wasn’t
00:54
there so if you look at their thing it’s
00:55
interesting on the way they price it the
00:58
one three and four but then they also
00:59
have in the basically two buttons like
01:02
this is one is less ace you know $79 a
01:04
bottle or if you go on auto-ship it’s
01:07
fifty nine nine and a bottle whatever it
01:08
is so you’re making the pricing so that
01:10
they’d be more on to not do auto-ship
01:11
and just have it they’re sending Dave
01:14
Asprey with bulletproof when you buy
01:15
bulletproof stuff same things like say
01:16
50% to your own subscription amazon
01:18
doesn’t now so i was just on the actual
01:20
page have that as an option now people
01:22
are used to it’s happening more and more
01:23
even in like the mainstream I can’t
01:24
Amazon’s and things like that so I would
01:26
have it there
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the second thing though is for those who
01:28
didn’t get on continuity then the next
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you know somewhere else in the funnel
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and I wanted to wait too long I probably
01:34
long enough them to get it and be
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consuming it’s maybe 30 30 days 45 days
01:38
later for those who didn’t get on
01:40
continuity I would have a huge really
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cool campaign that was basically a video
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of I mean I just look at a funny video
01:48
that I explain the situation or in right
01:50
so like get a video of you in your house
01:51
with an empty type of protein right oh
01:53
crap it’s done right I was making a
01:55
protein they like eggs like they’re like
01:57
cracking strenght drink those playing
01:58
like puking and then trying to do and
02:00
like finally five or six funny
02:01
situations where like they’re probably
02:03
in right I’m a big supplement guy taking
02:05
800 a day right so I know that feeling
02:06
when you’re in the supplement cabanne
02:07
open the bottle is empty near Ike dang
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it how am I going to get this you know
02:11
vitamin D I guess that’s ghosts uncanny
02:12
or whatever right
02:13
make a funny thing on it and then and
02:15
then send that video after 30 days okay
02:17
this issue yet it’s not you know go
02:18
watch this video so it happens when when
02:20
your first thing runs out like warning
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this what happens when your first bottle
02:22
runs out and show that so four or five
02:24
funny little things about what else a
02:26
they’d have to do to get that same thing
02:27
that that they would have got if they
02:29
had your product and then they’ll be
02:30
like oh haha
02:31
and the people laugh it connects them
02:32
with you and then the more likely and
02:33
then offer continuity right then at that
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point
02:35
that’d be how I would kind of do it so
02:37
top bun yeah all right
02:41
my loud mic cookie we’re dropping the
02:43
mic but we got the purple cushion now
02:44
below okay here we go guys and one more
02:48
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02:50
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02:52
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02:54
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02:58
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03:00
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03:03
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03:04
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DotComSecrets: The Underground Playbook For Growing Your Company Online…

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“A simple process that ANY company can use to geometrically improve their traffic, conversion and sales online.” - Tony Robbins