How Dreamforce 2018 And Salesforce Inspired Our Vision Of The Future | FHTV Ep 103

Funnel Hacker TV - Behind The Scenes - Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
good morning everybody this is russell
00:02
brunson welcome to marketing seekers
00:03
podcast today I am streaming from the
00:07
Golden Gate Bridge I am out right now in
00:09
San Francisco obviously at Salesforce’s
00:12
big huge event
00:13
it’s called Dreamforce when we decided
00:16
to come out here every kept asking why
00:17
are you ace why are you going to
00:18
self-soothe of it what’s the point of it
00:20
and so I want to tell a story just and
00:22
why we’re here and hopefully help you
00:23
guys as well so
00:24
[Music]
00:27
Oh
00:34
[Music]
00:40
evolution removing from the first
00:42
revolution and scheme to the second
00:44
revolution of electricity we moved into
00:46
the third revolution with computers now
00:48
we’re in the fourth revolution the
00:51
Salesforce’s bed is here super excited
00:54
because for locking live every year he’s
00:56
getting bigger and bigger this year
00:58
grant 5,000 people but Salesforce this
01:00
is ye may have a hundred and seventy
01:03
thousand companies under San Francisco
01:05
all samples of those shuts down late
01:07
tomorrow night my friend right here is
01:09
gonna play for it
01:17
[Music]
01:25
bedrooms
01:28
I want like something either you get
01:29
food or some bacon doing some green
01:31
drinks where California says we’re all
01:33
like it needs to eat so we got to eat
01:34
some hippy cool food so I’ve been
01:36
assigned to disclose to my second time
01:37
first time I was at this event that Todd
01:41
and I were sharing hotel room because we
01:43
didn’t have any much money I’m talking
01:44
about like the big idea it was the
01:46
precursor to clickfunnels it was called
01:48
WP undies and we got a logo designed it
01:51
was a WordPress logo wearing a little
01:53
tiny whitey undies that was the big idea
01:54
that later became quit funnels the
01:57
thongs was a better idea though why do
02:00
you hate money it’s one of our many
02:01
Brunson isms dan the story on video
02:10
about last year with that cubed he texts
02:13
up somewhere in the middle of a partner
02:14
meeting he’s like hey I’m in a room with
02:16
100 people at mark Humanite what should
02:18
I ask him and so as a joke I text back
02:20
I’m like ask him what it would take to
02:22
get Bob for a billion dollars just
02:23
twenty joking so I was like okay let’s
02:27
do this
02:28
he’s like the rooms full of like dudes
02:30
in suits and I’m okay the other thing
02:32
you forget is I’m the one guy in the
02:34
room wearing a Hawaiian shirt and dude
02:36
comes over taps me on the shoulder hands
02:38
who that might go away oh my god I’m the
02:40
last question we’re not Hawaiian shirt
02:43
and I’m supposed to ask how we get
02:44
bought by a billion dollars names Tony
02:46
we’re doing their executive vice
02:47
president sales and like all right let’s
02:49
do this
02:49
I kind of like set it up with this
02:51
little story like oh you know we’ve we
02:52
have a handy funding and we just hit our
02:54
first hundred million dollars ha how do
02:55
we get bought you know how do we take it
02:56
to the next level and get like
02:58
Salesforce device for a billion dollars
02:59
and that that was the that’s how I’ve
03:01
set it up too far cuban yet from our
03:04
human era in the room laughs you know he
03:07
thinks it’s awesome unfortunately his
03:09
answer was a total dodge and he just
03:10
gave me this like BS like Oh sounds like
03:12
you guys are doing everything right you
03:13
don’t need my help I was like what way
03:17
to leave me hanging
03:27
take over san francisco salesforce like
03:30
Dreamforce takes over the city one of
03:33
the best secrets about live events is
03:34
going with the right people we came
03:36
Salesforce we knew that if a bunch of
03:38
introverts came it’d be really awkward
03:39
we’d be all exciting they go hide in our
03:41
rooms we are the introverts here on the
03:43
team so I have my extroverted half which
03:45
is Dave the day goes out kills things
03:48
and brings it back to me and I’m like oh
03:50
cool Todd’s got his extrovert is Ryan
03:52
who’s actually out killing something
03:54
right now what’s up my man stop when the
04:06
weather’s fine you got when you go
04:12
[Applause]
04:20
we’re nikki bella’s a Salesforce right
04:23
now we’re in the trail heads the
04:34
trailhead is were the beginning of like
04:36
the cells for success path and this is
04:38
all different classes and we’re stops
04:39
stations help you to go have success as
04:42
a customer there’s 27 100 presentations
04:44
that happen during this weekend and
04:46
there’s one up right now font customize
04:48
page density in Salesforce lightning
04:49
design system now these ideas funnels
04:51
but the branding the feeling in here is
04:56
kind of like this cool like you’re
04:57
actually at a campground when you walk
04:59
by Sofia here like there’s there’s birds
05:01
chirping and waterfalls sound the
05:03
ambience is busy now in fact the
05:06
convention space sales for San Francisco
05:10
so Salesforce is bottom this company
05:13
right here for six and half billion
05:14
dollars earlier this year so it’s some
05:16
chump change laying around the beat and
05:18
they got that both sides of their booth
05:20
so so mule softest software that helps
05:22
to take data from one spot to the other
05:23
so they bought him for six billion and
05:25
now mule soft is the character that
05:27
meals a mule out if you buy the company
05:29
you make a character
05:30
animate it and then now it’s got a big
05:32
old boots showing how I’m real soft
05:34
words Russell Russell I’m practicing the
05:45
perfect webinar as we speak to watch
05:48
this guy buy the big different I just I
05:51
worship Tom’s guys like the best mark
05:53
kudos
05:56
we’re what $100,000 okay it’s the view
06:07
the math you’re right there’s a million
06:10
dollars that way a million dollars I’ll
06:13
and these are the little baby boots
06:14
there’s some big foots back here they
06:16
don’t like that there so that’s the boot
06:18
space because we’re probably all in in
06:20
our thousand so we should plant a
06:22
million dollars next time just be like
06:23
take that IV oh you know we should have
06:27
[Laughter]
06:34
so we started at we eight miles away
06:37
from stripes headquarters we’d walked
06:39
around for about twenty minutes and now
06:41
we are one point one miles away from
06:43
stripes headquarters so it’s not working
06:46
out - you probably look
07:02
horse is it is 16 inches off
07:07
all right so Tony Robbins told me
07:09
there’s two ways to build the tallest
07:10
building in town but the one is actually
07:12
to build the tallest building in town
07:14
and number two is to knock down all the
07:16
other buildings around you so right now
07:18
that was really big I’m jealous moduli
07:21
this towers insane being the lobby is
07:23
like it’s wrapped in LED walls all right
07:27
we found out how much until they
07:28
actually cost to build
07:29
what’s the guess we all know 1.1 billion
07:33
dollars to build this building will be
07:36
faced with their cloud run every
07:37
building like all these building stairs
07:42
and then why else would have a youth
07:45
logo on the side of it sells for Transit
07:48
Center you have your own like
07:49
first issue that’s insane whoa it’s the
07:52
coolest Transit Center
07:53
well funnel you to every needed all
07:55
right so Salesforce is the biggest
08:02
company in my world right I think they
08:05
said the last related thirteen billion
08:07
dollars in sales
08:08
my little funnel hacking live I was so
08:10
cooled so big
08:11
this is tidy comparison as we were
08:14
talking about coming out here and think
08:15
if we should come I remembered a story
08:17
that I thought was really important so I
08:19
got started rustling there was the state
08:21
tournament my dad took me to the state
08:23
tournament and I remember sitting up in
08:24
the stands and watching the people in
08:26
the state of Utah the best of the best
08:27
wrestling in competing I remember
08:29
sitting them watching and I was like oh
08:30
my gosh there’s these guys from my high
08:32
school who want to stay title and I
08:34
remember going back home and I was like
08:35
I want to be a state champ I said that
08:37
as my goal set it as a target I started
08:38
going I started running sort of moving
08:40
fast forward now a couple years well I
08:42
want the state title and it was awesome
08:44
it was amazing and everything and in
08:46
college I never I never went to the NCAA
08:48
tournament and then went to the
08:50
Nationals I never I never saw those
08:51
things right had as a goal I was like
08:53
I’m gonna be a national champ but I’d
08:55
never actually seen it I missed my goal
08:57
every year exed friend he’s like his dad
09:01
used to always taking the national terms
09:02
because they like Caribbean state champ
09:04
use wanted to be a national champion to
09:06
be trying to be a national champ never
09:07
thinking oh my gosh like but because I
09:09
never seen the national term I didn’t
09:10
know it’ll look like I it’s hard to run
09:12
towards something you know you haven’t
09:14
seen it it’s so fast for now tell this
09:16
this event right last year
09:19
bunch of guys for my team came out and
09:20
they’re telling me like it’s it’s a
09:22
whole different level and as they’re
09:24
telling about it I was like oh my gosh
09:25
that’s that’s the next level I need to
09:28
go I need to go and witness I need to go
09:30
see it just like I would go to the
09:31
national chairman because like see it
09:32
then I can like it becomes real now I
09:34
got a goal right all we started thinking
09:36
I want you to open your vision like
09:37
what’s the platform I could create right
09:39
a little while ago we were do the mouth
09:41
how many jobs have been created because
09:43
the clickfunnels it’s fascinating
09:44
there’s like the jobs of our employees
09:47
right then there’s the jobs of all the
09:49
65,000 customers all of their employees
09:51
and there’s like and then the extra jobs
09:52
is the copywriters the designers that
09:54
programmers the turn like all the other
09:56
things that like certain guests was
09:57
about 250,000 jobs have been created
09:59
because the football we’ve created a
10:01
whole ecosystem of people right and it’s
10:04
funny cuz coming in yesterday I was a
10:05
little intimidated but after sitting in
10:07
that room with 5,000 other businesses
10:10
and watching Marc Benioff delivers
10:11
keynote seeing the people and see the
10:13
software seeing innovation seeing the
10:14
ecosystem seeing all this stuff
10:16
I was watching us like it’s just a
10:18
tournament like it’s it’s on a bigger
10:20
stage but I can compete at this level
10:21
like I wish I would have seen this to
10:23
five years ago because I was shifting
10:24
everything I had more belief when you
10:26
believe you can actually accomplish
10:27
right to create something is we could do
10:29
it we can do like the path has been a
10:31
trailblazer for us first lesson is for
10:33
you is to go see they like whatever
10:36
you’re aspiring to become like go and
10:39
find that and and like experience it so
10:41
you can see it so it’s not this scary
10:43
weird thing does I can do like that’s
10:45
what it’s like I can do that
10:47
alright guys that said my fingers are
10:50
frozen watch sunrise the last day we’ve
11:34
been a couple days and I would sighted
11:36
one a walk and talk and it’s kind of
11:37
brain dumb it’s been so cool because
11:39
there’s all these businesses who started
11:41
like us like we went to stripe right we
11:43
saw this company that was an idea
11:44
somebody had some stop box or we saw
11:46
optimizing and so all these companies
11:48
tech gummies in our same space doing
11:50
amazing things and just helped us to see
11:52
the visions like what’s what’s actually
11:53
possible like I think sometimes we’re in
11:56
our bubble where we’re in Boise or in
11:58
our hometowns we don’t see you like you
12:00
don’t see what happens in the tech
12:01
capitals of the world
12:02
like this and you see something like
12:04
this shake oh my gosh this is what this
12:07
is what’s possible how many more people
12:08
can we serve when we have an
12:10
infrastructure like this
12:11
[Music]
12:13
and now now we know and I wasn’t seen
12:15
like the other side of that gets me
12:17
pumps we’re sided head back home start
12:19
implementing some of the stuff with my
12:20
diz can’t show them yet but you’ll see
12:22
them and I promise you’re gonna love it
12:24
so let me know which two bends you’re
12:26
planning going to then we can meet up at
12:28
down the comments below subscribe well
12:30
that’s that we get some sushi and we’re
12:31
heading to Metallica
12:37
[Music]

Subscribe To The Funnel Hacker TV YouTube Channel And Russel will GIVE YOU…

:arrow_right: Instant Access To The “GeniusX Bootleg” Video That Was Never Authorized To Be Shown Online… (For FREE!)

Includes: HOW we build funnels… HOW we drive traffic… and HOW we make money online.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.