How to Create a VIDEO SALES LETTER Funnel - Funnel Fridays

Funnel Friday - Video (Russell Brunson - FunnelHackerTV)

Is it just me, or is the HARDEST part of creating an awesome funnel… THE COPY.

:arrow_right: Show Me How To Get ALL Of My Sales Letters, Scripts And Webinars Slides Written (In Under 10 Minutes) WITHOUT Hiring An Expensive Copywriter!

Suck At Writting Copy? Let Funnel Scripts Do It For You!

YouTube Transcript: English (auto-generated)

00:00

oh we’re going live everywhere

00:06

what if the people don’t like me what if

00:08

they hate green people

00:10

what can i do

00:13

you didn’t know he was insecure did you

00:15

terrible thing

00:16

insecure pickle he’s very insecure

00:20

oh man um it says we’re live but there’s

00:23

just an error

00:23

hopefully it’s working we’re going live

00:25

everywhere all right i think we’re live

00:27

what’s up dude

00:28

what’s going on they’re totally gonna

00:31

fire me for me in charge of pushing the

00:32

buttons

00:34

i think you’re doing a tremendous job

00:36

well thank you i’m working at it so

00:38

what’s up everybody all of our funnel

00:39

hackers from all around the world on

00:41

funnel fridays glad to have you guys

00:42

here today

00:44

i’m excited jim do you notice i have a

00:46

new um accessory in my office here

00:48

i did that’s like the it reminds me like

00:51

of the dr

00:52

seuss uh or the far side bookshelf i

00:55

think it’s amazing did you make that bit

00:57

of sculpture yourself

00:59

um i found it on ebay that technically

01:02

kind of counts as me making it since i

01:03

clicked the buttons to buy it

01:05

you made it show up yes

01:08

i’ve made it show up and it’s here i

01:10

have another one so this one here i’m

01:11

having another one coming here to cover

01:12

up this window it’s not as cool as that

01:14

one

01:14

yeah i ran out of i ran out of bookshelf

01:16

room and um

01:17

as i think you know i’m building a

01:18

library next door but it’s like a

01:20

two-year project so for the next two

01:21

years i got piles of books everywhere so

01:23

i was like i need some more bookshelves

01:25

and that’s what i found nice nice nice

01:28

nice well we’ll have to be like

01:30

mtv cribs once you get that library done

01:33

you’ll have to take it

01:34

hey this is my library and uh

01:37

it’s kind of nuts well we’ll tell people

01:39

when we get closer i’ll show people but

01:40

there’s statues in it there’s

01:42

books there’s crate anyway it’s going to

01:43

be amazing it’s like nerd heaven so i’m

01:46

kind of excited for that anyway

01:47

but other than that we’re doing we’re

01:50

doing some fun funnels today

01:51

is our excited for them how are you guys

01:54

all

01:55

feeling um drop in the chat if you guys

01:57

are excited we’ve been talking about

01:58

membership funnels vsl funnels a bunch

01:59

of really really cool

02:01

really cool stuff that i’m excited for

02:04

if you guys are interested or excited

02:06

let us know in the chats and let us know

02:07

where you’re calling in from we got

02:08

people calling in from

02:10

i saw a bunch up here already oh man

02:12

chad’s going past

02:13

new jersey from california for san

02:16

francisco

02:17

chattanooga tennessee chattanooga london

02:20

boston vegas phoenix honolulu

02:22

india what was gone it goes so fast i

02:26

see the war and it’s like you’re gone

02:27

mexico bali malaysia

02:30

south of somewhere ventura cookie land

02:33

west virginia cape town what cookie land

02:37

someone said cooking i hope so anyway

02:40

that’s near donut town

02:44

oh man i’m excited man funnel fries so

02:47

today you guys see back here this big

02:48

yellow uh

02:49

sign this we’re talking about today it’s

02:51

reversed on my camera but does it look

02:52

normal for you guys

02:53

it looks normal yeah okay so membership

02:55

site funnel secrets

02:57

who here has a membership site or like a

02:58

membership site or is thinking about a

03:00

membership site

03:01

um me me pick me russell pick me

03:05

jim do you want a membership site dude

03:07

i’ve had a membership site since

03:09

two since uh june 6 9 2006

03:12

i started my membership site and i

03:14

haven’t met a membership site with the

03:15

exception of like three or four months

03:17

continuously since then

03:18

it’ll change your life i mean it’s like

03:20

it’s it’s wonderful

03:22

in fact can i show some can i show

03:23

everybody something about membership

03:24

sites

03:25

please okay

03:28

entertain people with mr pickles i’ll be

03:30

back in like four seconds

03:32

hey everybody it’s me mr pickles and

03:35

today we’re gonna learn about how to set

03:36

up your own membership

03:38

site when russell returns he’s gonna

03:41

show us an amazing example that’s gonna

03:43

get you

03:44

super excited about your own membership

03:46

sites it’s all about

03:47

whiteboard profits and i’ve never seen

03:49

anybody

03:50

able to erase a whiteboard faster than

03:53

russell brunson he is a master

03:55

of whiteboard erasure okay well russell

03:59

i’m gonna turn it back over to you

04:01

all right so this is like what i gotta

04:03

say about membership sites so

04:05

i remember um i was in college

04:08

and uh i was just starting playing this

04:10

internet game and i was selling things

04:11

here and there having some fun with it

04:12

and i remember i wanted a car i’d never

04:14

had my own car before my parents gave me

04:16

a car

04:17

when i was like in college like a beater

04:19

car and it was like the end of that

04:20

and this first time like i was married

04:22

now and i get my own car and i was like

04:23

ah

04:24

so i remember going to the dealership

04:25

and i i remember like i was like i want

04:27

to i want a nice car so i remember

04:29

i wanted a lexus so i went in the

04:31

dealership they showed me the lexus i

04:32

was like oh

04:33

this is like my first real car right

04:36

and then they showed me i can’t remember

04:37

the monthly payments where the monthly

04:38

payments were how much

04:40

month payments my car i don’t even know

04:41

anymore on alexa says probably what

04:43

three

04:43

379 was it a lease or a buy it was a buy

04:47

so it was probably about say 400 bucks a

04:49

month okay so 400 bucks a month

04:51

and at first i was like 400 bucks a

04:53

month like that’s a lot of money and

04:54

then i was like wait a minute what if i

04:56

launch

04:56

a membership site and what if i charge

04:59

people on the membership site

05:00

i charge forty dollars per month

05:04

for people to join my membership site

05:05

and i was like okay that’s pretty cool

05:06

and it’s like okay

05:07

now how many people i need to get to

05:09

join to get a free car

05:12

it’s not that many it’s 10 people 10

05:14

people times

05:15

10 equals 400 bucks a month if i got 10

05:18

people doing my membership i get a free

05:20

lexus and i was like wait a minute

05:22

i want a new house and i was like what’s

05:23

that look like on the house so i did the

05:25

numbers again it’s okay

05:26

let’s say my house is gonna be a four

05:27

hundred thousand dollar house

05:29

all right it’s 40 bucks a month how do i

05:31

get if i get

05:32

a thousand people your membership site

05:34

right is math right

05:38

well that’s 40 000. if you got a

05:39

thousand people that’s for it so you’d

05:41

pay the house off in a year

05:42

your results may vary okay what’s that

05:45

what’s the payment on

05:46

let’s do let’s do a million dollar house

05:47

that sounds really cooler so let’s say

05:48

you have a million dollar house

05:50

what’s the monthly payment five million

05:51

dollar house you think i have no idea my

05:53

house is paid off

05:54

let’s say four grand a month so i have

05:57

no idea okay so for your okay a month

05:59

and you say you’re selling your site for

06:01

40 bucks a month how many people have to

06:02

get

06:04

that’d be a thousand russell that’d be a

06:06

thousand

06:07

a hundred people right oh no no

06:11

yeah that’s a hundred people sorry sorry

06:12

i’m trying to pay the house off i’m not

06:14

trying to make the monthly payment

06:16

no no we’re just coming to monthly

06:16

payments i want a free mill i want a

06:18

free mansion

06:19

anyway i remember like this was like the

06:21

the day that my mind was like

06:22

boom just exploding and i was like this

06:24

is how the game is played

06:25

i don’t have to go and like get a

06:27

million dollars for a house i just get a

06:29

house i create a membership site and i

06:30

have my

06:31

members pay the monthly payment on my

06:32

house and i get a free house and then

06:34

like all the will start spending like

06:36

what if i want a cabin what if i want

06:37

this what if i want

06:38

and then like i was like well that’s

06:39

only three members that’s like 12

06:40

members and if i get

06:41

13 more members then now i can get this

06:43

thing in this thing and

06:44

anyway it gets the math becomes really

06:46

really fun so

06:48

how many of you guys are pumped about

06:49

math right now

06:51

i love math so anyway that’s what i’m

06:54

going to share with you guys because

06:55

yeah because if you’ve been living off

06:57

your membership site since

06:58

19 what do you say 96 90 no 2006.

07:02

that makes more sense june 6 2006 was

07:05

the same day that they launched the

07:06

remake of

07:07

on the exorcist 666 was the was the date

07:11

that’s how you that’s how i remember

07:13

that it’s just like

07:14

meaningless facts yeah i’m getting old

07:17

and i remember

07:18

stupid stuff like that and it takes me

07:20

forever to tell the story

07:21

it’s getting really bad it was worth it

07:24

doing all right

07:25

anyway so there you go so that’s what

07:27

we’re talking about sites today vsl

07:28

funnels to sell membership sites and a

07:30

whole bunch of stuff along the way so

07:32

i’m pumped should we jump in yeah let’s

07:35

do it

07:35

okay so first thing i’m going to do

07:40

um we are going to i screenshot

07:43

somebody had the aha moment right when i

07:45

shared that because for me that was like

07:46

i was freaking out i couldn’t sleep for

07:48

like the next what 18 years since then

07:50

because it’s just like

07:51

everything is possible now like it’s so

07:53

exciting so

07:54

okay so membership funnel secrets we’ll

07:56

show you how to generate monthly

07:57

recurring revenue on autopilot funnel

07:59

experts russell brunson jim edwards

08:01

reveal

08:01

the personal secrets for building and

08:02

launching a high converting membership

08:04

site for selling products services

08:05

e-comm

08:06

sas supplements and more that was the

08:09

headline

08:10

that’s pretty that that somebody got

08:11

their money’s worth out of funnel

08:12

scripts on that one

08:14

yeah plus you get 708 maybe more

08:18

professionally designed membership

08:19

funnels when you attend live so all you

08:21

friends who are here today was live at

08:23

the end of this as you know if you’ve

08:24

been playing this game

08:25

we will give you guys a bunch of free

08:26

templates which would be really cool

08:28

so today’s show has been brought to you

08:30

by two amazing sponsors number one is a

08:32

cool software platform that actually

08:33

allows you to build membership funnels

08:36

and have a membership site

08:37

and sell access to your memberships and

08:39

everything 100 of things can be done

08:41

inside of clickfunnels

08:42

and that’s one of the tools we’ll be

08:43

showing you guys today at

08:44

clickfunnels.com and who’s our second

08:46

sponsor

08:46

our second sponsor is funnel scripts the

08:48

web’s number one

08:50

and original well i don’t know about

08:51

that but it’s the web’s number one

08:54

best most amazing push button

08:57

copywriting solution all you have to do

09:00

is just enter in all the details about

09:02

your customer

09:03

and funnel scripts will take care of the

09:05

rest write your sales letter your vsl

09:07

your ads your emails your subject lines

09:09

and so much more we’ll be doing some

09:10

amazing demos today

09:12

live on funnel fridays can i tell you

09:14

something quick about funnel scripts

09:15

that you don’t know about yet

09:16

uh is it good it’s so good

09:19

okay please do yes so we have

09:23

a lot of you guys know i have i have

09:24

more projects than any of you guys know

09:26

about

09:26

um i have like the ones you guys

09:27

probably see on the clickfunnels slide

09:28

we have other companies like there’s a

09:30

lot of stuff and so

09:31

um i had dean recently going through i

09:33

was like dean i want you to go and fill

09:34

out the customer avatar script

09:36

for every business we have plus every

09:38

avatar inside of every single business

09:39

and clickfunnels there’s like 10 core

09:41

avatars we focus on so he’s good in the

09:42

avatar script for all 10 of those

09:44

plus our green drink and our bone broth

09:46

and all these other companies and then

09:47

when you have to get the avatar script

09:49

haven’t dropped that into a trello board

09:51

so we have it

09:51

and he’s going through and and using

09:53

that to generate all the headlines and

09:55

the bullets and everything

09:56

and so what’s cool is now i have these

09:57

trello boards with like

09:59

this raw copy for every avatar we have

10:02

um and so like when we’re writing ads i

10:03

just pop open the trello board for that

10:05

that demographic it’s like click on it

10:07

there’s the avatar click on it here’s a

10:08

thousand headlines click on it here’s a

10:09

million bullet points and we’re using it

10:11

now to grab copy and create ads and

10:13

landing pages and anyway so wow yes so i

10:16

am

10:17

i am not only a fan and a co-partner on

10:19

funnel scripts i’m also a

10:21

super user so yeah that’s amazing so

10:24

you guys all know like we use this stuff

10:26

every day this is how how important it

10:27

is so

10:28

okay well i got one up on that too then

10:31

okay

10:31

i i used funnel scripts to help

10:35

make the um not to help to make

10:39

the two oto scripts for my latest

10:42

release we don’t have to talk about what

10:44

it is but my latest release

10:46

first the initial sales 29 bucks first

10:49

oto is 97 bucks

10:51

third um offer the the second oto is 197

10:55

dollars

10:56

on the and i use funnel scripts to write

10:58

the copy for the initial offer

11:00

dig this conversion rate on the initial

11:04

offer is 19.3 percent your results may

11:07

vary

11:08

that’s awesome the conversion rate on

11:10

the first oto

11:12

dude you ready 33.11

11:17

and then on the second oto is 12.68

11:22

so my average cart value my initial

11:25

offer is 29

11:26

bucks my average cart value is 79.46

11:31

let’s scale that puppy that’s amazing

11:34

nail it

11:35

and scale it time to scale it so yeah

11:38

what

11:38

the point of saying that is that yeah we

11:41

use funnel scripts

11:42

funnel scripts works yeah so it’s not

11:45

something like we’re selling

11:46

some people like they create products

11:47

they sell them they don’t actually use

11:48

them like we are

11:49

products of our products which is pretty

11:52

cool yep

11:52

awesome awesome awesome so there you go

11:55

um okay we need some training at the end

11:57

we need seven membership funnels for

11:58

free

11:59

free which would be really cool those

12:02

who have read the dot com secrets book

12:04

um inside the value ladder this is um

12:06

this tier in the value out of the

12:07

unboxing funnels is what we’re showing

12:09

you guys we’ll be showing you guys

12:10

oh actually let me move it up let’s

12:12

check it out we’re doing a bsl funnel

12:15

so let me move this little circle thing

12:17

this there we’re going to vsl funnel

12:19

right now

12:20

so that’s where we are in the value

12:21

ladder that’s the presentation style

12:22

funnel which is really cool

12:24

uh let me show you guys how it works so

12:25

vsl funnels this is kind of what the

12:27

funnel looks like

12:28

um the vsl this is like

12:31

back in the day people understood to do

12:33

vsl i don’t see many people doing

12:34

correctly nowadays so i’m gonna show you

12:35

guys kind of how they look the structure

12:37

there’s a video here that that plays

12:39

there’s a call that uh add to cart

12:41

button usually appears somewhere

12:42

um after the video started and this is

12:44

called the video spoiler box or brunson

12:46

box i keep trying people call it brunson

12:47

box but

12:48

this is like the structure of what a vsl

12:51

page looks like

12:52

and we’ve tested these things like crazy

12:54

this is the magic structure this is one

12:55

of my friends supplement company saving

12:57

vsl

12:58

um and then they have the order form

12:59

kind of drops down below

13:01

um this is one when we used to funnel

13:03

university where my old membership sites

13:04

is no longer active right now but same

13:06

thing video right here

13:07

then that blows the video spoiler box

13:09

the kind of in the video spoiler box

13:11

the concept behind yours is you’re

13:12

pulling out hooks and headlines from

13:14

inside of the vsl

13:16

so when someone’s watching it and and

13:18

they may start watching like i don’t

13:19

want to stay

13:20

this thing down here shows them like

13:21

inside the presentation you can learn

13:22

about this this

13:23

this and so show them these hooks that

13:25

gets them to want to consume the actual

13:26

video

13:27

we did tons of testing uh video without

13:29

video spoiler box video with it

13:31

and having this little box right here

13:32

showing uh hooks of what’s gonna be

13:34

happening inside the presentation

13:35

um dramatically increases show through

13:37

rates sales uh sales whole bunch of

13:39

other stuff like that

13:40

and there’s a script inside of funnel

13:41

scripts called the brunson bullets

13:42

that’ll help you make these really

13:43

easily

13:44

and it’s amazing it’s so good

13:47

so that’s kind of the structure of what

13:48

uh these pages look like headline

13:50

video video spoiler box uh button and

13:52

that’s kind of how they work

13:54

um and they’re amazing so here is uh if

13:56

you’re

13:57

if you were to go deep and build that

13:58

entire video sales letter funnel

13:59

membership funnel this kind of looks

14:01

like

14:02

again there’s the there’s the page right

14:03

here we have video cells that are

14:04

selling the actual membership site

14:06

uh order form bumps and same same as any

14:08

other kind of funnel you’ve got upsells

14:10

down cells thank you page all that kind

14:11

of stuff um

14:13

and the other cool thing is that you can

14:14

actually build out your entire

14:15

membership site

14:16

inside of clickfunnels which a lot of

14:18

people don’t know that people like oh

14:19

but should i use

14:20

blah blah blah for this blah blah blah

14:21

i’m like i run a 50 000

14:23

year coaching program and the entire

14:25

thing is built inside the members area

14:26

uh we sell more volume and products

14:28

almost any on the platform all the

14:29

membership sites are built inside click

14:30

funnels

14:31

they work great they’re simple they’re

14:32

easy um and so i’ll show you guys today

14:35

also how to build membership sites

14:36

inside of clickfunnels because they’re

14:37

really easy to do too

14:39

and um oh yeah here’s this is our

14:41

membership

14:42

funnel university is all built inside of

14:44

clickfunnels so they’re really fun as

14:45

well

14:46

i’m going to talk about the funnel

14:47

scripts we’re going to be using today so

14:49

we’re going to be using the vsl script

14:51

we actually have the we have the

14:54

sales copywriting checklist where the

14:56

stuff that you’ll see me using the

14:57

scripts today you’ll be able to download

14:59

a pdf

15:00

uh and we’ll be using the um profile

15:03

script the killer headlines video sales

15:05

letter script

15:06

we’ll be using the bullet scripts call

15:08

to action offer stack we’ll be doing

15:10

all sorts of amazing stuff very cool

15:13

someone asked real quick so can you drip

15:14

feed content inside clickfunnels

15:15

membership site the answer is yes you

15:17

can it’s very easy

15:19

all righty

15:23

what was that i said look at you all

15:24

fancy and stuff

15:26

you know you know all right so we’re

15:28

gonna build some funnels what’s gonna

15:28

happen is the end of this training i’m

15:30

gonna give you guys this secret link

15:31

they’ll take you to this page right here

15:32

it needs some pre-built membership

15:33

phones to follow the structure that um

15:35

that we use for ours

15:37

and so we’re gonna pick one of these to

15:39

use right now in fact let me start time

15:41

so our countdown clock we have 30

15:42

minutes to build this funnel out

15:45

oh yes in minutes right you did it wrong

15:48

last time

15:48

seconds okay 30 minutes and these are

15:50

the funnels so all you got to do is if

15:52

you already have a clickfunnels account

15:53

you click on these funnels and it’ll

15:54

automatically copy the whole thing into

15:55

your clickfunnels account

15:56

if you don’t have one yet then um it’ll

15:58

let you set up a free clickfunnels

16:00

account so i’m going to use

16:02

do you care which one i use i

16:05

do not whichever one you want to i think

16:07

i’m going to use this guy right here so

16:08

selecting this funnel

16:10

they’re copying my clickfunnels accounts

16:11

look weird because i got a million click

16:13

funnels accounts but

16:14

yours will look a little more normal

16:15

than that mine looks like that too

16:17

and i got a huge pay raise as soon as it

16:19

did really

16:20

i’m just kidding oh i was like crap i

16:23

think something’s broken

16:27

that’s awesome uh someone said are these

16:30

the same ones as the lady ones that were

16:32

given away a month ago

16:34

not the same ones i don’t know the lady

16:36

ones are but no i don’t either but

16:38

okay okay funnels copied over to

16:40

clickfunnels

16:41

and now we’ve got funnel structure to

16:43

build on so if you look at this we got

16:44

sales letter order form upsell down so

16:46

thank you page membership and membership

16:48

sites this is all of the pages you need

16:50

inside of uh inside of a membership

16:52

funnel it makes a little bit bigger so

16:53

you can see

16:54

so the first thing we’re going to do is

16:56

start working on page number one which

16:57

is the sales page so click on edit page

16:59

it takes me beside clickfunnels editor

17:02

and here we are and one thing’s cool

17:04

nowadays you guys see the scripts are

17:05

the um the templates we’re giving you

17:07

guys

17:07

is up here they got links to all of the

17:09

actual funnel scripts they’re gonna be

17:10

used inside this page

17:11

um so you can delete that afterwards but

17:13

what we do i usually do is i preview it

17:15

so i’ve got all the links right here

17:17

i can find the scripts really quickly

17:19

and you can come and you can either

17:20

delete the section or you can just hide

17:22

it so if you go

17:23

hide that section is now gone now you

17:25

can start um working on the funnel from

17:27

there

17:28

oh dude that’s cool i didn’t know you

17:29

could hide it without deleting it

17:31

oh yeah and you come back here and be

17:32

like oh i want it back unhide

17:35

oh wow that’s pretty cool so that’s cool

17:38

okay so the first thing we’re gonna need

17:40

is a headline right

17:41

oh yeah okay a secret to all things is

17:44

the headline

17:47

absolutely so what what i think we’re

17:50

going to do we’re going to do this a

17:51

little bit differently

17:52

russell as far as um we’re going to do

17:54

the headline we’ll do the vsl and then

17:56

we’re actually going to make the brunson

17:58

bullets together

17:59

out of the avatar bullets we’re going to

18:00

show people actually how to

18:02

make those and part of that is you’re

18:05

going to watch the video and then we’ll

18:06

snag some secrets out of it and make it

18:09

amazing and i’m saying vsl

18:11

video sales letter

18:14

so um cool so we start

18:17

you wanna pass back to you to start off

18:19

with yeah well let me do some headlines

18:21

real quick

18:22

and so what we’re gonna do is we’re

18:25

gonna use funnel scripts

18:27

to create some headlines and we’re gonna

18:30

make our little headline package

18:32

with this now showing on the screen is

18:35

the copywriting checklist cool thing

18:36

you’ll be able to download this

18:38

and there are two links for each script

18:40

one is a link just to the plain script

18:43

and the cool thing about this is you can

18:45

go in and use this script yourself

18:48

um it’ll be blank when you load it up or

18:51

you can click on share script and it

18:53

will actually load the example that

18:55

we’re using

18:56

here today so the first thing we want to

18:58

do with funnel scripts now is make sure

19:00

that we’ve defined our avatar for this

19:02

and this basically walks you through the

19:06

process of getting all the hot buttons

19:07

emotional hot buttons and defining your

19:10

offer and all that good stuff and once

19:12

you’ve defined your avatar you can do

19:14

some amazing things because all you have

19:15

to do is just load it into the

19:17

the main funnel scripts and it’ll just

19:19

take care of it for you

19:20

so when you’re writing copy the first

19:22

thing you always got to do is define

19:23

your avatar

19:25

so i’ll just tell you in one minute i’ll

19:28

tell you the story of our avatar today

19:30

because it’s important that you

19:31

understand

19:31

who we’re writing to so my avatar’s name

19:33

is salty pete

19:34

salty pizza pickle lover dreams of

19:36

becoming a profitable pickle peddler

19:38

apparently his focus is on profitable

19:40

pickle production and ultimately he

19:42

wants to make the world’s greatest

19:43

pickles

19:43

but right this minute he’d be ecstatic

19:45

if he could make great profitable

19:46

pickles at home

19:47

unfortunately he needs to figure out how

19:49

to make pickles easily

19:50

because it’s hard and he’s got all these

19:53

questions and things that are bugging

19:55

him but you know what we’ve got an

19:56

amazing stack here for

19:58

uh pickle pete salty pete and we’re

20:01

gonna write some copy for him so the

20:02

first thing we’re gonna do

20:04

is we’re actually going to load

20:07

the script to write the headlines i’m

20:09

going to show you how this works it’s

20:10

real easy you just come down here and

20:13

you click load

20:14

avatar and we’re going to load in

20:17

our pickle mr pickles club

20:21

because that’s what we’re selling it

20:23

loads in all the stuff from the avatar

20:26

so then all we need to do is just click

20:27

build and it’s going to write headlines

20:29

for us

20:30

and we can modify this i’ll load the

20:32

actual project that

20:34

that you know i went didn’t through and

20:35

did a little bit of tweaking and stuff

20:38

and so now all i got to do is come down

20:42

here and click build and this generates

20:43

hundreds of headlines for me so it’ll do

20:46

hot headlines warm

20:48

headlines cold headlines this russell

20:49

talks about hot warm and cold

20:51

inside of com secrets um i scrolled down

20:55

here found some you know just makes all

20:58

the different

20:59

combinations of headlines that you could

21:03

use

21:03

you know how to create amazing

21:04

profitable pickles at home without

21:06

worrying about mushy slippery or nasty

21:07

pickled batches

21:08

uh and so i actually picked one out and

21:11

i sent it to russell

21:13

ahead of time and russell please duh

21:17

show them what we came how we

21:20

show them how to put their headline in

21:22

there and

21:24

so the one quick thing to understand is

21:27

that

21:27

typically your headline package has

21:30

three parts to it it has a grabber

21:33

it has a headline and it has a sub

21:36

headline a little bit smaller headline

21:37

that typically is a little bit longer

21:39

but maybe not

21:40

um so our grabber is attention

21:43

pickle lovers and our headline that we

21:48

settled on was how to create amazing

21:49

profitable pickles at home even if

21:51

you’ve never sold a pickle before in

21:52

your life

21:53

so russell tell them what you’re doing

21:54

what are you doing what kind of magic

21:56

are you doing with click funnels so i’m

21:58

using two um

22:00

things that i’ve learned in my past

22:01

one’s called copy and the second one’s

22:03

called paste

22:04

if you can copy and paste like you’re

22:06

you’re in it you’re

22:07

like you’ve got a shot in this game like

22:09

that’s it so jim just literally

22:12

filled out a form clicked a button and

22:13

then sent me some stuff and i’m just

22:14

like

22:15

copy so i delete it and then i paste

22:17

what jim sent me

22:18

and that’s kind of it so there you go

22:20

headlines are in there and i’m like kind

22:22

of picky so i’ll probably do some things

22:23

like

22:24

you add like underlines or just little

22:26

things like that but the most part just

22:28

copying and pasting and it turns out

22:31

pretty awesome

22:32

let’s see looks great boom

22:35

there you go so that’s the that’s the

22:37

first part right there

22:39

okay so now we need a

22:42

video sales letter russell last time

22:45

before you had funnel scripts and before

22:47

you had

22:47

um you know you could afford to hire

22:49

professional copywriters

22:51

how long would it take you to create a

22:54

script for a video sales letter honestly

22:56

how long would it take

22:58

uh it would take me personally between

23:00

three and five days depending if i got

23:01

the flow or not

23:02

uh okay and when i would hire somebody

23:04

it would cost typically if a vsl would

23:07

cost you about fifteen thousand dollars

23:08

higher good like an a level copywriter

23:10

to write

23:10

and how long is a video sales letter

23:12

linked wise typically

23:14

um 20 minutes max you know somewhere 15

23:17

to 20 minutes depending

23:19

okay so just depending on how long it is

23:22

and other stuff like that but have you

23:23

ever seen a video sales letter that

23:25

worked really well that was under three

23:26

minutes

23:27

yeah yeah so it all depends on the

23:29

product and the the offer and stuff like

23:31

that but

23:31

yes 100 percent i have okay in fact

23:34

jamie cross built a whole huge

23:35

empire off of a five-minute

23:38

you know webinar sounds so

23:42

anyway yeah exciting and we have it by

23:43

the way we have a script

23:45

that you can make the exact same kind of

23:47

video that she made it’s called a

23:48

five-minute perfect webinar it’s

23:49

incredible

23:50

inside of funnel scripts so i’m going to

23:52

share with you guys just real quick

23:54

um i’m going to share with you

23:58

i’ll share with you guys how you can use

24:00

funnel scripts to create your video

24:01

sales letter

24:02

so down here we have video sales letter

24:05

click on share script

24:06

and that was just basically to shortcut

24:08

the process

24:10

this is um something that’s relatively

24:12

new inside of funnel scripts just this

24:14

year the mega vsl script

24:16

this literally you can load in your

24:19

avatar

24:20

it fills out everything you round it out

24:23

with a few things and it writes not one

24:25

not two not

24:26

but three i was gonna not three three

24:29

different completely different scripts

24:32

video sales scripts the before after

24:33

bridge

24:34

the great big promise and the problem

24:37

agitate solve not only that but

24:38

also generate it in docx and pptx it

24:42

literally will make

24:43

all of the slides for you so if you’re

24:46

like me and have a face made for radio

24:48

you don’t have to get on the camera and

24:51

you don’t have to

24:53

um you don’t have to show your face i

24:55

mean literally you can just edit the

24:57

slides

24:58

and read the slides this is how you’re

25:00

able to to get this done pretty fast

25:02

so i actually recorded this and i

25:05

thought you would and this is kind of

25:07

the fun

25:08

thing um yeah this is the fun part of

25:11

the show

25:12

so as you as you’re playing it you have

25:14

a little static on your side so i’m

25:15

going to play through your

25:16

mic as you’re playing the video with

25:17

just fy okay is it better

25:21

or is it still bad that’s good right now

25:24

okay

25:24

so hopefully it’s just something weird

25:28

yeah all right so here we go

25:35

attention pickle lovers the following is

25:38

a message for every pickle lover who

25:39

wants to make great profitable pickles

25:42

at home but is struggling to compete

25:44

against the big box

25:45

store pickle producers here’s the

25:48

biggest problem you face right now when

25:49

it comes down to profitable pickled

25:51

production and peddling

25:52

it’s huge corporate pickle producers who

25:55

dominate the market

25:56

but that’s not the end of your pickle

25:57

peddling problems it actually gets worse

25:59

why because the big pickle producers

26:02

make it impossible for you to get pickle

26:04

product placement on store shelves to

26:06

peddle your pickles

26:07

even though your pickles are better

26:12

which means if you try to pedal your

26:14

pickles through traditional product

26:15

placement paths your profits will be the

26:18

pits

26:19

and worst of all most pickle lovers

26:21

can’t get past the idea

26:23

that the only way to pitch your pickles

26:25

profitably or to peddle them to the

26:27

public is to put your pickles into the

26:29

big grocery store chains

26:31

which let’s face it is virtually

26:33

impossible

26:34

for home-based pickle shelves like us

26:37

but luckily for

26:38

you there’s now a solution your pickle

26:39

peddling problem introducing mr

26:42

pickles pickle kitchen club mr pickles

26:45

pickle kitchen club helps you

26:47

create amazingly perfect pickles at home

26:49

in every batch

26:51

turn your pickle passion into a

26:53

profitable permanent

26:54

or part-time position peddling pickles

26:56

to the public

26:58

wow your friends and potential customers

27:00

with your perfect pickling powers and

27:02

improve your pickle crafting

27:04

abilities so you can make money peddling

27:07

your pickles

27:08

direct to the public and so much more

27:12

by the way right now you might be asking

27:14

who are we to help you with your

27:16

profitable pickle production and

27:18

peddling

27:19

well i’m sparkles the unicorn

27:23

spokes unicorn for mr pickles

27:25

enterprises and we help pickle lovers

27:27

just like you

27:28

with profitable perfect pickle

27:30

production using patent-pending pickle

27:32

production plans

27:33

and products bottom line mr pickles

27:36

pickle kitchen club will help you

27:38

create mouth-watering profitable pickles

27:40

that turn other pickle chefs green with

27:43

envy

27:43

put your pickles head to head with any

27:46

pickles

27:47

they purvey in the store and create a

27:50

rabid fan base of pickle loving

27:52

customers eager

27:54

for the pickles you pedal week after

27:57

week

27:58

best of all you’ll start seeing results

27:59

in your first pickled batch

28:01

so if you’re a pickle lover whose

28:03

purpose is to profit as a professional

28:04

pickle peddler chef

28:06

get on board with mr pickles pickle

28:08

kitchen club

28:09

right now hey everybody i’m mr pickles

28:13

and i approve this message come on and

28:15

join me

28:16

inside mr pickles pickle kitchen it’s

28:20

amazing

28:23

how many times did you record that you

28:25

did it perfectly without any mistakes

28:29

it it took me four tries to do that it

28:32

took me it took me four tries

28:34

and i would always screw it up and it

28:35

was fun i mean you should have seen the

28:37

outtakes because some of them were let

28:38

me

28:39

man when it got twisted up it was like

28:41

r-rated

28:42

so anyway but what i want to say is that

28:46

entire that entire video sales letter

28:49

was created with funnel scripts it

28:51

output that puppy

28:52

and my pickle peddling perfection

28:56

is on display so show them russell how

28:59

do they put

29:00

that amazing pickle peddling

29:03

product into funnel scripts i mean

29:06

click funnels okay i will show you your

29:09

microphone’s still cracking a little bit

29:10

so maybe look at that while i’m doing

29:11

this

29:13

okay so all i do now is i jim upload the

29:15

video to youtube so i’m going to use two

29:17

very uh

29:18

complicated things number one is i right

29:19

click on it and i write copy

29:21

then i come back to click funnels

29:25

i click on the video right here the

29:26

little gear it opens the video elements

29:28

and i got youtube here so i’m going to

29:29

delete the old youtube video that was in

29:31

there the placeholder and

29:32

paste in there and boom that’s all it is

29:34

i’m going to auto play it

29:35

controls off branding on block pause

29:39

so i click save and now checks out if i

29:41

preview the video

29:42

[Music]

29:43

we’ve got boom there it is the vsl

29:47

letter so the headline now vsl

29:49

we’re like 80 75 percent of the way done

29:52

on this funnel

29:54

it’s looking pretty good so far

29:57

i love it

30:01

Is it just me, or is the HARDEST part of creating an awesome funnel… THE COPY.

:arrow_right: Show Me How To Get ALL Of My Sales Letters, Scripts And Webinars Slides Written (In Under 10 Minutes) WITHOUT Hiring An Expensive Copywriter!

Suck At Writting Copy? Let Funnel Scripts Do It For You!