How To Make More ClickBank Affiliate Sales with Marketing Funnels | Funnel Fridays Ep 48

Funnel Friday - Video (Russell Brunson - FunnelHackerTV)

Is it just me, or is the HARDEST part of creating an awesome funnel… THE COPY.

:arrow_right: Show Me How To Get ALL Of My Sales Letters, Scripts And Webinars Slides Written (In Under 10 Minutes) WITHOUT Hiring An Expensive Copywriter!

Suck At Writting Copy? Let Funnel Scripts Do It For You!

YouTube Transcript: English (auto-generated)

00:00
almost on we’re on air on YouTube
00:04
yay whoo-whoo-whoo unicorn boom we live
00:10
over here yeah dude that’s my wife I
00:20
answered my favorite one so far it is
00:23
kind of stylish isn’t it it’s super cool
00:25
where’s your eyesight you see out of
00:27
that one you can see what’s up Russell
00:32
here over there and I’m ready today for
00:35
magic and by the way that’s fair use
00:43
YouTube don’t shut down our video it was
00:46
less than seven seconds therefore we can
00:48
use it
00:48
[Laughter]
00:51
hey you remember how Armand became like
00:54
a country singer and then got on the
00:56
Billboard 100 list or whatever yes I do
00:58
remember that I think we should take
01:01
some quick photos raps and write at our
01:03
own album and like new song and much
01:06
things like that and then like market
01:07
the crap out of them you got the
01:08
Billboard 100 and then we can say like
01:10
clickfunnels on the Billboard 100 I
01:12
think that’s a wonderful idea and if you
01:14
want I can help to craft a said rap but
01:17
I can’t do it all by myself we’ll have
01:19
to do it together with lots of caffeine
01:20
to do a music video and like we saw hats
01:24
and all kind of cool stuff yeah
01:26
absolutely we could do that that’s
01:28
amazing
01:29
all right hey um so today I want
01:31
something really fun and Julie story’s
01:33
gonna kill me so I Judy’s got no idea
01:36
this was happening but I thought would
01:38
it be more fun to have her fill the
01:40
funnel today said of me cause it’s like
01:41
no so her where Julie’s like way cooler
01:44
than I am anyway and she’s like got
01:46
flowers on her shirt this morning and
01:47
she like if you amazing what do you
01:49
think Jim let’s do it
01:54
I had no warning almighty no it’s all an
02:05
excuse Julie this is proof that anybody
02:08
can do it not just Russell oh wow that’s
02:10
a real compliment to a lady
02:12
rustle that’s real nice if Julie can do
02:15
it by golly anybody can Tim you do the
02:20
copy and and Russell builds it right do
02:22
the building or I know that’s pretty
02:27
much how it works okay all right all
02:29
right we got 20 minutes to build it yeah
02:33
well let’s explain what we’re gonna do
02:34
today okay nose and basically what we’re
02:39
gonna do is this was a cool idea because
02:41
a lot of people like we don’t have a
02:42
proneness yet I know so what we said is
02:47
you know if you don’t have a product one
02:48
of the ways to test a market certainly
02:50
is to sell someone else’s product as an
02:52
affiliate so you can start building your
02:53
tribe and seeing whether or not you can
02:56
resonate with the people sell make
02:58
affiliate commissions and then
02:59
eventually come out with your own
02:59
product right boom
03:01
that is so what’s the biggest market
03:05
place of affiliate offers that basically
03:08
anybody can sell Clickbank and I
03:11
actually started with Clickbank back in
03:12
the day like in the year 2000 right
03:14
before the turn of the century so
03:16
they’ve been around for a while and they
03:18
never miss sending me a check huh I
03:20
think a funny story about that you step
03:30
on their website big thing it says it
03:32
said like I know Twitter 15 years never
03:35
late on a commission check and had like
03:36
a counter their Commission checks is
03:37
like two billion dollars in commissions
03:39
they paid out and then one day they
03:41
missed it I got the email saying like
03:43
we’re so sorry we’ve never ever missed
03:45
it and it may only work there at the
03:47
time was it like no chaos there oh yeah
03:50
and so they had to take that off the
03:51
website because actually this knew what
03:55
was it the behind the scene Sawyer’s
03:56
that is it illegal to tell Melanie was
04:06
there and she saw that people crying and
04:11
stuff anyway it was and they were late
04:19
once can I’d say the biggest thing that
04:21
they ever did that was like the biggest
04:24
mistake they ever
04:26
what’s that what did they send out every
04:29
two weeks a commission check right what
04:33
was what it was a check in an envelope
04:35
they were sending out envelopes yeah
04:38
nothing else ever in the envelope ever
04:42
crazy people already fight you already
04:45
paying this posters all the opportunity
04:48
lost for direct mail there for like like
04:51
twenty six times a year for ten years
04:55
that just or 20 years or whatever dude
04:58
it just it was mind-boggling and then
05:00
they went to direct deposit and they
05:01
lost it but all that’s man I how much
05:03
would you have paid to send an insert in
05:06
Clickbank checks Oh yet to the dream the
05:10
best affiliates in the world yeah send
05:11
this to anyone that has a check over a
05:13
thousand dollars would you have paid two
05:16
dollars a pop to send those it’s late to
05:18
do that but it won’t do it you know send
05:21
checks anymore other issues with big
05:23
deposits that’s they just direct deposit
05:25
my dough anyway yes anyway all right so
05:28
quickly one last thing just real quick
05:30
you know talking about unicorns see this
05:31
cute little fuzzy unicorn see how cute
05:34
he is somebody sent me that so I had to
05:47
share it make you ever said Jim that all
05:52
right do you have an offer we’re doing
05:55
it for well I thought we’d pick one okay
05:58
maybe Carole I mean I found I found one
06:01
that’s actually the three-week diet um
06:04
perfect so I mean I found one I don’t
06:08
know okay what’s uh your clickbank babe
06:16
yeah here I’ll send you the I’ll send
06:19
you the thing has already did the search
06:20
okay and I’ll send you the search that I
06:22
did on their page and then if you scroll
06:27
down and look at 3 week diet which just
06:30
as an aside guys if you ever have a
06:33
number in your domain name also buy it
06:36
with the number spelled out
06:38
because somebody else will be smarter
06:41
than you and do that and you’ll pay them
06:42
affiliate Commission’s forever
06:43
especially if you’re using Clickbank
06:45
just saying just on the side so scroll
06:48
down to where it says 3 week diet apps
06:51
making 52 K per day every diet ask me if
06:57
it’s a few days boom make that bigger
06:59
just don’t see it yeah what I was hoping
07:02
we could do also is just talk about
07:05
Russell because I know you used to do it
07:07
I used to do a ton of bridge pages I
07:08
know you did bridge pages and stuff so
07:11
just talk about maybe with the
07:13
whiteboard what what a bridge pay are
07:14
you and Julie actually let’s have Julie
07:16
tell us on the whiteboard what a bridge
07:18
page should be and do a stat calendar
07:25
behind you and use that all right Dina
07:29
more reasons okay so rich page is
07:31
basically so when you are selling an
07:32
affiliate product the way that it it
07:36
works is that you have to become the
07:38
bridge between the customer and the
07:41
person who’s selling the product so
07:42
bridge page access like your salesman
07:45
like if you can’t actually be there in
07:47
person to be like hey I tried this great
07:50
product it’s amazing like let me tell
07:52
you about my story like let’s say you’re
07:53
selling I don’t know whatever skin cream
07:55
and you had eczema you would normally in
07:58
real life tell them the story about how
08:00
you had eczema and how hard it was and
08:03
nothing worked and then eventually you
08:05
found a product that worked and you tell
08:07
them this story what would happen like
08:09
they’d be like oh let me try or oh my
08:11
mom needs it so online you need to
08:13
create that exact same environment
08:16
digitally and so the bridge page acts as
08:19
your way of telling your story giving
08:21
context creating a hook for why this
08:23
product matters so that by the time they
08:25
get through the bridge page they’re
08:27
totally sold and they’re ready to go by
08:29
and that’s what makes people like
08:31
Russell make a lot of money with
08:33
affiliate marketing because they he does
08:35
that rather than just sending traffic to
08:37
an offer without a sales person in
08:39
between to create that story in the
08:41
context that was amazing hey that was
08:43
really good Julie Russell can you switch
08:45
it over so that you guys are full screen
08:47
so that we can see what you’re about to
08:48
draw cuz she
08:49
a little tiny little tiny screen that’s
08:52
great so listening to what Julie was
08:54
saying one of the best ways to create a
08:57
bridge page is around a testimonial or
08:59
case study yeah you that’s you got it
09:02
Russell so that’s one of the best way so
09:04
if you think about the structure of a
09:06
bridge page what does it what’s it gonna
09:08
need to have it’s got to have a headline
09:09
hook it’s got it should have a video and
09:13
then it would have this you would want
09:19
first or do you want to say over here is
09:27
because you’ve been using it so much to
09:29
do those million dollar ideas you’ve run
09:31
all the million dollar Inc out of it so
09:33
that thing on that’s you can sell that
09:35
on eBay for like ten thousand dollars
09:37
more attendees same dude who bought John
09:40
Reese’s old water bottle will buy that
09:44
yeah his water bottle from big seminar
09:46
somebody bought it off eBay this is the
09:56
product right what we call Swiss is a
10:00
three week diet 3 3 week diet diet this
10:04
is the bridge page that Julie so
10:07
perfectly explained no one’s a very good
10:10
job Julie thank you and then what I will
10:13
she’s saying that I typically what I’ll
10:16
do is have like an opt-in page first
10:17
it’s got like this really big curiosity
10:20
based headline cb8
10:22
curiosity base headline Cory Barton
10:24
homes that’s the big home builder Boise
10:26
they opt in then they’re taking to this
10:29
there’s a good headline here maybe a
10:31
little Brunson box or something down
10:33
here with a link then pushes people to
10:35
here the only thing I’ll add is so Julie
10:37
did a good job huh guy this is like the
10:38
salesperson builds the context from why
10:40
you care about this you get you excited
10:41
the other thing that I like using this
10:43
page right here for is to up the offer
10:46
so like if you’re in affiliate there’s
10:48
like 500 other people all promoting the
10:49
same three diet it’s like why would they
10:52
buy for me versus everybody else well I
10:53
would be it’s like okay on the next page
10:55
the 3 week diet if you even though the
10:57
directly buy it if you want but if you
10:59
want if you buy through my link down
11:02
below I’m gonna do something really
11:03
that’s what I’m gonna do for you first
11:04
thing I’m gonna do is I’m gonna give you
11:05
one of these amazing Superman USB drives
11:10
recipes on it and so we’ll send you this
11:13
plus I’m gonna send you some toothpicks
11:16
cuz all of the diet food is green and it
11:17
gets stuck inside your teeth in this way
11:19
you can get it out of your teeth plus
11:20
I’m gonna give you a bobblehead Russell
11:23
dog you can pick from either the green
11:24
this one or the Batman one and you get
11:27
better and that’s it if you buy right
11:31
now you can get the Jim Edwards bot will
11:32
head to three bobbleheads for the price
11:34
of one I’ve been a lot of people are
11:36
asking like how do you actually
11:37
technically pull that off to do is you
11:39
just tell them to send you the receipt
11:41
ones and then that’s how you deliver the
11:43
product see step to send me a receipt in
11:47
step three I see the gift that’s right
11:51
he’s like how do some people feel like
11:53
how many people got a dream Carson so
11:54
far these people 64 people got in dream
11:57
cars we click finals including Julie
11:58
tell us what your dream car it’s got
12:04
like hey is the guy who won on The
12:08
Bachelorette this season showed up to
12:10
the Bachelorette in a minivan and he won
12:13
so I’m just saying that’s the secret
12:14
there is something to it so um yeah so
12:20
yesterday Taco they did that they
12:22
promote directly to the Fox buzz around
12:24
a man nobody bought this whole thing’s a
12:26
scam it’s like this is the secret this
12:29
is this is the difference between okay
12:33
if you make a little money a lot the
12:35
other thing is cause you have email
12:36
address then you can send them an email
12:39
here and then some another email you’re
12:40
in another one and another one you can
12:42
like have work it to them you take away
12:45
this thing and then what happens to say
12:47
they buy 3 week diet baby back oh one of
12:49
the things that people who are on diets
12:51
like to buy and the right oh I like to
12:52
buy food your ice cream keto drink
12:57
that’s in my whole cup right and I’m
12:58
enjoying it MLM called called true but
13:00
over here so you joined through the MLM
13:02
and then these people over here who you
13:03
know I through dieting right thing by
13:05
the way he couldn’t die but how I gave
13:07
you ptosis the same time is boots are
13:08
selling this and all of a sudden ever
13:09
want to feel it inside of prove it and
13:11
then you’re like oh whoa what about
13:12
organifi I like green drinks
13:14
organifi affiliate and you tell the
13:16
people like being nikitos good of a
13:18
drinking greens even better and then you
13:19
get and you just taking these people on
13:21
this customer journey to serve them at
13:23
higher higher levels and that is how you
13:25
played this game but Russell it sounds
13:27
like hard work
13:31
yeah of course pooping rainbows alright
13:34
so I want everybody to realize what do
13:38
you just got shown this right here what
13:42
you just got shown and explained to you
13:43
somebody else would have charged you
13:46
$2,000 and taken three days to explain
13:48
alright they would have called it
13:50
affiliate marketing Lollapalooza and I
13:53
mean it just Russell just laid out for
13:56
you how to create a real business with
14:00
click funnels and funnel scripts of
14:03
course without even having to have a
14:06
website without having to have you can
14:09
instantly have a million dollar business
14:11
set up your results may vary with no
14:16
product of your own think about that
14:19
guys share one more thing of these key
14:21
it’s okay but if it’s long as you’re
14:23
quick yeah this is quick I have the next
14:26
meeting face we’re good for a few extra
14:27
minutes we’re good okay all right so
14:29
this is what people just come over here
14:30
you go over here and you give Mark
14:32
Zuckerberg a dollar or two right and
14:34
then it drives people into here and if
14:36
you walked in and this move on here and
14:38
the problem with traditional affiliate
14:39
marketing is that a lot of times you
14:41
spend $1 right here and after we come
14:43
through and see this right here you drop
14:45
out and you made like 75 cents right
14:47
these reporters 25 cents right oh inner
14:49
marketing is a scam I put in a dollar
14:51
like I said if I sense that god I’m
14:52
broke up what happened you understand is
14:54
that like the value in in any business
14:57
of the customer right so the customer
14:58
comes here use the email address this is
15:00
now a customer and this customer starts
15:02
going this journey with you right so
15:03
he’s going along in and maybe he buys
15:05
and he’s like sweet three dice awesome
15:07
maybe he’s like I already bought through
15:08
that last week and maybe think oh I
15:09
don’t believe in it or whatever the
15:11
thing is right but he’s still he’s on
15:13
your list so he’s going down this
15:14
journey and so he gets his emails I got
15:15
mine I’m not buying on my vine he comes
15:18
over here and then like probe’s like I
15:19
my name is network marketing I don’t
15:21
want that things like organifi is like
15:22
oh my gosh you see Drew’s six-pack I
15:24
want a six-pack
15:25
I drew it cannolis that I’m in and he
15:27
goes he buys the stuff here right and
15:29
the next customer comes to me he’s like
15:30
oh Mauro three guys so he gives you
15:32
money here the next person comes so
15:33
everyone gives you my different points
15:37
what happens is that somewhere between
15:38
here and like the end of your customer
15:40
journey which is you treat people right
15:41
will be for forever there’s this magic
15:43
spot it’s called the break-even point
15:45
break-even point where you spend a
15:47
dollar here but you don’t keep Reese
15:48
pending dollars on these people here
15:50
like 30 on your list right and so maybe
15:52
you’ll make 75 cents by day one and then
15:54
80 cents by day three and buy a date but
15:56
a five in your sequence you break even
15:58
and what’s cool is everything after day
16:00
five is pure unadulterated free money so
16:06
that’s that’s the magic and building us
16:08
like that and I had something that’s not
16:10
nearly as sexy but equally important yes
16:13
your boy Zeki baby doesn’t want you
16:16
advertising your Clickbank link so he
16:18
won’t even let you run an ad for your
16:20
Clickbank link straight out of a
16:22
Facebook ad or if he does he’ll change
16:24
his mind and so by doing it this way
16:27
this enables you to do affiliate
16:29
marketing whereas everybody else who’s
16:30
trying to do the old Google cash model
16:32
or whatever where they’re just
16:33
advertising the affiliate link straight
16:35
they they won’t let you do it you can’t
16:37
advertise an affiliate affiliate link
16:39
plus with some affiliate links
16:42
especially like Clickbank and JV zoo and
16:44
other places like that um they’ll
16:46
automatically get your email labelled as
16:49
spam in a lot of cases when they have a
16:51
link in there like that so doing it this
16:53
way alleviates a lot of those mechanical
16:55
issues as well right oh yeah but what
16:59
you said was much sexier so thank you
17:01
all right but what there’s a lot of
17:11
screens going on here so just focus on
17:12
the middle one miss summary which page
17:15
which one do we want to do we want to
17:16
have a hook so we need a headline for
17:19
the first page and a call to action and
17:21
then our which which pages are we going
17:23
to try and build in the twenty minutes
17:25
that’s whatever this builds you I I
17:29
think Julie can you squeeze page and
17:30
bridge pages in 20 minutes okay you’re
17:33
giving me the copy right Jim for a
17:37
dollar
17:38
and we’re gonna send them we’re sending
17:41
them to this page this is the this is
17:42
the actual order page right all right
17:47
you said did you PayPal me that money
17:49
yet I take stripe to okay so the first
17:54
of all you’re setting that up so the
17:56
first thing I’m going to need to do is
17:57
create actually I’m going to need to
18:01
create a headline so I think what we’re
18:03
gonna do what I’m gonna be doing so I’m
18:05
showing my screen and I’m just gonna be
18:07
quiet a little bit while you’re working
18:09
on that because usually Russell talks
18:11
while I’m doing my magic over here
18:12
someone lets you do the same thing so
18:14
I’m actually going to use the killer
18:15
headline scripts version 2.1 oh the egg
18:20
timer yeah we go down like 18 because
18:23
yeah alright alright so I have actually
18:27
only 18 minutes to build this so I’m
18:28
gonna you want me to start talking
18:33
alright so I’m gonna create the squeeze
18:36
page first this is gonna have the
18:37
curiosity inducing headline that Russell
18:40
talked about and then we’re gonna get
18:43
their email address and then we’re going
18:44
to send them over to the bridge page so
18:49
I’m just gonna look here at what the
18:51
style is I mean really when it comes to
18:54
squeeze pages you guys you don’t really
18:56
have to do anything other than what’s
18:57
already and click files like if you’re
18:59
really fussy and you want to like change
19:01
the background I can like get rid of the
19:03
background here and I can make it like a
19:05
prettier color or an uglier color
19:07
depending on on how I am like I can
19:11
change the fonts but really like this is
19:13
all you have to do now the the one thing
19:15
I will say is that you just want to make
19:17
sure that you’re using your connecting
19:20
this to your email service provider or
19:22
action etics or whatever you’re using
19:23
here so you can just go ahead and do
19:25
that in settings and integrations and
19:27
just you know select where you want to
19:30
go so that’s it you have a headline Jim
19:32
thinks that he just dropped you so much
19:35
slack oh we did you got my slack on this
19:37
screen over here let’s say you hit the
19:40
left bar over to the left
19:41
it’ll pop up I think okay where’s your
19:43
slack oh my gosh this is your computer
19:45
know where I am right now Jake’s well I
19:49
actually don’t have one headline for you
19:51
Julie I have
19:52
over 125 headlines and I’m just trying
19:55
to you know see them a little bit so
19:58
alright so Jake just sent me a cool
20:00
background banner so let me let me let
20:02
me put that background on so I can show
20:04
you how to do that real fast I’m gonna
20:06
upload now is this is it gonna show up
20:09
in the Downloads now I’m here oh there
20:14
we go there it is there’s so many
20:16
screens all right that’s gonna load now
20:20
Jake sent me a 1.2 Meg Bannock amend you
20:23
shrink your images before you do it Jake
20:28
Jake never shrink advises images the
20:30
first time yes you see how long it’s
20:32
taking guys you want your you want your
20:34
squeeze page to load fast do you want to
20:36
make sure you save your banners as JPEGs
20:39
not pngs because otherwise it’ll take
20:41
forever like you just saw but for now
20:44
let’s just let’s just make it let’s just
20:46
make it happen here how to melt body fat
20:49
in as little as twenty one days even if
20:50
you’ve tried every other diet in the
20:51
world before and failed how to melt say
20:54
it again how to my body oh honey honey
20:57
honey you don’t have to do that I’m just
20:59
going to send this to you in private
21:02
messenger it’s just copy and paste and I
21:06
do and wait a sec okay where did my
21:14
mouse go green there it is all right did
21:19
I send you by calling you honey Julia so
21:21
I have really apologized no you dear one
21:26
of the things I want to tell you guys
21:27
here is like if you’ve got a headline
21:30
like this let’s it helps if you take it
21:33
and you make them two different sizes so
21:36
you create the main headline and then
21:38
you create like the sub headline and you
21:41
make it like that but I’m gonna actually
21:42
move this this background because it’s
21:44
going right over her face there we go so
21:49
I just changed the setting on that
21:52
background picture and now what I’m
21:53
going to do is I’m gonna make this
21:54
headline really big well
21:56
not that big make it on two lines and
21:59
then pick your font doesn’t really
22:02
matter just something really bold really
22:04
obvious
22:06
and then make your tagline exam I think
22:12
that works as a tagline right even if
22:16
you tried every other died in the world
22:17
before I’m failed yeah absolutely all
22:18
right what about a call to action on the
22:20
button well you know it’s funny I’m just
22:22
going through the call to action script
22:23
here at final scripts and I just one or
22:26
two little variables away from coming up
22:31
and I’m gonna underline that so that
22:35
people understand and then we’ll do a
22:37
call to action and we’ll save this and
22:40
we’ll call it how about yes I’m ready to
22:44
melt fat now Oh will that work again
22:51
making a copy and paste it before you
22:52
through the power of Russell’s triple
22:55
screen you don’t have three screens
22:59
everybody I think a little tiny laptop
23:01
I’m using what all right well your
23:06
profits if you triple your screen let’s
23:08
add a little arrow on the call-to-action
23:10
button on the button where I’ll slow
23:13
down I know making it too awesome okay
23:17
there you go
23:18
that’s a squeeze page I mean that’s like
23:20
literally all you have to do I’m gonna
23:21
probably bold back okay good you look at
23:24
you
23:26
alright now we have to twelve minute we
23:34
talking about it’s basically done now
23:36
we’re just moving on to the other one
23:38
all right I’m just gonna clone this
23:40
final step so I can save my work and
23:42
just keep the branding the same and I’m
23:44
adding it to the funnel so now I have a
23:46
second page here and so now this is
23:48
going to be my bridge page and what did
23:51
we say you wanted whistle for Peter for
23:55
us yeah for the bridge page we want a
23:57
headline we want video if times Brunson
24:03
box and then like step one by this step
24:05
to university okay so we’re gonna do a
24:06
video and are we gonna use the same
24:12
we’re gonna use the same headline right
24:13
you know I think we should use a
24:15
different headline okay what do you
24:17
think Russell should it be a different
24:18
headline we do
24:20
50 of them so we might as well test I
24:21
mean I was I was thinking more like you
24:23
know top weight loss expert reveals how
24:25
to melt body fat in in the next 21 days
24:29
[Music]
24:31
well note I want you to spell it out now
24:34
top weight loss expert reveals how to
24:37
melt body fat in the next 21 days body
24:41
fat
24:45
I mean reveals objects right yeah that
24:49
reveals how oh okay
24:53
again courtesy of funnel scripts here we
24:56
go we want to do a different Julie’s
24:58
crushing is under stress I’m so great
25:01
you know what I’m thinking is that
25:04
probably this is going to be a
25:06
testimonial so um knew that sub-headline
25:10
would be something like you know along
25:13
the lines of here’s my story here’s
25:16
here’s one person’s or something here’s
25:19
one one person’s weight loss story like
25:25
that
25:26
alright so Russell’s talking about the
25:27
Bronson box now the Bronson box is not
25:29
the easiest thing to build in 10 minutes
25:31
and 55 seconds but it is super super
25:34
cool so I’m gonna do like a really like
25:36
hack job one because it would probably
25:38
take me about 10 minutes to build it
25:39
normally like 10 minutes
25:43
total 10 minutes 42 seconds okay so
25:46
let’s do this we’re gonna create we’re
25:48
gonna use the image feature element here
25:51
to keep it easy can dig send me actually
25:55
when you send me some images real fast
25:57
do you want geez just like little like
26:01
alright and then we’re gonna just do it
26:03
like this and we’ll add a little margin
26:05
this is a Brunson box it’s a spoiler box
26:08
it basically kind of teases what’s in
26:10
the video because some people don’t like
26:12
to watch a whole video or they’re like I
26:13
don’t know if it’s worth my time and so
26:15
when they see these like little teaser
26:17
things about what’s covered in the video
26:19
then they’re more likely to stick
26:21
through and watch the video in slack oh
26:23
sweet
26:24
thank you Jake I have bullets for you
26:30
here in just a second oh you will okay
26:33
and
26:33
while I’m doing that Russell also said
26:35
that he wanted like he was talking to
26:37
open the step 1 step 2 step 3 right of
26:42
what you have to do next
26:44
am I gonna have to go out and in again
26:46
join you quick photos bug alright we’ll
26:49
go out and we’ll go in every bug go out
26:52
go back in and the bugs will be dead and
26:54
the bug magically disappears alright so
26:56
let’s do that next let’s create a simple
26:59
step 1 step 2 so what I like to do is
27:03
grab a headline like this and did you
27:06
know that you can create little icons in
27:09
your headlines to make them super cute
27:12
but what so let’s just like we could do
27:18
like a little arrow we could do anything
27:19
but either way you want to just make it
27:21
kind of stand out I’ll put that Julie
27:25
could we do big numbers in a circle like
27:27
1 2 3 so it looks like a step-by-step
27:29
path their own personal roadmap to
27:31
weight loss success I could or I could
27:34
just actually write the number 1 see
27:40
that looks kind of funny okay no in just
27:44
a second um Julie is going to be pasting
27:46
in enough for bullets that were made
27:47
with the Brunson bullet scrap part of
27:49
fun scripts your number one source for
27:51
online copyright ok discovery number one
27:55
helps you me I’m getting I’m getting
27:57
used to this like three three monitor so
28:00
nice yeah you don’t need the little
28:05
descriptions it’s just boom boom up and
28:07
get rid of your lorem ipsum I don’t even
28:10
know who she is I never knew I never met
28:12
her Laura Epson how many minutes do I
28:14
have you’re doing fine eight minutes
28:17
okay imagine if you could take your time
28:20
how wonderful and easy this would be
28:21
with these amazing tools well eight gosh
28:23
it would really actually it would mean
28:26
at most if I wanted to like be really
28:28
fancy with design it would take me at
28:30
most an hour and then be done what
28:33
happened to my D okay so I’m just gonna
28:35
get rid of this and then we’re just
28:36
gonna we can just add like a simple
28:38
image here and so Jim what do you want
28:43
to put under the step one and step two
28:46
and step
28:47
what kind of coffee do you want there
28:48
well I mean that’s just gonna be step
28:50
one what it rutted Russell say the steps
28:54
were again step step one is basically go
28:57
by go go get your go claim your copy of
29:00
three-week diet
29:01
step two is send me your receipt and
29:03
step three I’ll send you all these cool
29:06
bonuses so I don’t know that we can list
29:10
off all the bonuses but those were the
29:11
three steps right yeah so step one go
29:14
buy the thing so you’ll you put the link
29:16
put the button yep
29:18
so guys while you were talking I was
29:20
half listening gym because I I don’t
29:23
have it but I wanna I wanted to show you
29:26
guys I just went in here just for a
29:28
quick fix and I went up here into stock
29:30
and I just grabbed like you can find
29:32
like badges arrows boxes there’s like
29:35
stuff already pre-loaded in here if
29:36
you’re really lazy so I just wanted to
29:39
show people that like you don’t even
29:42
have to have a Jake if you if you don’t
29:45
want why is it not working for me right
29:48
now let’s see come on there we go all
29:54
right anything else I need on this page
29:57
Jim well once you finish off those
30:03
bullets and stuff then just basically
30:05
you need those three those three things
30:07
but what I would have under step one
30:10
would be a big fat button that that took
30:13
them to the through your affiliate link
30:15
to the 3 week diet page but make sure it
30:17
pops in a new window so that they don’t
30:19
they don’t leave this page alright so
30:22
step 1 go get your 3 week what you said
30:27
they’ll claim your go claim your copy of
30:29
the 3 week diet here ok that’s good I
30:33
like that
30:33
Oh clean your peer here now what I would
30:43
do and I know Russell does this all the
30:44
time as he makes the word a link and he
30:47
makes the button because some people
30:49
respond better to words versus buttons
30:52
some like length some like buttons I’m
30:54
gonna put that here I’m probably gonna
30:56
change the link to read so it’s wrong
30:59
I’m gonna open it in a new window that’s
31:01
what this little arrow does right here
31:03
lalala okay and I’ll make that bigger
31:07
and then we’ll add a button I like the
31:12
way you say button button who’s saying
31:16
funny but you don’t say it the way I say
31:18
it so obviously it’s funny you’re from
31:20
the south I am not from the South I’m
31:22
from California
31:26
you’re a really weird Californian I live
31:29
in the South now I’m a transplant
31:33
claim your three-week diet now okay here
31:38
here and it needs to have a click click
31:43
here
31:44
I think it’s or have some kind of icon
31:46
on that on that button I think yeah and
31:51
look at you click here with your
31:53
embedded command action I know and we’re
31:58
gonna put it in here open make sure you
32:00
open it in a new window you can get all
32:03
crazy with the button if you want those
32:05
of you doing this at home you’d want to
32:06
make sure you use your affiliate link
32:08
not the direct link but don’t worry
32:09
about that right now oh yeah sorry
32:11
that’s good I mean you don’t have it but
32:14
I’m just I’m just pointing that out for
32:16
the 3 week diet you are correct
32:18
I would never affiliate for that alright
32:25
alright ok alright then what you’re
32:33
gonna do guys is you’re gonna duplicate
32:35
this whole thing you don’t have to do
32:37
all that work step 2 is email us your
32:41
receipt right I would I would me person
32:48
I’d have it go into a help desk but it
32:49
could be it could email so the cool
32:51
thing with your button is you can have
32:53
that either be a link to your help desk
32:54
or you can have it linked to an email
32:56
right right so I would probably do this
33:00
what’s the mail to link you can actually
33:02
create a mail to link right I just go
33:04
like this mail mail to : yeah
33:10
open that up in the new window look at
33:13
you click here to submit your receipt
33:20
and we will make that also a mail to
33:23
link knocking it Julie you are know
33:28
you’re crushing it hello thank you
33:33
alright
33:34
but where’s the where’s the alignment of
33:40
the button where’d it go oh there we go
33:45
left okay and then step three is gonna
33:50
be something simple like will send you
33:53
will send you all your cool bonuses
33:55
including and then you would list them
33:56
all off okay so what are our bonuses for
33:59
the 3 week diet don’t worry about it
34:01
cool stuff the following cool bonuses
34:07
and you’re gonna tell them about them in
34:08
their in the video as well so ok so we
34:12
would just add that stuff right there
34:13
you know think that’s weird about this
34:16
right now is that this graphic is like
34:18
making the words heart soul can we just
34:19
fix that real quick I’m gonna change
34:21
this to full center no I’m not I’m
34:25
actually going to get rid of this
34:26
graphic problem well no fill 100% with
34:29
you know what we’ll do
34:30
we’ll make it easy we’ll create what I’m
34:37
just making sound effects to dress with
34:39
you it’s working there we go
34:41
so I’m gonna go in the back green
34:43
section here and I’m just gonna create
34:44
some background so that the words are
34:46
easy to read there we go
34:52
and so I probably would fix that
34:54
background image to make it to make it
34:56
work for for this particular I might
34:58
actually change that so is that it did
35:01
be finished in time well let’s and let’s
35:03
talk real quick about what you would do
35:05
to make that video and and then we’ll
35:07
give you amazing kudos and stuff but
35:09
what I personally would do is I would
35:11
use the the million dollar testimonial
35:14
script inside of funnel scripts and you
35:16
can basically use that to interview
35:19
yourself or you could have somebody
35:20
interview you basically want to tell
35:21
your story about the results that you’ve
35:23
got
35:24
that you got from it so basically this
35:26
helps you to assemble a testimonial of
35:29
any length you want that you could tell
35:32
the people exactly the results that they
35:34
got what you’d say to somebody who’s
35:36
tried before and failed what you think
35:38
of the person who put together the diet
35:40
that all that stuff and then I would end
35:43
the video by telling them all the stuff
35:47
that you that you would give them as a
35:50
bonus in order for them to buy it
35:51
because you believe in it so much you
35:53
want to make sure that that everybody
35:54
takes advantage of it so you want to
35:55
sweeten the pot that kind of way I mean
35:58
that that would be a way that you could
36:01
create an amazing video that would that
36:03
would have a real impact on people so
36:05
that would be the only thing I would add
36:07
and we don’t have time to do that right
36:08
now but that’s pretty freaking amazing
36:12
we have 12 seconds I’m adding little
36:15
shadows on the things to try to make
36:17
them gray Julie you did all you did
36:20
better and rustled us sometimes yeah so
36:24
we did it we did it and I take a nice oh
36:28
my gosh
36:28
and I changed I changed the background
36:31
so that it you know didn’t have the girl
36:33
and I didn’t have to worry about
36:34
covering her face and all that kind of
36:35
stuff so there you go there all right
36:44
when I finished my doughnut I’ll have
36:46
one of those awesome no this was really
36:49
fun and not stressful at all what you
36:53
throw you on camera five minute second
36:55
here right that works you know I put on
37:01
full screen okay I want you guys to
37:03
really think about something there now
37:05
okay using these tools using what she
37:11
knows how to do it you know just at a
37:13
basic level under pressure and it’s they
37:15
always say that you always revert
37:18
whenever you’re under pressure you’re
37:19
gonna revert to your training knowing
37:21
how to use clickfunnels knowing how to
37:24
use funnel scripts and having to get
37:25
something done the stress that she was
37:28
under is no different than you’re
37:29
working a full-time job you’re trying to
37:30
figure out how to create some income
37:32
it’s one o’clock in the morning and
37:35
you’re trying to get something done to
37:37
feel
37:37
like you’re moving forward that same
37:39
level of stress is exactly what she was
37:41
experiencing right there and we use the
37:44
tools to create something actually looks
37:46
pretty darn good
37:48
in that 20 minutes and I think that is
37:51
amazing and Julie deserves a big round
37:53
of applause she’s taking a little
38:08
farther when we usually do I gotta go
38:11
home and change my clothes now
38:12
[Laughter]
38:15
I think it’s funny though because people
38:16
always like I talk to you all the time
38:19
you were like I’ve been include photos
38:21
now for a couple months I hope you
38:22
something done sooner like a couple
38:23
months like what are you doing like just
38:26
do something like what doesn’t work like
38:29
it’s probably not gonna work guess what
38:30
if you did that and then tomorrow you do
38:32
another one and actually I didn’t I
38:33
I don’t know less than it takes you to
38:36
get a six year college degree you’ll
38:37
figure it out so anyway yeah that is the
38:40
number one thing that stops people is
38:42
like the fear of failure and
38:43
perfectionism it’s the only way to get
38:45
out of that and get over it is to go
38:47
right through it and think about what we
38:49
did though as far as before we got into
38:52
using clickfunnels or using funnel
38:55
scrubs we drew out on a piece of paper
38:58
and a factor on the whiteboard what we
39:00
needed to get done so it wasn’t a
39:02
situation of hey let me get in here and
39:03
I’ll figure it out it’s like I drew out
39:05
exactly what I need and then if you look
39:07
at those individual pages the front page
39:09
it’s it’s a picture it’s a headline it’s
39:11
a call to action it’s a box it’s linking
39:13
it in with my autoresponder next page
39:14
it’s you know a headline of video a
39:17
brunson by a brunson box yes I thought
39:21
action those three things I mean you and
39:24
that’s all there was that was it you’re
39:26
done you have that video done you could
39:27
start promoting this thing amazing tool
39:33
it’s a great job Julie awesome yeah so
39:36
Jim if someone doesn’t have funnel
39:37
scripts yeah we should probably go
39:39
what’s they do well number one you need
39:41
to go over to funnel scripts and the
39:42
reason you need to go to phone scripts
39:44
is because phone scripts are going to
39:45
help you to do all your headlines all
39:46
your videos all your brunson boxes all
39:48
your regular bullets all your emails all
39:50
your follow up all your web
39:52
all of your video sales letters all of
39:54
your long-form sales letters and any
39:56
other type of sales copy you would need
39:57
including your Facebook Ads bottom line
40:00
if you are a funnel hacker you do funnel
40:02
marketing funnel scripts was designed
40:04
specifically to help you with all of
40:05
your sales copy needs now you do have
40:07
the choice of going out and hiring
40:08
somebody to do your copy for you and for
40:11
the price of an entire years worth of
40:13
access to final scripts you might get
40:15
somebody to write a couple of headlines
40:16
for you or a single email or for a low
40:19
low price you can get access to all
40:21
those things and be able to take care of
40:22
your copy needs yourself faster than you
40:25
could even write the email asking
40:27
somebody to do the job for you so head
40:29
on over to funnel scripts con to watch
40:30
an amazing training with Russell and
40:32
myself when including a great demo
40:33
similar the one you’ve seen here or if
40:35
you’re already on the fence and ready to
40:37
get started go to phone scripts can /go
40:39
and take action I’m Jim Mertz it’s been
40:42
my pleasure to be a part of funnel fries
40:43
today along with our special guest I
40:50
made that up off the top of my head dude
40:52
that’s amazing I overthink I share one
40:55
more thing real quick sure all right
40:56
your office for all my all my friends
40:59
out there if you haven’t noticed yet
41:01
we’re about to go screen.this to the top
41:02
of the of the clouds but if you had a
41:04
funnel hacking calm so the amazing is
41:08
happening here and this funnel is insane
41:13
so kuraki my tickets on sale this
41:15
morning and they’re exciting so February
41:18
19 2013 in Nashville Tennessee if you
41:20
watch this video you’ll be so insanely
41:23
it’s like my favorite video of all time
41:24
you’ll cry you’ll laugh you will feel
41:26
inspired you will ah so fun anyway but
41:30
scroll here we have a private concert
41:31
from Lindsey Stirling at the event ah so
41:33
exciting and then if you scroll down you
41:35
sell the speakers and there may be a
41:36
couple people that you recognize here
41:38
there’s that guy at the big head even
41:43
Alex hold on I gotta get my Alex are you
41:47
handsome you know you got my Alex
41:49
glasses on for those who anyway you
41:54
can’t see me alright but if you look
41:55
down here check out who’s speaking we’ve
41:57
got you
42:13
hey you didn’t answer you didn’t answer
42:16
me Russell since I’m speaking on the
42:18
same day does that mean I get no Bonnie
42:20
much I was hoping that was a rhetorical
42:22
question and not a real question all
42:26
right
42:26
you think Gary gets this work I swear
42:30
Jim you’re better than that aren’t you
42:32
come on you sound like my father
42:38
it’s so funny webinars and all the nice
42:43
ladies will say to me Jim you don’t have
42:45
to do that you’re better than that right
42:50
so I’ll keep it clean Russell thank you
42:53
anyway I go to fall hacking live how
42:55
come you tickets you guys and the first
42:57
2000 were actually here oh I took so
43:01
everyone always like wants to like how
43:02
about the hurtful and lacks is like the
43:04
best ways to listen to all over the last
43:05
four years biohacking lives before you
43:08
show up so we put the audio recordings
43:10
of all glass floor funnelling labs on a
43:11
pre-loaded mp3 player and we had a guy
43:15
Tim Castle he comes over here in his
43:16
notes and we took all four years of his
43:18
notes and it’s been 400 pages and
43:20
spiral-bound him and for first 2000
43:23
people we’re sending out preload mp3
43:24
player and the spiral-bound
43:26
big ol thing of notes who does that
43:29
fatty boom-boom nobody yeah
43:33
it’s Russell what’s called urgency and
43:34
scarcity because I get stressed about
43:35
events the first two thousand tickets
43:36
will be sold fast now 755 were sold at
43:39
the event which get left just like 13
43:41
something Baker if it does yeah I’ll
43:44
give you one so that cuts out 20 more
43:46
for speakers and then we sold I think
43:49
like 250 tickets last night an early
43:52
bird thing so we have less than a
43:54
thousand I’m left so if you guys want
43:55
one of those do you want the freeloading
43:57
p3 player and the four interface part of
43:59
our manual people will get you access
44:06
though the dude is putting them on an
44:08
mp3 player so you can listen to anyone
44:10
he’s sending her than you know that’s
44:12
like $1,000
44:15
at least and you’re giving it to MIT for
44:17
free people paid $1,000 I mean the
44:22
amount that it would cost to go to all
44:24
four final Heinlein’s lives is thousands
44:26
and apparently maybe seeing the creature
44:28
over there just freaked out reality TV
44:36
spider Kelly yeah where’s that spider
44:49
spinning a web Makita box anyway sorry
44:51
guys this show should be over down we’ll
44:54
end it now before it gets too bad but
44:56
anyway I said there’s probably that less
44:57
than a thousand left and three blown mp3
44:59
players and inspired by Emanuel there’d
45:00

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