YouTube ClickFunnels™ - Bonus - Video (Russell Brunson - FunnelHackerTV)
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YouTube Transcript: English (auto-generated)
00:00
people started liking me i was like
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excited the other side came they make
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fun of my hair and my face my how fast i
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talk how i slowly just shut me down i
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just like ah
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the man russell paid to sell your
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product
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i love this guy honestly the
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entrepreneurs are the only people that
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can actually change this planet
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hey this is russell brunson welcome back
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to the channel so excited to have you
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here
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now on today’s video i’m going to talk
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about why you may actually want to
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offend people
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as a digital marketer but before we get
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into that make sure you click on the
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subscribe button down below
00:30
make sure you subscribe to the channel
00:32
and turn on your notifications that way
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when the new videos come out
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you will be the first in your market to
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get them with that said let’s jump into
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this video
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all right now this is gonna seem super
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counterintuitive our entire lives
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we’ve all been raised to be nice to
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people to be friendly to not
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cause arguments or fights or
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frustrations right our whole entire life
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we’ve done that i think a lot of times
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people when they start their online
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businesses they’re so afraid
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of offending anybody because that they
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start tiptoeing around this topic and
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this topic and they they’re very very
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careful and the problem with that is
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when you’re neutral
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you’re boring and nobody cares boring
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getting your voice out there getting
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your message all about being prolific
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being
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somebody’s willing to kind of push the
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boundaries and push the edges look at
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the people who have the most success
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the people who aren’t afraid to share
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their opinions and offend people you
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have success you have polarity so
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polarity when you do that by by default
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when you start becoming polar
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what will happen is that on one side
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you’re gonna have uh people who become
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raving fans and the opposite of that
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is when you get raving fans you always
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get the other side of polarity
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which is people who will not like you
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okay and at first it’s frustrating i
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promise you when i first started
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publishing things online people started
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liking me i was like excited
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and then the other side came people who
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were who were upset and were offended i
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remember at first it shut me down i was
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just like ah
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i don’t want to do this this is painful
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i don’t like you saying bad things about
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me they make fun of my hair how fast i
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talk how i slur like all the things okay
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and they’ll start coming out you and
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you’ll see them and it’s it’s hard one
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point where i was like depressed for two
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or three days i didn’t want to create a
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video i didn’t want to talk and i won’t
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do anything
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and then one of my very first mentors he
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posted something online his name is dan
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kennedy and said if you haven’t offended
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someone by noon each day
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and you’re not marketing hard enough i
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remember hearing that thinking
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oh my gosh like that’s freeing to me to
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understand like i can’t let the voice
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and the noise
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of the people on the other side to to
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stress me out i have to be polar i have
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to be
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pushing the edges after you’re pushing
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the boundaries to be loud i’d be talking
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to be publishing that this other group
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is not going to like
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some of the things i do to help me is
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number one is i’m not the first person
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to read my comments i have someone go
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through
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and delete the horrible negative
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comments like you try to distance
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yourself because as the creators you’re
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creating things and putting out there a
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lot of times that’ll stop your momentum
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you hear someone talk bad and it’s
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like ah why am i doing this why am i
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creating it so you need to try to block
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yourself as
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as good as possible that’s number one
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number two there’s always gonna be stuff
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that slips through so when it slips
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through
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you’ve gotta read it instead of looking
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at me like oh instead you gotta look at
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that and say
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yes okay i had another mentor matt fury
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he said used to every time he got a
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hater message on something you read a
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bad comment he stand up and his chair
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yell at top of
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his lungs hurrah because he said that
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because that person’s offended
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it means that someone over here is
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becoming more of a true fan so you got
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to be able to shift your mindset to
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become okay with that
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um do not be afraid of being loud of
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sharing your message no matter how clean
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cut how perfect how
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how how nice you try to be or on the
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other side how aggressive how bad you
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want to be
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you’re always going to offend people but
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it’s the only way to really get your
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true fans
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on the opposite side to love you and
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that’s how you get them to buy your
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products buy your services
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and that way you can actually change
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their life okay and in digital marketing
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in fact
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not only is it okay if you don’t do it i
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promise you nobody’s hearing your
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message at all
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so with that said i hope that gives you
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guys some permission to go out there and
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be yourself
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enjoy it don’t be embarrassed don’t be
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afraid and when the haters come
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shout top of your lungs that means you
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change somebody else’s life on the other
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side of it
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all right i hope that video helped you i
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hope that if you’ve had a hater and
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you’ve been struggling that game kind of
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released it for you
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um if you’ve enjoyed this content or any
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of the uh of the videos i’m putting out
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there please please please
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click on the subscribe button down below
03:44
comment down below even if you’re a
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hater comment down below let me know
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some of my team will delete it where i
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will see it and i will cheer
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everyone else if you love this video
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please comment down below as well and
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with that said after you’re done click
03:53
on the next video in the series
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and just keep on training and get you
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better at becoming an entrepreneur
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better grow your business and grow
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better at growing your company with the
04:01
sales funnel
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[Music]
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and you don’t
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