YouTube ClickFunnels™ - Bonus - Video (Russell Brunson - FunnelHackerTV)
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YouTube Transcript: English (auto-generated)
00:00
- Hey, my name is Russell Brunson, and we need to talk about
00:02
something really important, and no, not the fact that
00:04
some guy dressed up as Batman’s hanging out over my shoulder
00:06
His name’s actually Jim Edwards.
00:08
He thinks he’s Batman; don’t tell people.
00:10
But really quick, I’ve been watching a bunch of videos
00:12
on YouTube today about how many people make $100 in a day,
00:14
and most of them were so bad, it was painful,
00:16
and I thought if you’re watching this,
00:18
trying to figure things out, you need to learn some basics
00:20
fundamentals about marketing and business.
00:22
And so, my buddy Jim and I, his name’s Jim, not Batman,
00:25
we made really cool video.
00:27
It’s gonna show you how to make a hundred bucks in a day.
00:28
I hope you enjoy it, and really quick, before you jump in
00:31
to this interview, there’s a button below where you can
00:32
subscribe to our channel, make sure you click on that.
00:34
That way, we get more really cool videos like this,
00:36
where me and Batman are making cool funnels,
00:38
showing you how to build your company and grow it
00:40
to at least a hundred buck a day.
00:43
- So what are we doing today, Russell?
00:45
- So today, we are gonna build some funnels,
00:48
and um, kind of like, um, I think I’ll tell a little bit
00:50
what happens, did you guys see yesterday,
00:52
we launched 30days.com?
00:54
- I did!
00:55
- Its like, its like-
00:56
- I’m coveting the hard copy of that book.
00:59
- Its thirtydays.com.
01:00
We had 30 two comma club members,
01:02
basically map out a 30 day blueprint.
01:03
If they were to lose everything today,
01:04
what would they do on day 1, day 2, day 3,
01:06
they map out the whole thing,
01:08
so this is what the book looks like.
01:09
- Dangggg.
01:11
- Its actually, this is half the book,
01:12
the real, this was the sample print,
01:15
the final one will be this fat though, its 550 pages,
01:18
oh goodness, and you open it up, and its got everybody’s
01:20
30 day plan, like here’s Trey Wellins,
01:23
like what would I do day number one?
01:25
I would do this, and he’s like day number one I’d do this,
01:27
then day number two, I would do this,
01:29
then day number three, and he goes through all thirty days.
01:31
What he would do, he’d go from zero to hero
01:33
if all he had left was a ClickFunnels account.
01:34
Then you got the next person, the next person, and anyway,
01:37
hard bound is gonna be amazing, so
01:41
So that’s 30 days, right now its going live,
01:43
well yesterday, its been selling like crazy.
01:45
We have tons of affiliated, we have a big affiliate contest,
01:47
we’re paying out 100% commission,
01:49
so the upsell basically is $100
01:51
to join the one funnel way challenge.
01:53
Where me, and Steven Larson, and Julie
01:55
are gonna be yelling at you, and pushing you,
01:57
and forcing you to get your funnel done.
01:58
It’s gonna be awesome.
02:00
It’s a hundred bucks, and then you get the hard bound book,
02:01
but we’re paying affiliates 100% of the commission,
02:05
so I get paid nothing on it.
02:06
We’re just doing it 'cause we wanna serve people,
02:08
so that means there’s a huge opportunity for everyone
02:09
listening to be an affiliate, and make a crap ton of money
02:12
by saving your friends and giving them the ability
02:15
to change the world.
02:16
- So what we’re gonna do is show you how using the power
02:20
of ClickFunnels and funnel scripts,
02:23
you can create what is, it amounts to your
02:27
affiliate bridge page that you can use
02:30
to create your own unique offer to go along with
02:32
this offer as an affiliate so that you can
02:35
just not be another me too offer, but create your own value,
02:38
add value to it, and combine it with the value that Russell
02:41
just described to you and its just gonna be this giant value
02:44
lollapalooza and its gonna be amazing.
02:48
So Russell, one other thing that we wanna tell people,
02:50
is by doing this one of the cool things,
02:52
is that they’re gonna be able to cannibalize,
02:54
excuse me model, hack, some of the copy that
02:58
you’ve already done, so this actually couldn’t
03:00
be any simpler, what we’re gonna show them, how they can do.
03:04
This is awesome
03:05
- This is awesome, and actually this is the first
03:06
sales letter I’ve written in a long time,
03:09
I wrote most of the sales letter.
03:11
Karen tag teamed along with me,
03:12
and she did the episodes on some app,
03:14
but the home page, I’m really proud of it, so just saying.
03:17
- Most people think that if you have to create an email,
03:20
if you have to create a sales page,
03:22
if you have to create ads, you have to create teasers,
03:26
all this different stuff that each one of those is a
03:28
separate thing that has to be created individually.
03:31
Well, when we talk about cannibalizing copy,
03:33
or hacking copy, basically Russell’s
03:36
already done all the heavy lifting,
03:37
and unless he loses his mind in the next 24 hours,
03:41
he doesn’t care if you hack his copy that he already wrote,
03:45
because you’re gonna use it to sell his product,
03:47
so any headlines you need, any bullets you need,
03:51
anything you need, other than your own spin,
03:55
and your own bonus, are already done for you.
03:59
You can just model what Russell’s already doing.
04:02
- [Russell] We already did all the hard work.
04:06
We killed ourselves on this page,
04:07
it’s converting insanely well too so you know it works too.
04:10
- Right so your job as an affiliate is to get people
04:13
over to this page as fast as you can in a way
04:16
that has them set up to want to sign up,
04:20
that’s the whole point of doing an affiliate bridge page.
04:24
So in my mind, I don’t know if you wanna draw this out,
04:27
to just kinda show people what you think,
04:30
what you think you would wanna do,
04:32
but if you were an affiliate promoting this page, Russell,
04:37
what do you envision your page, your bridge page,
04:40
would look like, just keeping it as simple as possible?
04:43
- [Russell] Okay, I’m gonna open a paintbrush here,
04:46
and I’ll doodle it here, so here over here, is the 30 days
04:50
page that you are promoting.
04:52
- Right.
04:53
- [Russell] If you don’t have an affiliate link,
04:54
it’s very easy to get one.
04:55
All you do is go to 30days.com,
04:57
and in the very top here there’s a button
04:59
that says affiliates, you click on this button right here,
05:00
and then you can join our affiliate program.
05:04
Oh, we need to put our video here for the affiliates
05:07
- But if you’re already a ClickFunnels affiliate,
05:09
you can go into your regular ClickFunnel affiliate account
05:11
and grab your link there.
05:13
- [Russell] Yes, very true, for every affiliate,
05:14
the link is there.
05:16
Alright so then what we have to do basically, like Jim said
05:18
we’ve already done all the hard work, the copy stuffs here,
05:20
so you’re looking at this, and okay, I’m always thinking
05:24
about when I’m an affiliate, what’s the offer?
05:27
So we already know that I created a really good offer,
05:29
but now you’re competing against any other affiliate
05:30
you want to, so what’s the, how can you make
05:32
this offer even better?
05:33
What can you do on top of it?
05:35
So you come back and you build a bridge page.
05:39
There’s a couple way to do bridge pages,
05:40
you opted and do bridge page or just straight bridge page.
05:43
- On this one, honestly, I would just
05:45
do straight bridge page, I know that you talk about,
05:49
you wanna build the list and stuff,
05:53
but in this one it just feels like to me I don’t know.
05:57
You could do it either way, but my thought was just
06:01
to do straight up just bridge right to it.
06:06
- Okay, cool, so heres the Facebook ad over here, right?
06:08
Then you’re dragging from Facebook app
06:09
over to your bridge page.
06:10
So your bridge page is basically like,
06:13
its a really simple thing, that I’m basically trying
06:15
to figure out or tell them what it is,
06:17
so here’s the hook right.
06:18
I’ve already told you that the hook is
06:20
what if you were suddenly to lose everything?
06:21
So for you id be like how does this tie back into my world,
06:24
my life, and so, some of you guys are at like at a spot
06:27
where this is your reality, like I just did lose everything,
06:29
I’m completely bankrupt, I’m broke, whatever,
06:31
and so maybe its you saying I’m gonna be a reporter,
06:34
I’m gonna go on this journey with you
06:35
and say look guys there’s this things like you said
06:42
you can half the stuff so they take Russell’s headline
06:43
and bring it over here.
06:44
You suddenly lose everything… what would you do?
06:47
So you model my headline.
06:48
- I wouldn’t model the headline, I’d steal that headline,
06:51
and just put it at the top of the freakin’ page.
06:54
- [Russell] And then I have a video here, talking about
06:56
like bridging the gap, so we call this a bridge page
06:58
cause you’re bridging the gap, right?
07:00
Just like hey, Russell Brunson, you may have heard of him
07:02
before he owns this big thing called ClickFunnel, it’s
07:04
really cool, in fact recently he was number 76 on the 500,
07:07
sorry I just happen to have it sitting on my desk,
07:09
for ClickFunnels, he’s been helping people build
07:11
all these funnels,
07:12
Where’s the, is this the camera right here?
07:15
- Oh, so we can tell people that now?
07:16
- [Russell] I think so, yeah.
07:17
- Okay.
07:18
- Its in the news stands.
07:19
- [Male] Are we 76?
07:22
- 70 something, anywho, so there is, they’re killing it,
07:27
and tons of people making money inside funnels,
07:29
and I’ve always wanted to, but I’ve always struggled,
07:30
so I went and got these 30 day plans, its awesome,
07:32
all of these people are like
07:33
step by step with you for 30 days,
07:35
they’re giving the whole thing away for free,
07:35
and so what I want you to do,
07:37
is I want you to go sign up for it, to get it for free
07:40
through my special secret link,
07:41
and when you do you get signed up.
07:43
But the coolest thing is on the next page after you sign up,
07:46
they have this special offer where you pay a hundred bucks,
07:49
and when you do, you get to be part of this challenge
07:52
called the one funnel away challenge,
07:53
plus you get this book and a whole bunch of other things,
07:55
its amazing so what I’m doing is giving away special offers
07:57
, so if you join the one funnel challenge through my link,
07:59
I’m gonna give you, not only will you get all the stuff
08:01
Russell promised you, oops made my little stacks slide,
08:04
you’re also gonna get, what value can you add?
08:07
I’m gonna do a secret Facebook group, where me
08:09
and all the people who sign up through me are go together
08:11
and were gonna hold each other accountable
08:12
and were gonna do daily calls
08:14
throughout the challenge and make sure we do it.
08:15
And number 2, I’m gonna go funnel hack
08:17
20 cool funnels and blah blah blah.
08:19
And number 3, I’m gonna, and you’re just gonna make
08:20
a special offer, why someone should buy from you versus
08:23
everybody else, and then you gotta link
08:26
to send them over to your affiliate
08:28
and sign them up for the program.
08:30
- And that’s it.
08:31
- That’s it in a nutshell.
08:34
- So I would create a super simple one,
08:37
lets actually, I sent you the link, I used,
08:40
I’ll show it here, we’re using the who, what, why, how
08:42
script, I filled it out, not for my product,
08:46
but for Russell’s product.
08:48
And its actually set here as a preset for
08:51
the funnel scripts users can just load it all,
08:53
and whack the button, and then what I did was,
08:58
it’s not a physical so I used the
09:00
digital product offer one, and I went through,
09:04
and I kinda edited it so this was my first draft,
09:08
and then I recorded it and actually just sent Russell
09:12
the YouTube link of the recording that
09:15
I did this morning for it, so rather than me reading it
09:19
to you twice, once he gets the page kinda done,
09:21
he can throw that in there, and he can throw it in the page
09:26
and he can see it, but I mean everything else,
09:29
yes we use the power of funnel scripts for this,
09:31
but Russell already did all the heavy lifting.
09:34
That’s the big thing I wanna get across here, is that the,
09:36
all the sales copies are already done, all you gotta do
09:38
is just figure out what you’re gonna do
09:40
to just sweeten the deal,
09:41
and then tell the people to go click over on the link.
09:44
That’s one of the reasons I was saying that we oughta do,
09:47
do it just as, not even doing it to make them opt it,
09:52
because that’s like the simplest,
09:53
lowest common denominator thing.
09:55
I mean this, what were showing you here,
09:56
literally, you could have done in 20 minutes, 30 minutes.
10:03
- I literally basically just modeled the headline,
10:04
because hey, it probably already worked.
10:06
Now I’m gonna talk about what my special offer,
10:07
did you make a special offer in your video, Jim?
10:10
- Yeah, I did actually and what I said was that I would
10:13
give them what I would do in 30 days, cause
10:21
- When you join 30 days today, for free,
10:28
I’m gonna give you my 30 day blueprint.
10:34
How’s it look?
10:34
- I think it looks cool.
10:38
- 30 Days bridge page, oh actually, I know one thing
10:42
I’m gonna do, I’m gonna come here, and if you click
10:45
on the button here, heres a cool
10:47
little secret thing for you guys.
10:50
When you have heat maps on your stuff,
10:52
people click on images like crazy,
10:54
and so what I do a lot of times, we have our buttons
10:57
here that do something right, so the button will continue to
10:59
my foot link, like I’ll make the images do the same thing,
11:02
we get them, do I need to get them?
11:04
How am I gonna contact them, so I need to like step 1.
11:07
Go and do the free thing.
11:08
- Yeah, and then like step 1 sign up here.
11:10
Step 2, and I would have it pop in a new window.
11:13
And step 2 would be send me, what I said in the video,
11:16
was forward me your confirmation email when you sign up,
11:24
and then I’ll get you my case study.
11:26
So in effect, what I’m doing is I only wanna get
11:30
the emails of the people who actually sign up.
11:32
- How’s that look?
11:34
- It looks good, and if you really wanted to be lazy,
11:38
you could have your bonus be on an autoresponder,
11:42
and 90% of the people are just gonna be totally honest,
11:45
and they’re just forward the thing to you,
11:48
and you don’t even have to have your team do it,
11:51
the autoresponder will do it.
11:52
So on the buttons and stuff, you know,
11:55
that should say continue to step 1, shouldn’t it?
12:00
Step 1, sign up here, that continues to
12:03
- Sign up for 30days.com, right?
12:10
- Yeah.
12:11
- You guys, that was like the easiest thing ever,
12:13
and this thing is super profitable for everybody so
12:15
- Its smoking cool, I need you to share that with me,
12:17
so I can just use it.
12:19
I’m just gonna put my affiliate link in it,
12:21
and I’m done bro, I’m finished.
12:25
- So everyone who, if this is your first time on Funnel,
12:27
Friday’s, if you go to funnelfridays.com, you get this plus
12:30
all other 49 episodes, this is our 50th episode,
12:32
for those who are first timers there,
12:34
and then also for almost every funnel we build,
12:38
we give you a share of funneling so later today,
12:40
if you go to funnelfridays.com,
12:42
this episode will be the share funnel link,
12:43
so I’m gonna get it right now, and Nick post in there,
12:45
and then you guys can click on this,
12:46
and now you’ve got your own share funnel for this contest,
12:49
and you can start promoting it to your friends, your family,
12:51
run ads to it, and change the world.
12:54
- And switch out the video instead of promising everybody
12:57
my bonus.
13:00
- Yes, definitely switch out the video,
13:02
and there we go.
13:04
- Great job buddy, I mean this really, I know in the cool
13:10
intro video that y’all made sometimes we do it,
13:12
and sometimes we don’t, but we did it today man.
13:15
That thing looks good.
13:16
- In less than 24 hours, this funnel’s produced
13:19
over a quarter million bucks,
13:20
and most of that is going back towards affiliates.
13:22
We’re well over six figure affiliate commissions
13:25
in less than 24 hours, so this is an opportunity
13:28
for you guys, like if you jump on this like
13:31
some of you guys, this will pay for your car payment,
13:33
your rent, your house payment, your mortgage,
13:34
you can do some cool stuff with this.
13:36
Alright man, well thanks for building today.
13:37
I had a good time.
13:38
- Good job.
13:40
- And hopefully this helps you guys to sell
13:41
some more in 30 days, cover your mortgage, cover your rent,
13:44
and have some fun with it, and yeah.
13:47
- Happy 50th!
13:49
- Happy 50th anniversary, Jim.
13:51
(laughs)
13:53
- Bye everybody, alright see you guys.
13:55
Bye everybody.
13:57
Hey this is Russell again, I hope you enjoyed
13:58
watching this video with me and Batman, I mean Jim,
14:01
he’s not Batman, I’m Batman, just kidding, take 2.
14:05
I’m Batman.
14:06
Hey, this is Russell again, I hope you enjoyed
14:08
the interview with me and Batman.
14:09
We had a really fun time putting it together,
14:10
and hopefully you see how fun and easy it is to
14:12
actually build funnels.
14:13
Now a couple things, during this funnel,
14:15
we built the 30 Day challenge.
14:16
If you haven’t taken a 30 day challenge yet,
14:17
go to 30days.com, its free to sign up,
14:19
In fact there’s a button right there, click on it,
14:22
it’ll take you to a video that
14:22
talks about a 30 day challenge,
14:24
do we have video that talks about a 30 day challenge?
14:25
Yeah, we got a video there.
14:27
So click on the video, it’ll be right about there,
14:28
watch that to find out how you can be part of 30 Day things,
14:31
its completely free to sign up for,
14:32
and you can learn, get the blueprints that 30 people
14:34
have made, over 2 coma club, inside their funnels,
14:37
or number 2 if you want some more training,
14:38
and really wanna get deep into this,
14:40
right here I posted a video that is actually me speaking
14:43
on stage where I did for 3.2 million dollars in 90 minutes.
14:48
- Hey, that’s pretty good.
14:49
- You can see behind the scenes
14:50
of the entire thing happening.
14:52
If you wanna watch that presentation, its right there.
Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)
Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.