My First Virtual Event...My Biggest Fear

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YouTube Transcript: English (auto-generated)

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he’ll be walked on stage and they’ve had

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the smoke blowing a kid out like how you

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guys all doing and

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to sell your product love this time

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believe the arts crews are the only

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people that can actually change this

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planet

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[Music]

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how would you like to experience this

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from your living room lashes for lacking

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light it would cost me 2.5 million

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dollars just to put on the event that’s

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before anyone showed up right that’s

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just for the venue in the hotel like all

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the stuff right this event was a huge

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fraction that thankfully we don’t a lot

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of those extra cost so we normally would

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have

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we don’t have it offsets that we can

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actually because we have less costs we

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can charge less and the price point was

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different and the way the Russell sold

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it was different now you’re probably

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wondering how much is it gonna cost you

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to have some of the top entrepreneurs

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entertain and train you and your family

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for 3 full days so we then cost $197 to

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attend but I want to make sure you love

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it before you pay if you just put in

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your credit card numbers to reserve your

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seat and we’ll bill you anything right

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now then you can attend the entire event

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for free and then after the event if you

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love it and if it changes your life then

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do nothing and we’ll bill you the $197

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after it’s over but the risk is now on

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us to produce an amazing event

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[Music]

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every year phone hacking live it’s the

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the anxiety for me comes like what if I

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come onstage nobody’s there

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every funnel acting like even this day

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it stresses me out and so this time was

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a little different because before I

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stepped onstage I was able to go look in

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the behind the scenes we have you know

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18 different computers all those zooms I

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could see people but this time my fear

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was different my fear this time was like

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would what do people enjoy this

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experience because a million things that

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could happen and like that was my fear

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and then as I came onstage was weird

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because we walked onstage and they

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planned to smoke plumbing I came out I’m

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like how you guys all doing and nothing

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how’s it going everybody this is the

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weirdest thing in the world this is so

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cool this is our first ever virtual

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conference and that was my fears like

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the first two or three minutes I had

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this anxiety just like oh my gosh like I

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have no idea their likeness they can

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hear me if it’s you’ve been working and

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like I just keep going and it took

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probably three or four minutes for me to

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be able to get in state in fact the

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biggest thing that happens as I said

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everyone at eleven are my turn your

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camera I need to see your so turn your

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cameras on if you have your zoom room on

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I highly highly highly recommend turning

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the cameras on because I can see all of

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your beautiful faces and like wave your

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hands like show me that you’re there I

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suck those hands waving and you know I

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couldn’t hear anything I could see that

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I’m saying okay alright and then I was

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able to get into into momentum into the

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groove

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[Music]

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[Applause]

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I mean this event now and experiencing

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it it’s interesting that at a big event

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of 5,000 people you feel the energy of

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the room but sitting in the room is so

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big and there’s light shining in

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typically I can all honesty I can see

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the first four or five rows and then

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it’s just like a sea of people and I

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can’t fifty more than that and I think

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because if people are in a room of 5,000

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people they’re sitting their chair

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they’re trying to be proper and you know

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they’re kind of more reserved whereas

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with this I’m looking at the screen

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behind me and there’s their faces there

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you can see their faces you can see

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their excitement it’s like almost like

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there’s more people in the room because

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you can see their faces which is

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interesting the other thing is because

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people in their own home

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although you can’t feel the energy of

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like two people in the room you can see

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the energy and it’s different it’s

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interesting films feel closer sometimes

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I feel more intimate like I’m looking

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into people’s homes and how they

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experience system where they where they

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see where they feeling I can see it in

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their eyes

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where’s that you know you don’t see that

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in a room of 5,000 people one-to-one

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column is to be able to see a tiny light

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at the end of the company you’re a

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leader and your business you’re a leader

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online the first day was the day that

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taught the most like had six different

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presentations that I was doing so

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there’s a lot of me on stage but inside

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my presentations there were topics and

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constants like for example the value-add

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or something I teach in the dot-com

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secrets book I’ve been teaching it for a

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decade but I know that funnel hacking

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live three years ago Stacey Martino she

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took my concept of value out and she

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taught a concept called the yellow brick

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road she’s very similar but kind of

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taking it to a deeper level and so it

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was kind of fun as I was able to pick my

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presentation about value hours and I

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kind of talked about the core

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fundamentals I wanted to talk about I

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said we were real quick I wanna pause

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here I want to actually show you a

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presentation from Stacey and as they’ll

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take her presentation from three years

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ago and stream it in right inside of the

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context of the value ladder they’re able

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to see like here’s the setup here’s the

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context here’s this piece it’s gonna

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take the next level and then come back

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like by the way here’s how what I’ve

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learned since writing the books helped

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take the next level here’s the pieces

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you may have missed before in the past I

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love this illustration of the yellow

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brick road when she mapped that out for

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Michael I was like man we should change

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the whole doc I’m sneakers books shift

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value a yellow brick road every single

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one these steps is a framework it’s

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there’re eight step system or this step

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system is looking at different ways to

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package it on day one we did a lot of

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that and kind of weave these

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presentations in back and forth when I

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was talking and bringing the

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presentation and back and forth and that

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was um that was really cool

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[Music]

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what if you could see my face under this

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massive saying the F word over and over

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usually doesn’t work I’m just getting my

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truck

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[Music]

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