Returning And Reporting Back On Week One Of Our New Agency - Marketing Secrets w/ Russell Brunson

Marketing Secrets - Podcast Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
what’s up everybody’s russell brunson
00:01
and welcome to the market and seekers
00:03
podcast so the big question is this
00:06
power on Brewers like us you didn’t
00:09
cheat and take on venture capital we’re
00:11
spending money from our own pockets how
00:13
do we market in a way the lets us get
00:15
our products and our services and the
00:17
things that you believe in out to the
00:19
world and yet still remain profitable
00:21
that is the question in this podcast
00:24
give you the answers my name is russell
00:27
brunson and welcome to marketing secrets
00:29
[Music]
00:33
alright so I’m kind of quiet it’s like
00:35
1:00 in the morning and I am literally
00:37
in my closet right now getting packed
00:38
for a trip were heading out on tomorrow
00:39
my wife is asleep in the room we’ve got
00:41
sick kids it’s kind of a weird trip to
00:43
be going on but really excited to get
00:46
away for a couple days
00:47
going to a wedding for someone we care
00:51
about and it’s a lot of fun so I would
00:53
but I wanted to really turn and report
00:55
back on just our awesome our awesome a
01:00
cool week so I talked before about some
01:02
of this new project management stuff
01:04
we’re doing in the Batman meetings and
01:05
all sorts of stuff and it’s been fun
01:09
last probably three or four weeks been
01:11
getting all the pieces in place and
01:12
launching a little Batman meetings you
01:14
need stuff happening but this week was
01:16
the first funnel we were trying to get
01:17
live and so it was a different process
01:21
because the goal is to try to pull me
01:22
out as much as possible and so we’ve
01:24
been recruiting people back to a couple
01:25
of you joined our team I’m putting out
01:27
Facebook live into our Facebook group
01:29
and getting recruiting some amazing
01:31
amazing talent start working with us in
01:34
getting his funnels launched and so it’s
01:39
just been it’s been really really cool
01:40
so first part is we had James frill
01:42
James P furrow I came in and we fired
01:47
him for six months come into our office
01:48
to help us get this working and
01:49
consistent and just keep iterating on it
01:52
and making it perfect so he’s got the
01:53
whole Trello system systemized right and
01:56
it’s evolving and tweaking so that was
01:59
the first step in the process and it’s
02:00
getting everyone on board and getting
02:02
everybody focusing on their unique
02:04
abilities and nothing else it’s been a
02:05
really fun process
02:06
it’s that’s kind of the next phase and
02:08
then Tom I said we to get projects
02:11
kicked off we did these Batman weeks
02:13
in a podcast episode three or four back
02:15
kind of talked about it it worked really
02:18
really cool so I’ve been doing those but
02:20
then this week it was like hey this is
02:22
the fun we’re getting live it was the
02:23
new expert secrets book funnel with some
02:25
updates that we needed to make and some
02:27
stuff like that plus a tweak that I’ve
02:29
kind of been teasing you guys about a
02:31
little bit which is the new Thank You
02:33
page webinar concept there’s so many
02:37
cool things I wish I could share to you
02:38
but I’ll I’ll share more after the tests
02:40
are done and I’ll be sharing a lot of
02:42
fun hockey live as well but anyway
02:45
forgetting it done and this week working
02:49
out and one thing is tough is that you
02:51
know two-thirds of our team right now a
02:52
remote they’re not here in Boise that
02:54
are working on this funnels and so when
02:56
I created Trello and through slack if it
02:58
was just like Mikey I missed that
02:59
feeling of like being in the office so
03:02
when we started doing is we opened up
03:03
the zoom room and just tell everybody
03:05
jump in here and then meet yourself but
03:07
like you can work they just work in here
03:09
and if you have questions just I’m
03:10
yourself and ask you know whoever can
03:12
jump on and so we had I don’t know eight
03:15
or ten of us in the zoom room for the
03:17
last three or four days which was super
03:19
cool so we just haven’t muted and then
03:20
like some of the question they made I’m
03:22
um still say hey Russell you think like
03:23
this or check this out or whatever
03:25
wasn’t was just like we were in the same
03:27
office together and it was cool for so
03:29
many reasons but one is just especially
03:32
with the remote remote workforce made
03:34
ever feel way more connected and it gave
03:38
us ability to really move through things
03:40
very very very rapidly which was
03:43
insanely cool we got so much stuff done
03:45
and the weirdest it’s like we got to
03:47
like the launch phase where were like
03:49
you everything getting done and I had
03:51
this weird feeling with Norma I’m in the
03:52
middle of it pushing and pushing and
03:53
like because of the way the system is in
03:55
place like I wasn’t involved hardly at
03:57
all and I told James until I wouldn’t
03:59
office like I just feel like I’m not
04:01
doing anything which is actually good
04:03
that’s the goal this whole thing where I
04:05
like to to pull me out of it kleben so
04:07
deep into everything you know having
04:09
prior to this I’ve been focus on the
04:12
copy and the email copy in the video and
04:14
the funnel structure and like I just do
04:16
a lot and now we’ve got this team of
04:18
rock stars who are all taking over
04:20
different pieces of it it’s it’s a it’s
04:22
really really cool so
04:24
this but today we launched the funnel so
04:26
the expert secrets book funnels live you
04:29
probably tell by looking the outside if
04:30
you really buy the book you’ll see the
04:31
process and you’ll see some of the new
04:33
stuff which is awesome so far our
04:36
average cart value in the last 12 hours
04:38
is about eight dollars from what it used
04:39
to be which is huge really good so
04:43
that’s exciting and then and that’s not
04:46
counting Thank You page webinar which I
04:48
think will increase the average cart
04:49
value by who knows a lot we’ll find out
04:52
I just need there she give us stats in
04:55
but a bass really coolest innovate them
04:59
into this really cool post I would call
05:00
it a post-mortem meaning which is
05:02
basically everyone in the group one
05:03
announced ok what worked really good for
05:05
you and then what what things struggling
05:07
this process it was cool watching James
05:09
been building my systems they taking
05:11
notes and I think okay this was awesome
05:13
but this part got stuck or we lost
05:15
momentum here or star didn’t work as
05:17
good and he’s like updating the Trello
05:18
cards and the checklist and the systems
05:20
based on all those kind of things and
05:21
and it’s cool the next week we picked
05:25
the next funnel so next week we the same
05:26
thing and we start Monday who launched
05:29
on Thursday post-mortem on Friday and
05:32
then we start over again the next week
05:33
so our goals right now we’re trying to
05:34
roll out a new front of the funnel every
05:35
single week in this team and it’s it’s
05:39
pretty exciting
05:40
anyway article more back together this
05:42
one share with you because I’m getting
05:44
excited just because we’re systemising
05:47
this I said for us so far it’s always
05:51
been I don’t know it’s like the same
05:53
thing every time but we focus so much
05:55
more on the art of its looks like we
05:56
recreated scratch every single time and
05:59
this time we’re trying to like figure
06:02
out the process of every single time
06:03
there still be room before the art which
06:06
is you know changing things tweaking
06:07
things calling audibles at the last
06:08
minute and changing stuff but the most
06:10
part having a systematic thing for each
06:12
funnel is kind of being pumped out so
06:14
it’s a fun that’s exciting really really
06:17
enjoying the process so I’ll keep
06:18
sharing that more with you guys
06:20
and who knows I’ll probably fall off
06:23
your wife’s are sharing loves this part
06:25
like the the Trello process how it ties
06:28
into the funnel building and the traffic
06:31
it’s exciting I don’t how much I camera
06:33
harsh I told you guys we’re you know
06:35
depending when you’re jumping and
06:36
listening to this but we’ve got we
06:40
basically took part of our company and
06:42
broke it apart and became and start like
06:44
an advertising agency where clickfunnels
06:47
is the only client of this agency and so
06:49
there’s two half there’s the funnel
06:50
building team then there’s the traffic
06:52
team and so that’s the cool thing is now
06:55
that the funnel building team that’s
06:56
gonna let him live I passed it off and
06:58
then the traffic team is not taking this
06:59
so there’s just whole process it goes on
07:01
that on the back side with the traffic
07:03
team that’s the next one piece we’d be
07:05
figuring out and building out and also
07:07
exciting
07:08
so anyway I’m excited I said we’ve
07:12
obviously done a lot of stuff in the
07:13
last few years but our building the
07:16
processes and the people and all kept
07:17
things in place it’s gonna be cool just
07:19
continue to watch this thing grow so
07:21
anyway I’ll keep sharing with you guys I
07:23
just wanted to share a big one with you
07:24
guys cuz it was really fun and exciting
07:26
and it was a it was a good a good day
07:29
good week
07:30
so alright guys that’s all I got go to
07:32
bed I finished packed in the morning I
07:34
was procrastinate to the last possible
07:36
second so alright he’s everybody and
07:38
practicing the pie would you like to see
07:42
behind the scenes of what we’re actually
07:43
doing each day to grow our company
07:45
if so then go subscribe to our free
07:47
behind-the-scenes reality TV show at WWF
07:51
NL hacker TV

The Marketing Secrets Blackbook - "99 Marketing Secrets That Will Change Your Business… And Change Your Life!"

:arrow_right: Get Your FREE Digital Copy Of The ‘Marketing Secrets Blackbook’ Now!

How We Took ClickFunnels From ZERO To Over $100,000,000 In Sales In Just 3 Short Years.

Get The First 257 Episodes Of Marketing In Your Car For FREE On This Pre-Loaded MP3 Player…

:arrow_right: YES! I Want The FREE Pre-Loaded MP3 Player

Hurry, these are almost sold out.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.