Secret #57: The #1 Way To Get Thousands Of People To Join Your Membership Site Fast

Marketing Secrets - Podcast Video (Russell Brunson - FunnelHackerTV)

The Marketing Secrets Blackbook - "99 Marketing Secrets That Will Change Your Business… And Change Your Life!"

:arrow_right: Get Your FREE Digital Copy Of The ‘Marketing Secrets Blackbook’ Now!

How We Took ClickFunnels From ZERO To Over $100,000,000 In Sales In Just 3 Short Years.

Get The First 257 Episodes Of Marketing In Your Car For FREE On This Pre-Loaded MP3 Player…

:arrow_right: YES! I Want The FREE Pre-Loaded MP3 Player

Hurry, these are almost sold out.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.

YouTube Transcript: English (auto-generated)

00:00
what’s up everybody russell brunson
00:01
welcome to the marketing secrets podcast
00:03
I got something inside and I’ll share
00:04
with you right now so the big question
00:07
is this power entrepreneurs like us who
00:10
didn’t cheat and take on venture capital
00:12
for spending money from our own pockets
00:14
how do we mark it in a way that lets us
00:16
get our products and our services and
00:18
the things that you believe in out to
00:20
the world and yet still remain
00:22
profitable
00:24
in this podcast we’ll give you the
00:27
answers my name is Russell Brunson and
00:29
welcome to marketing secrets alright
00:36
everybody so on something I’ve talked a
00:38
lot about in my inner circle recently
00:39
and like a lot of people launching
00:42
membership programs membership sites and
00:44
if you guys everyday I think we’re like
00:46
you did something really successful for
00:47
a long time and then you for some reason
00:48
you stopped doing it and you don’t know
00:50
why you did so that’s one of these ideas
00:52
that came out and so I shared it with a
00:53
bunch of them and they’re all going
00:54
crazy and a bunch of are trying out
00:56
right now and I was like man they should
00:57
be marketing to GU share everybody else
00:59
so I’m bringing to the podcast so this
01:01
is what it is this is the way if you got
01:04
a membership sites like stimulate growth
01:06
really really rapidly like help you get
01:08
a hundred signups in like a day or two
01:10
hundred or thousand depending how big
01:12
your thing is how do you get a whole
01:13
bunch in really really quick and I have
01:14
not yet done this with clickfunnels but
01:16
I’m going to do empty anyway first
01:19
anyway I don’t know but I used to his
01:21
back to me other membership sites and I
01:22
saw initially personally modeled who did
01:24
this first was a guy named alex
01:26
mandossian and they did it to fill up a
01:28
hold people in their in their software
01:30
programs which is kind of cool and so I
01:33
watched them do it and then I did it for
01:35
five times afterwards and it worked
01:36
amazingly well
01:37
every single time then for some reason I
01:38
stopped doing it because that’s what we
01:39
do right when things work we just stop
01:41
doing it sometimes the ad dienes of an
01:44
entrepreneur’s mind anyway so this is a
01:46
really important and really cool one so
01:48
this is the strategy okay I’ll walk you
01:50
through all the pieces and then
01:51
hopefully gives you guys a tool you can
01:53
use anytime you want like sell some
01:54
stuff really quick so what we do is we
01:56
promote it and I did it back and they
01:57
would tell us seminars I think it would
01:59
still work with tell seminars affects
02:00
almost mic anyway who knows but
02:03
definitely with webinars as well or
02:05
Facebook lives or a lot of fun ways you
02:06
can do it but the big key is like you’re
02:08
promoting an event right and the event
02:09
is to talk about something cool like a
02:11
new discovery you figured out that
02:13
that’s brand new to whatever it is you
02:14
do right there’s different ways of
02:16
position if you read the doc on stickers
02:17
book there’s five different kiosks
02:19
we have in there but my favorite one for
02:21
this is like oh my gosh I figure this
02:23
new thing I want to Sochi has live she
02:25
had to be on this thing cuz I’m gonna
02:26
teach you or show you were walking
02:27
behind the scenes of this new thing that
02:29
just came out right and so a new
02:31
discoveries like the hook that I love
02:33
this in the most right and so um for
02:36
example the last time we did this was
02:37
back when we had when we’re focusing
02:40
more like business opportunity seekers
02:42
as opposed to entrepreneurs and we’d
02:45
figure out a way to generate leads was
02:46
really cool we were doing like CPA
02:48
networks and there are these offers or
02:49
getting you know thousand sales a day
02:51
and the people that these offers was
02:53
actually selling the lead so it’s not a
02:54
strategy
02:55
I believe it or I recommend anybody ever
02:57
do but it’s a really cool thing right so
02:58
we were like tapping into these CPA
02:59
networks to the offers and we’re
03:00
basically someone would opt in for an
03:02
offer and then they would buy that
03:03
person’s product but then we would get
03:04
the lead put into our autoresponder like
03:06
Oh Reds but a little different and we
03:08
were getting you know a couple thousand
03:10
leads a day coming in and it was really
03:11
really cool I poached it told you that
03:14
now some you guys and they teach us that
03:15
but don’t it’s a horrible idea it’ll get
03:17
your autoresponder shut down it’s people
03:19
won’t know you are it’s not spamming was
03:21
as close as you can get without like
03:22
having a legal issue so I don’t agree I
03:24
don’t do it it’s bad
03:25
but back then it was like the new all
03:27
the new opportunity rights new thing I
03:28
was like oh my gosh this is amazing so I
03:31
did is I did this this teleseminars like
03:33
hey I’m gonna I want is jump on I’m
03:34
gonna show you this new way that we’re
03:35
found out to get an extra three thousand
03:36
leads a day and it’s happening every
03:38
single day it’s crazy and people like
03:39
what they’re going crazy they want they
03:41
want this thing right and so they get on
03:43
and this is a mini it’s not a perfect
03:47
webinar so don’t think of it as a
03:48
perfect webinar this is me talking about
03:51
a new discovery I just had and I’m gonna
03:53
teach them what it is okay I’m giving I
03:56
said that with emphasis on purpose I’m
03:57
teaching what it is what is the thing
03:59
okay so it’s the what okay not to be
04:02
different not to be confused with the
04:03
how there’s a what and there’s a how
04:04
right so this is the the what so this is
04:07
what this new thing is and so 45 minutes
04:10
I told a story about how I figured this
04:12
thing out and where I met this person
04:13
how it works and I show them exactly
04:15
what it was and how here they offers the
04:17
CPA offers they’re in there here’s how
04:19
you plugged in an autoresponder and this
04:21
is what it was and from there we’re
04:22
getting three thousand leads today
04:23
coming in consistently right and so I
04:25
showed them what and and people are
04:28
going nuts like oh my gosh that I want
04:30
to do this I want to do this but the
04:31
problem is that they know the what
04:33
they don’t understand the how like how
04:34
do you actually do it how do you find
04:35
the offers how do you find the people
04:36
how like how do you negotiate much it’s
04:38
gonna cost like all those kind of things
04:39
right so they know the well but not the
04:40
how so you show them the what in a 45
04:42
minutes thing and it’s just basically
04:43
telling the story about how you figured
04:44
out the what right so you telling the
04:46
story how you figure out the what and
04:47
the result you’re getting from the what
04:49
and they’re like what the dump and
04:51
that’s the Brunson ISM I think what the
04:55
dump and then at that point you step
04:58
back and say it’s been in the clock so
05:00
starting at the top the hour spent 45
05:01
minutes and then at that point and
05:02
they’re like what the dump I need this
05:04
you say wait I actually am NOT gonna
05:06
show I don’t have time in the context to
05:08
show you this right now but for all my
05:10
members over here inside of clickfunnels
05:12
as out of my membership site inside of
05:13
my whatever your thing is I’m gonna be
05:15
doing a 90 minute breakdown i’ma show
05:18
you exactly how to do this how HW b a
05:21
capital how show you how to do this and
05:24
it’s starting 15 minutes so if you
05:25
remember
05:26
congratulations log in the members area
05:28
the callin number or the login number
05:29
for webinar is right there on the
05:31
dashboard it’s there just go log in and
05:33
jump on the training this is the live
05:34
training of new live I am not recording
05:36
I’m not gonna share it ever again
05:37
something I mean it’s happening one time
05:38
one time only if you want it now is the
05:41
time so go log the members area and go
05:42
loggin now if you’re not a member yet
05:44
you’ve got exactly fifteen minutes
05:46
before this training starts means in 15
05:48
minutes the clock hits the top of the
05:49
hour I pull it off the page and if you
05:51
sent five minutes later you missed your
05:52
shot it is gone forever
05:54
the only way to ever understand what the
05:55
hell on how to do this is to be on that
05:57
live training in fact you have 300px
05:58
purtz the people you need to meet the
06:00
person who’s gonna help you get this
06:02
thing start whatever it is is gonna be
06:03
there on the call but this is the one
06:05
time only not being recorded and it
06:07
starts in exactly fifty actually it
06:08
starts in fourteen minutes so you better
06:10
hurry now go sign up right now for the
06:12
trial or whatever comm right you push
06:14
them into the membership site fast
06:16
people freak out that’s 15 minute window
06:17
to go sign up get their account get
06:19
logged in get the download links like
06:20
Nielsen on the special live train to
06:22
show them the how ok so that’s because
06:26
that’s the marketing secret that’s the
06:28
trick you guys it’s like the coolest
06:29
thing ever so again kind of recap you
06:32
gotta have a really cool new discovery
06:34
if you guys do discovery and you watch
06:35
them what it is okay you get people come
06:38
on neither the Facebook live the
06:39
teleseminar the webinar it doesn’t
06:41
matter the vehicle or that you’re doing
06:42
it they’re just getting on a live event
06:44
that’s happening
06:44
so you build some curiosity anticipation
06:46
get excited you get on there you say hey
06:48
this is the what I’m gonna show it to
06:50
you and you tell the story about how you
06:51
figured out the what and you show the
06:53
big result that you got from this what
06:55
and you say look in 15 minutes for all
06:57
of our paid members we’re starting the
06:58
how training so go log in jump on the
07:01
how training where to show you what to
07:01
do if you’re not a member if you are a
07:03
member congratulations and the members
07:04
or if you’re not a member yet you have
07:06
15 minutes before this puppy goes live
07:08
so now is the time to start running and
07:10
go and you’ll watch your phone with all
07:13
your stripe notifications ding ding ding
07:16
ding ding ding ding
07:17
I’ve seen times we’ve signed up four or
07:19
five hundred people in 15 minutes for
07:20
membership site which is the same so it
07:22
works and let’s say you your list of
07:25
smaller EULA set up a hundred people
07:26
it’s fine like the conversion rates on
07:28
especially we have a free trial for
07:29
membership site the conversion rates on
07:30
these things right fifty percent of
07:32
people who are on your webinar looks
07:33
like it’s crazy so again I’m not done
07:35
for a long time but I’m gonna probably
07:36
do it for clickfunnels here maybe
07:39
January that’d be fun anyway I’m gonna
07:41
do it you’ll see me execute on but most
07:42
you guys should have enough Intel to be
07:44
able do it faster so there you go the
07:46
what and the how it’s pretty awesome so
07:49
hope you guys love it hope you guys use
07:50
it let me know if you do and if you got
07:52
any value from this please share this
07:53
episode in all episodes with your
07:55
friends your family members other
07:56
marketers people you know can benefit
07:58
from this again this is the marketing
07:59
secrets podcast thank someone for
08:00
everything and we’ll talk to you soon
08:01
bye
08:03
would you like to see behind the scenes
08:05
of what we’re actually doing each day to
08:06
grow our company
08:07
if so then go subscribe to our free
08:09
behind the scenes reality TV show at WWF
08:13
unlocker TV

The Marketing Secrets Blackbook - "99 Marketing Secrets That Will Change Your Business… And Change Your Life!"

:arrow_right: Get Your FREE Digital Copy Of The ‘Marketing Secrets Blackbook’ Now!

How We Took ClickFunnels From ZERO To Over $100,000,000 In Sales In Just 3 Short Years.

Get The First 257 Episodes Of Marketing In Your Car For FREE On This Pre-Loaded MP3 Player…

:arrow_right: YES! I Want The FREE Pre-Loaded MP3 Player

Hurry, these are almost sold out.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.