Should I focus on multiple funnels or one huge funnel?

Drop The Mic Show - Ask Russell Anything - Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
all right where we at hey Russell John
00:02
Henry so here my question is basically I
00:05
do a lot of different things should I be
00:08
focusing on different funnels for each
00:11
of these businesses or should I work on
00:13
some massive huge funnel that will take
00:16
people through the journey of my brand
00:19
what I’m trying to my message that I’m
00:22
trying to get across and kind of piece
00:24
it that that way so anyway so this is a
00:27
cool question so on it depends on where
00:30
you all are currently in your life cycle
00:32
so number one is if you’re going through
00:33
this whole process what I recommend
00:35
doing this is like Gary Vee 101 is like
00:37
document the process have you figured
00:38
this stuff out if you don’t know what
00:40
I’m doing all the time we’re documenting
00:41
between this between this camera like
00:43
I’m just talk to me the journey to share
00:45
people because it’s really interesting
00:46
but with that said is is okay this is
00:50
right here so - comical coaching those
00:51
are coaching members I talk about
00:52
everyone like there’s three phases this
00:54
mean it’s gonna be inverted for you guys
00:56
huh anyway basically it’s like how to go
00:58
from zero to a million million to 10 10
00:59
200 million there’s different things
01:00
these points but the first step is go to
01:02
0 2 million dollars
01:03
the whole goal this step is to figure
01:05
out what we call the what and how what
01:06
am I actually selling and how am i
01:08
selling it so your questions I do a
01:09
whole bunch of things right now wish I
01:11
keep doing that the questions like it
01:12
depends if you’re in that phase and
01:13
you’re on what to sell out how to sell
01:15
yet then yeah keep do a bunch of things
01:16
first and suddenly here’s my business I
01:18
was launching this and this and I was
01:19
different markets we had 12 businesses
01:21
and 12 different markets we launched in
01:22
a year which is a horrible idea you
01:24
don’t do that but a whole bunch stays
01:26
like that so we’re all over the place
01:27
and what’s interesting is it’s from that
01:30
so by doing it I was Dilek figure like
01:31
weren’t you business with the right the
01:32
right ones inventions like the one I
01:33
feel like this is what I wanted to sell
01:35
and this is how to sell it like by the
01:37
how it’s like is it through a webinar is
01:38
it a trip like how do how do like what’s
01:41
the messaging like how do i what is i’m
01:43
selling and how am i selling it right
01:44
and so if you’re in that phase now
01:46
that’s okay did I be doing a couple
01:47
things do you know what your actual
01:48
business is going to be precision ones
01:50
actually works on this is the definition
01:53
of how you know it works in the mind you
01:55
know that a business works when you’re
01:56
able to get it to a million dollars in
01:58
the year like that’s it if your business
02:00
700 million dollars yet in a year you
02:01
have to figure out your wedding your
02:02
hell yet like that’s I’m convinced of
02:04
soon if you have to what and how your
02:05
business will within 12 months hit a
02:06
million dollars like that’s that’s the
02:09
gospel according to Russell alright so
02:11
then here and now you got the things
02:12
yeah I got
02:13
got what I’m selling how I’m selling it
02:15
now I’m at a million bucks now you
02:16
transition phase number two where you
02:18
turn the blinders on you delete every
02:20
other business you shut them down you
02:22
hide them you burn them you sell them to
02:23
get rid of them and you do this thing
02:25
that’s really hard for some preneur you
02:27
focus it’s really hard now the good news
02:31
is the F word the F word for
02:33
entrepreneurs if you focus on one thing
02:34
okay but when you focus is kind of fun
02:36
because there’s a way you can be
02:37
unfocused and focus so click sponsoring
02:38
became my thing when I figure out what
02:40
in the hell I transitioned I shut off
02:42
everything else we sold killed deleted
02:44
destroyed everything besides
02:45
clickfunnels but then I start focusing
02:47
on there’s three ways to get people into
02:49
your business
02:50
there’s front-end funnels or assuming
02:52
there’s a there’s okay let me step back
02:54
Jay Abraham taught me this three ways to
02:56
grow company number one is getting more
02:58
customers number two getting them spend
02:59
more again number three skin to buy more
03:01
often so I call this acquisition funnel
03:03
ascension funnels and then monetization
03:05
funnels so then you’re focused on what
03:07
funnel can create to get more people in
03:09
to my themes with me click funnels with
03:10
my thing I’m creating funnels and things
03:12
get people into that thing so the first
03:15
phase if you’re jumping us okay but
03:16
you’re doing that trying to get you’re
03:18
doing that knowing that I’m doing at
03:19
trying to figure what is my business and
03:20
soon you figure it out to what it is and
03:22
how to sell it you’ll know when you hit
03:24
it because you’ve made a million dollars
03:26
within twelve months then you transition
03:27
over to focusing going deep so there you
03:30
go that good all right there we go we’re
03:33
dropping to my guys boom one more
03:37
marketing secret it’s so then go get
03:39
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03:41
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03:42
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03:44
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03:47
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03:49
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03:52
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03:53
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03:55
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03:57
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DotComSecrets: The Underground Playbook For Growing Your Company Online…

:arrow_right: Get FREE Book Now!

“A simple process that ANY company can use to geometrically improve their traffic, conversion and sales online.” - Tony Robbins