The "24 Hour" Funnel Hack-A-Thon. Funnel Hacker TV Feature Films - Episode 3

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YouTube Transcript: English (auto-generated)

00:11
the following takes place between 8:00
00:13
a.m. and 10:00 a.m. the day before we
00:15
were on the Prophet events to not occur
00:19
in real time good morning fellow hackers
00:23
so today is going to be a crazy penn
00:26
state so your honor shirt on we’re ready
00:29
for 24-hour Expo
00:31
I’m just walking in downtown Meridian
00:34
this is where we’re going to be at today
00:35
is the vault so you guys kind of the
00:38
layout of what we’re planning on doing
00:39
today and I’m super excited to get this
00:42
thing kicked off the vault
00:44
seven minutes till the show begins this
00:46
is all of the key players in today’s
00:48
crazy funnel building massacre you
00:51
excited yeah all right you guys just
00:53
finished something called I 48 here
00:55
which means it says a lot 48 hours
00:56
making a whole movie and now they’re
00:59
coming into our pocket report they
01:01
haven’t slept in like a week so we got
01:03
the AB student scene right here gonna do
01:05
in one day what normally takes four
01:07
weeks because nervous we are officially
01:10
in 24 zone my name is Russell Brunson
01:17
and I’m part of an underground reverb on
01:19
certain words that you’ve probably never
01:21
even heard of before we don’t rely on
01:23
cash from venture capitalists to get
01:24
started and we don’t even have those to
01:27
go public either in fact our motivation
01:29
is the exact opposite so we have
01:31
products and services and things that we
01:33
know change people’s why’d we because
01:35
we’re fight against the big brand people
01:36
with literally unlimited budgets we have
01:39
to do things different rooms we have to
01:40
do things smarter we don’t have
01:42
financial safety net because every test
01:44
we take with our own money we have to be
01:46
profitable today number one so how do we
01:49
do that how’s that even possible
01:50
if you ask a MBAs or look at your
01:52
college textbook they will tell you -
01:53
what we are doing is impossible it’s
01:56
happening every single day it’s
01:57
happening through an art and a science
01:59
we call frontal hacking it’s not really
02:01
something that I can explain to you
02:02
something I have to show you these
02:04
stories are a glimpse the von trier is
02:06
just like you we have a dream and a
02:08
vision you want to change the world
02:10
narrow a middle way
02:11
I use a phone hacking process they’ll
02:12
make their dream become a reality yes we
02:15
are funnel hackers and these are our
02:18
stories
02:21
[Music]
02:24
welcome everybody thanks so much for all
02:26
guys agreeing to this crazy idea that it
02:29
could be really really fun I appreciate
02:30
ever being willing all right so today
02:32
we’re going to do something we’ve been
02:34
planning for a long time and this is to
02:35
build a whole bunch of funnels in a very
02:37
short period of time in just 24 hours
02:39
just like Jack Bauer saves the world in
02:40
24 hours I figure if he can do that we
02:43
can build some funnel so we’re going to
02:44
build me three funnels today the first
02:46
two ourself in the funnels which I love
02:47
have not built something the funnel a
02:49
long time mark limb and dirt we’re the
02:51
guys to get away shape so we’re going to
02:54
be building to supplement funnels one
02:55
based around this front and one based on
02:57
this front end if we get bored we can do
02:59
when I’m around this front into a we
03:02
have 24 hours might as well but at least
03:06
those tubes those the most unique first
03:07
one is for a product called wake shake
03:09
and if you know me you know I love wake
03:11
shake my daughter and I drink every
03:13
single morning on snapchat or Instagram
03:14
so you probably seen that before
03:16
suppose you guys don’t know about wake
03:17
shake a couple of cool things besides
03:19
the fact that it tastes amazing
03:20
and it does of our first call it these
03:23
guys they were like yeah it’s kind of
03:24
like putting a sweet roll on a blender
03:25
and you blend it up and you drink it
03:26
it’s amazing and I didn’t believe you
03:29
guys right I was like oh sweet they sent
03:31
them to me and then I am I drank it and
03:33
what was the first thing I boxed you
03:34
sure absolutely this was amazing how
03:38
much sugars in it he’s like there’s no
03:40
sugar in it I’m like Echidna me number
03:42
two is called brain brew which is a
03:44
really cool new product that we’ve been
03:46
putting on our avocados and our sushi
03:47
and I think it’s amazing as well and
03:49
then the third third were actually
03:51
recording an entire information product
03:53
as well as building out a funnel and
03:55
that’s for a new product they carry
03:56
Woodward is created called have it all
03:58
mom and I’m Keri Woodward and I am going
04:01
to we have a website that we’re going to
04:04
call have it all mom and it’s going to
04:07
come with all these things and cool
04:09
thing is it’s going to be for women who
04:11
are moms and we’re trying to balance
04:14
everything and trying to figure out how
04:16
to be able to do everything and
04:17
everything well and I think the cool
04:19
thing is is that I have all the fancy
04:23
degrees and all this very
04:25
and all webbing for areas but the
04:26
biggest experience comes from being a
04:28
mom and trying to figure out how to
04:30
balance being a wife being a mom and
04:33
sometimes working sometimes not but
04:35
trying to figure out how to do it all is
04:37
it well as headed by yourself with
04:39
exercise nutrition miss reciprocally at
04:41
all they start out body evolution then
04:44
we shifted it to upgraded moms me and
04:47
Dave like so excited men right yeah
04:49
women are gonna want to get upgraded
04:50
note down that that’s really offensive
04:51
to women my wife was upset
04:53
Carrie was upset turns out we’re
04:56
masculine men who don’t understand women
04:57
like so back to the drawing board and
05:00
finally Sunday morning I was like women
05:02
just want to have it all and I was like
05:04
have it all calm and it was taken of
05:05
course and then also under suggested
05:07
terms is have it all mom calm and I was
05:10
like oh my gosh I hope that women like
05:12
this fast collect clothes like I like
05:14
that I’m like okay and I told Dave and
05:15
Dave’s like this is awesome I’m like
05:16
make sure they carry it in to us before
05:18
we bike so it’s like a $4,000 domain and
05:20
then carries like I’m in where I guess
05:22
we got it and then now that’s it so I’m
05:24
excited so it’s gonna be cool because
05:25
it’s cool because this is why I’m
05:27
excited is we’ve been talking a lot in
05:28
inner circle and stuff recently about
05:30
like red ocean versus blue ocean like in
05:33
though in the weight loss industry
05:34
there’s this red ocean with a billion
05:35
people all fighting and killing each
05:36
other’s blood everywhere and just like
05:38
that’s we’re trying to compete with
05:39
which is why I think we’ve always
05:40
struggle in the past with this brand and
05:41
then this is this thing about like as a
05:44
mom having it all in like you can have
05:45
you can be healthy you can have your own
05:47
business you can be a mom you can be a
05:48
white you can be like all the things
05:50
women want to do you can do all those
05:51
but it starts with like fixing your
05:53
energy which starts with the fuel which
05:55
starts with and so it’s like a weight
05:56
loss program disguise this other thing
05:58
which put this in this whole other ocean
06:00
which now there’s no little competition
06:01
and it’s gonna be amazing so good tennis
06:04
it’s gonna be awesome so I’m excited
06:06
anyway that’s the game plan today so
06:08
about those three funnels but we’re not
06:10
doing it in a week or a month we’re
06:11
doing it in a 24-hour period of time
06:13
clock starts 8:00 a.m. and end the next
06:16
day at 8 a.m. and I’m so excited we’ve
06:18
been planning this turn get all the
06:19
pieces together and now it’s all about
06:21
to start alright now the first step is
06:23
to plan out what we’re going to do over
06:24
the next 24-hour period of time and what
06:26
order and making sure everybody’s got
06:28
the game plan so we can execute on it
06:29
otherwise we’re not going to get it done
06:31
in time based game plan right now is
06:32
first off for us to get it figure out
06:34
this strategy so strategy after we
06:37
figure that out
06:38
then everyone to kind of break then we
06:39
have three people and carry there may be
06:41
so many workout videos so I think sue
06:42
this breaks you guys probably over there
06:44
to start that process during that time
06:46
I’m going to be trying to write the
06:47
entire sales letter for everything on
06:49
this side dictate it then Levi’s gonna
06:52
start actually taking a dictation turn
06:53
into a letter or to a thing so then we
06:56
needed to get back they can hand and we
06:57
can start running that way alright give
06:59
this project at a time I’m going to be
07:00
recording the sell videos on my phone
07:02
Levi’s gonna be transcribing them and
07:04
then we’re filming a bunch of different
07:06
location we’ll be filming at the vault
07:08
we’re going to going to the rest
07:09
remember my house to film all the
07:10
workout videos we rented a kitchen for
07:12
the day well for about half a day for me
07:15
going there to film all the product
07:16
videos and the sales videos related to
07:18
that and then we’re all as we coming
07:19
back to the vault see all the pieces
07:22
plug together and be able to his videos
07:24
and the sales funnel is everything put
07:26
together so you can launch these things
07:27
before 8 o’clock in the morning last
07:29
night at like 11:30 night I thought like
07:33
it might be good to have other actors as
07:35
well because I have like an idea but I
07:36
have no idea so I messaged one of our
07:39
resident actors they’ve been there a
07:41
couple which would be really cool to
07:42
howl on a thing but then he said his
07:45
wife’s in Disneyland so I was like oh f
07:47
somebody who can you find another wife
07:48
real quick
07:49
so he’s like hey cool it was like 11:30
07:51
night he was investing back I found
07:52
another wife she’s seven she’s seven
07:54
months pregnant hope that’s okay I’m
07:55
like no this is a weight-loss product we
07:57
can’t have some of the seven months you
07:58
got to find a new wife so he’s like oh
08:00
Krantz we went found a new why so like a
08:02
midnight message back say I found a new
08:03
wife so they’re going to meet us there -
08:05
I don’t know if we’re going to use them
08:07
or not but least we have them in case we
08:08
need them um yeah why should go wrong
08:11
and there’s kind of two two goals here
08:12
in the kitchen scene number one is
08:15
building out the funnels for for this so
08:17
creating the videos we need for that
08:18
number two is the whole have it all moms
08:21
is is also going to be a front end for
08:23
all the stuff as well and so the other
08:27
thing is I want a bunch of videos have
08:28
Carrie over here basically it will have
08:31
like an email follow-up sequences
08:32
that’ll be like hey guys this is the way
08:34
cake so you kind of pitching to your
08:36
audience this is the different products
08:38
than Proctor on how they can use them
08:39
and then they push into the actual sales
08:41
video so it’s kind of like two fold
08:42
things we’re trying to capture here just
08:44
apply ok now the way the basic plans now
08:46
we have coordinating what everybody’s
08:48
doing and when I’m pretty sure this is
08:50
similar to what a contractor feels like
08:51
when
08:51
build the house or three in 24 hours
08:55
during that time hopefully Vinson you
08:58
guys will be sketching out stuff
09:00
whenever this is done and everyone will
09:02
meet back here at that time we’ll have
09:04
death setup computers laptops whatever
09:06
we need and we’re to start working on
09:09
all the different pieces plugging them
09:10
all together so in theory if we get
09:12
three funnels done an entire product
09:13
done in 24 hours it’s going to be the
09:15
coolest thing in the history of internet
09:17
marketing
09:18
so we’re deeply inspired have a Haunted
09:22
virus I was talking I was talking on my
09:25
podcast this morning driving and I was
09:26
talking about like most people spend six
09:28
months to build one funnel and I was
09:30
like and I like I don’t think like it’s
09:32
worth doing a funnel I think you’ll make
09:33
at least a million bucks a year and I’m
09:34
like I think about three they’ll make at
09:35
least a million bucks year when I’m done
09:36
24 hours so the cool thing is if any a
09:38
lot of fun same thing is should inspire
09:39
everyone who’s watching this to see the
09:41
like this shouldn’t be a six month long
09:42
process like you focus and dedicate time
09:44
it can be done in a week or 24 hours of
09:46
your crazy the next step is to map out
09:48
the funnel for havitol mom now each of
09:50
these different products will have its
09:51
own funnel but basically take the quiz
09:53
the end of it like hey we know why
09:54
you’re why you’re struggling click here
09:56
and they click here it’s like let’s
09:57
reason why you’re struggling yeah I
10:00
think it’d be the same pitch for all of
10:01
them though so this product what is
10:03
going to be is pit is basically the
10:05
members area of having all mom adding
10:07
the upsell of supplement got our ups a
10:09
bump of a supplement guys I think that
10:10
what you’re recording now the high
10:11
intensity video should be the should be
10:14
the product yeah so what we actually
10:16
filming there so I make sure I
10:18
understand we kind of talked about
10:19
basically doing a 21 day reset was
10:22
basically get all the crap out of your
10:24
system on and recharge reset your body
10:26
and the idea behind it would be to have
10:29
a Monday Wednesday Friday video that she
10:32
basically is going to record with
10:33
melanine amber that could be the hit
10:36
high-intensity trading one and then over
10:39
here will be the lead this that that’s
10:43
so these this that that’s a super cool
10:45
funnel focuses here cool
10:49
next we got to map out wake shakes
10:50
funnel what I’m envisioning is basically
10:53
really cool video here we have some copy
10:56
here the default we’re going to have
10:58
like like a one three four bottles
11:03
and then have like a recurring version
11:05
of it as well it’s like order form bumps
11:07
is then adding in like more just like
11:10
like thrown another bottle from very
11:13
ship to brain brew probably doing like a
11:16
three box set they say no then dropping
11:18
down to a one box the meltdown what’s
11:21
the price on the meltdown twenty-nine
11:22
minutes or seven all right now my goal
11:25
is to increase the average cart value
11:27
for this funnel out of his cart values
11:28
how much money you make on average but
11:30
every single person who comes through
11:32
your funnel so if you have fun right now
11:33
for the average cart value is a hundred
11:35
dollars it means the most she gets spent
11:37
on advertising still breakeven is a
11:39
hundred dollars now for some funnels
11:40
that’s fine but I know that for most
11:42
supplement funnels the average card
11:43
value that they need to be able to scale
11:44
is about $180
11:46
we’re here with 160 bucks potential
11:50
bumps we had another forty potential
11:53
here if they get seventy four four times
11:56
20 to 80 there’s an 80 potential 60
12:01
potential so like right now we’re 200
12:03
280 340 so I may have a potential 340
12:08
cart value what’s our potential right
12:11
now the way you guys run it like with
12:13
the best-case-scenario and bought
12:15
everything just so none of those
12:16
everyone bought everything is only 100
12:17
and whatever like so this gives us 340
12:20
that what we were able to do is be able
12:22
to take the potential average cart value
12:25
from a little over a hundred dollars
12:26
where they had it before now is $340 now
12:29
obviously not every single person who
12:31
buys through this funnel is going to
12:32
spend $340 but some of them will and so
12:35
our average cart value the potential has
12:37
dramatically gone up like I said we have
12:39
to get about $180 average cart value for
12:42
this funnel to be able to work on paid
12:43
media and so now we’re a lot closer to
12:46
be able to do that because before it was
12:47
impossible for the nigut $180 because
12:49
the most of every single person bought
12:51
every single product the most they could
12:53
have made is $100 there’s no way they
12:55
could scale this to Facebook and banner
12:56
ads and beyond where now we are actually
12:58
able to do that because of the way the
13:01
funnel structured so these things I’m
13:03
still not sure the right way to pitch
13:04
this I want to figure that out after I
13:06
finish the script for here and I’m still
13:08
not positive on how to pitch to this one
13:10
thing I do know is for this one I want
13:12
to show a whole bunch of ways you can
13:13
use that like showing sushiro of us
13:14
dumping on I want to show an avocado I
13:16
want to show
13:17
so the main things you think of it we
13:19
can put it on and listen right now you
13:20
doesn’t go with Brent I believe right
13:22
and go shopping so I’m gonna bust this
13:24
out and hope that done and I’m gonna
13:25
start getting missile scripts done for
13:28
this alright guys so that’s the game
13:29
plan let’s all go to our spots and now
13:32
we’ll be back here in a couple hours
13:33
ready great this is the funnel number
13:35
one our number ones for wake shake and
13:37
the choose for brain boost this is this
13:39
is the magic you guys this is what we’re
13:41
going to be creating today you excited
13:42
for it I wasn’t there just excited and
13:44
this is the other fun we’ll build today
13:45
for happen all mom calm it was kind of
13:48
like that feeling that way man tintin
13:51
tintin tintin incentive do you have a
13:58
cell funnel that underperforming or you
14:00
know you need a cell phone if you have
14:01
no idea where to start what to do if so
14:04
and you’d like my help then go to funnel
14:06
hackathon calm and find out how you can
14:08
have me and my team helps me with your
14:09
cell phone
14:11
[Music]
14:15
[Applause]
14:18
the following takes place between 10:00
14:21
a.m. 12 p.m. all right so we just heard
14:26
the ruffle and now we’re heading over to
14:29
his wrestling room we’re going to get it
14:31
all set up 22 hours left we’re going to
14:34
try to light this scene up and anyway
14:36
try to make movie magic and makes really
14:40
cool sales sales little videos so that’s
14:43
that’s all we got all right the next
14:44
step is for Brandon and his film crew to
14:46
go to the wrestling room and get
14:48
everything set up because Kari is going
14:49
to be over there with a bunch of girls
14:50
and they’re gonna be ready start working
14:52
out to be able to create the actual
14:53
information product they’re gonna be
14:54
selling for havitol mom
14:56
[Music]
14:59
[Applause]
15:01
[Music]
15:02
now I feel super bad because they are
15:05
literally doing the entire week’s worth
15:06
of work out in about two hours I’m not
15:08
sure how bodies are going to hold up but
15:10
that’s all the time we’ve got so that’s
15:11
what they got to do I’m really hoping
15:14
that Brandon’s got a chance to get a
15:16
workout in to have it all mom calm and
15:20
start in the beginning of the video
15:21
shoot look at all this craziness going
15:23
on here so much fun and it makes even
15:29
more time doing it such a blast I can’t
15:33
believe I get paid to do this is this so
15:35
much fun
15:35
writing topics filming creating products
15:37
everything all in 24 hours following
15:45
takes place between 12:00 p.m. and 1:00
15:46
p.m.
15:53
well they’re not filming the product
15:55
we’re still here at the vault working
15:57
all the sales letters and sales videos
15:58
they’re to be going inside of these
16:00
funnels so what’s happening now is I’m
16:01
recording the the sales presentation
16:04
sales pitch because I’m right hoping
16:06
outs I’m recording it then Levi’s taking
16:08
the recordings he’s actually
16:09
transcribing and clean him up making it
16:12
more simple understand as he’s finishing
16:14
though then into taking the script and
16:17
he’s actually storyboarding and writing
16:18
out the images for the script and soon
16:20
as the script is done from from Vince
16:22
then we’re heading over to the
16:24
whiteboard and he will actually then
16:25
animate and dry out the script with the
16:28
camera recording just to record the
16:30
process of drawing it out that’s and
16:32
then edit it I’m going to record an
16:34
actual voiceover the finalized script
16:36
and they plug it all together but we got
16:37
a video sales letter if we were to lose
16:39
in the real world this is a probably
16:40
four week process we’re going to try to
16:42
do all in 24 hours hopefully hopefully
16:44
this a lot to do but yeah it’s it’s
16:48
pretty compressed this so far turned out
16:50
pretty good your fingers step number one
16:53
is figuring out the strategy and the
16:55
hooks on how to sell the product without
16:56
the big idea becomes really hard to tell
16:58
any product this audience understands
17:02
that like takes one second but there’s a
17:04
breath brokers thing so you’re saying
17:06
this fat here it worked bad I’m on a
17:08
diet
17:09
if I visit that every other prototype
17:11
that inflamed so that controller sugars
17:14
an inflammation comes from weight a lot
17:16
of people think that that hi thought
17:19
your bathrooms reality is like sugar
17:21
that things with spiking your insulin
17:22
making saddles I like like butter is
17:25
right into the peel is good fat versus
17:27
the bad sugar which is really about
17:28
shifting from sugar to butters like that
17:30
that that mindset yeah and then in
17:33
briefs we got collagen butter sugar fat
17:37
inflamed and then it’s actually safe
17:42
your kids like I don’t your kids way
17:43
because what’s a kid
17:45
nobody gated family yeah we wait to move
17:51
all right now step number two now that I
17:53
have the outline created now I got to
17:55
record myself actually doing the pitch
17:57
the problem is that I’ve never pitched
17:59
this product before and I literally
18:00
wrote the outline just two minutes
18:02
earlier during this presentation we’re
18:04
going to cover three core secrets become
18:05
BER one if you’re not broken but there’s
18:07
a reason like you probably still like
18:09
you all so you can mature Maury show you
18:10
have the reason why you cannot exercise
18:12
off that no matter how much you try is
18:15
physically impossible to exercise off
18:16
fat and see your number three i’ma show
18:18
you how it looks they don’t have the
18:19
energy you have before you actually
18:21
ideas because I said that be right
18:22
alright so to begin with I want to tell
18:25
you a quick story all right now step
18:27
number three Levi has been take all my
18:29
recordings he’s actually going to type
18:30
them out become sales letters and emails
18:32
and all the coffee for all the pages
18:40
the business to take my outlines and the
18:43
transcripts and he’s gonna start
18:44
storyboarding out everything he needs
18:46
for the actual sketched out video then
18:58
the attitudes teams go set their white
18:59
board station and start sketching
19:09
everything is taking longer than we
19:11
planned
19:11
some days ideas just flow in other days
19:13
it’s hard to get them out there and
19:15
because of that we are already running
19:16
two or three hours behind and times
19:19
keeps on ticking hey guys okay so it’s
19:21
1249 we’re trying to kitchen at 12 so we
19:24
bumped it to one this means basically
19:26
eleven minutes away and we’re everyone
19:29
stole everywhere so I’m thinking I’m
19:32
going to grab a bunch of the food here
19:33
and I’ll meet everybody that’s coming
19:35
the kitchen over there but I’m not now
19:37
just so that when actors show that uh
19:40
there’s someone there to meet them let
19:42
me know on your guys side some ETA and
19:45
we’ll Oprah okay all right so Vince has
19:49
got their stations set up to be able to
19:51
do the hand sketch videos sit down sit
19:54
down we get the camera over for the
19:59
break from that over here going for the
20:01
job pilot and godfathers guys not bad we
20:04
will check it out Vince is sketching out
20:06
all these ideas they saw the script kind
20:11
of have it all mom there it is sexy
20:14
hours and sickness left
20:19
one more marketing secrets if so then go
20:23
get your copies on my two best-selling
20:24
books book number one is called expert
20:26
secrets and you get a free copy at
20:28
expert seekers calm and book number two
20:31
is called calm seekers and you get your
20:33
free copy at calm secrets calm inside
20:36
these two books you’ll find my top
20:37
thirty five secrets to leave you to
20:39
become the fastest-growing non VC back
20:41
fast startup company in the world the
20:47
following takes place between 1:00 p.m.
20:48
and 5 p.m. now read the grocery store we
20:57
got to go buy some crappy protein
20:59
powders right we got to buy some
21:02
coconuts what else forget we’re in our
21:04
now plate the kitchen we’re racing
21:06
hopefully their next sometimes peaceful
21:09
rotor advice oh what a Jack Bauer does
21:13
not suffer at light no is really you
21:15
from Jim I’m looking for Nilla wafers
21:18
and guess what the ones that are gone
21:20
are the good one all that’s left is
21:21
reduced fat alright so what are you guys
21:23
going to have to let us say any wafers
21:26
then I’m going to coach chunk general
21:28
almond milk regularly all right so now
21:31
heading to the kitchen scene to record
21:33
all the sales videos for our supplements
21:35
now the problem is that when we booked
21:38
the the time around the kitchen we had
21:40
for about a four hour window because
21:42
they’ve got a hard deadline they’ve got
21:43
dinner that night with some guests
21:44
coming over and so the problem is now
21:46
because we have are so late run behind
21:48
that time is went from four hours down
21:50
to light closer to two and so I’m not
21:52
sure if we’re going to have time be
21:54
everything done but we got to try and
21:56
just cross our fingers that everything
21:57
goes perfectly as planned otherwise I’m
21:59
not sure we have sell videos for this uh
22:01
these funnels we are in the truck we are
22:04
in route and it is 10 after one so why
22:10
is it that when you’re in a rush you hit
22:12
like a little bit of traffic and
22:14
you’re kind of freaking out right
22:16
basically my goal is to try to get
22:20
everything unloaded into the house set
22:23
up ready to go for this next shoot
22:25
it’s getting pretty intense found out
22:28
that the person that we are getting the
22:32
kitchen from how the dinner appointment
22:34
that night so we’re going to have to
22:38
work around it so we’re just going to
22:40
have to go really quick and anyway
22:43
super exciting so after we ran the
22:45
kitchen then we tried to hire some
22:46
actors to come and be part of it
22:48
Jared Nicole have done a lot of videos
22:50
for the past we tried to get them
22:52
problem is that Nicole is out of town
22:54
and so we had to ask Jarrett to find a
22:56
new wife to be able to be in this video
22:58
and so I’ve never met her I know who she
23:00
is or I’m hoping that it works
23:02
that’ll work alright so that’s kind of
23:03
game plan to her head into the kitchen
23:05
and we got there the entire team was
23:07
making a whole bunch of stuff out of
23:09
wake shake which is kind of cool because
23:10
got some treats and some food and try it
23:12
out the problem is that the times are
23:14
going to cook everything cut off another
23:16
probably 30 to 40 minutes that we need
23:18
it for filming and so it’s just making
23:20
this time tighter and tighter tighter
23:21
but we’re working the circumstances and
23:24
we’re really good wait shake food now we
23:26
have some time to move out and make the
23:28
actual cells videos right now in my mind
23:30
there’s three scenes in this in this
23:32
video will probably come through one and
23:35
three first the team’s use a second this
23:37
is what everybody in the world taking
23:38
right now is protein Miller placement
23:40
also stuff like this right and I think
23:43
is really good reality is this the two
23:45
things that have to come from this is
23:46
you become fat and become inflamed the
23:48
facts before the sugar become inflamed
23:50
as they outweigh protein which most of
23:51
the urges you to cogs all sorts of
23:52
messed up things and so right now the
23:54
people are taking this they don’t even
23:56
know that’s making the fastest plane so
23:57
missioning the very beginning is we’re
23:59
over here and Jared’s making a shake
24:00
these oxygen wants to be bodybuilder
24:02
he’s like stuffing all this protein and
24:04
then April companies like what do you do
24:07
in kind of like call him out on this and
24:08
then point out fact that he’s not losing
24:10
weight getting excited getting a plane
24:12
and there’s a rate that’s better
24:13
alternative is this and this is awesome
24:16
because I mean just touching on fat the
24:19
fat in flames the fat is the sugar so
24:21
like there’s no service all made of
24:23
stevia and then number two is you have
24:24
flames that weird wave got some collagen
24:26
protein
24:27
and playing and that’s kind of like see
24:30
number one and then your dummy advice if
24:32
I want to go back is whey shake and we
24:34
crave this kind of a basic scripture but
24:36
mainly that were creating this we didn’t
24:38
cheat out our way we gave the best
24:40
protein we get Steve you like with the
24:42
more sense of better grades and because
24:43
like we actually want this to be good
24:45
for you and then we’ve got three things
24:47
we’re kind of talking about because we
24:48
have to address the fact that butters in
24:49
there they have to drive there’s a
24:51
couple things we make sure we grab some
24:52
kind of pitching that so you’re kind of
24:54
coming in talking about how great this
24:55
is okay so as we’re studying at the teen
24:57
I wanted to create something this shows
24:58
people what weight shake tastes like and
25:00
so the bunch of cinnamon rolled and I
25:02
wanted to show like blending loads up
25:04
and drinking that equivalents blending
25:06
up weight shaking drinking only wake
25:07
shakes healthy and obviously blending up
25:09
similar roles really isn’t that healthy
25:11
at all so we set up scene with Jared and
25:14
his fake wife and but for some reason
25:17
lay their chemistry just sell off and so
25:18
we still miss being over and over and
25:21
over again every time we film it if you
25:22
go back rewrite the script and try it
25:24
again read the scripts to try to get and
25:26
just for some reason that I wasn’t doing
25:28
it and I know that people watching this
25:29
video puzzling afield as well I don’t
25:31
know about you’re having a fake wife but
25:33
I’m pretty sure I need some therapy whoa
25:35
what are you doing what do you think
25:44
make another Oh
25:47
well I’m making a protein shake or make
25:51
you one no I’m not putting this stuff my
25:53
body you’re kidding me what do you mean
25:55
good for you whey protein and making fat
25:58
and flame there’s tons of sugar and
26:00
there I’m probably allergic to half of
26:01
the ingredients in this to get fat
26:03
inflamed way better than your eggs
26:06
benedict so we decided to go with our
26:10
second auction and that was have one of
26:11
the cofounders of wake shake his name is
26:12
Mark to actually be the pitchman now the
26:14
good thing about mark is it in the real
26:16
world he’s actually a weatherman on TV
26:18
we’ve had some chance to be in front of
26:20
camera and hopefully he’ll be able to
26:22
present a little better so we rewrote
26:23
the scripts for mark put them on from
26:24
the camera and let them go if you’re
26:26
using any other protein shake on the
26:27
market right now you are hurting your
26:29
body let me tell you why wake shake is
26:31
totally different first of all that is
26:33
why we call it in versus waving I just
26:35
make that argument on a tanooki no
26:37
whimpers on target hey this is Mark with
26:40
super body breaker and I’m here to tell
26:41
you about one of our newest products
26:42
wake shake no marks video with a lot
26:44
better but Kerri had just got into the
26:46
kitchen as well it’s about would be fun
26:48
as long as it a little extra time to
26:49
rewrite the script one more time and let
26:51
her pitch in from the camera as well and
26:53
it’s higher in fact with something that
26:55
we don’t realize is our body needs more
26:58
fat the more fat you have guess what the
27:01
less hunger you are throughout the day
27:02
so this has the perfect balance of the
27:05
amount of fat in it with all those
27:06
unprocessed ingredients in it which I
27:09
love for myself because it’s convenient
27:12
and I love for my kids because they can
27:14
have it too
27:15
and Terry nailed it but the problem is
27:17
that they are kicking us out the kitchen
27:19
where get everything packed up quick and
27:20
head back to the vault rewrote the whole
27:22
script now I’m having to filming and we
27:23
only have another hour and a half until
27:25
we lose our education I told more videos
27:28
make so got to have a ketone cookie tea
27:30
please be going all day long that’s
27:32
what’s cranking out our 24 hour episode
27:36
awaken one simmer on the other with
27:39
taste tester which one’s better
27:42
ten things almost up and Omaha for this
27:54
location we’re filming the new product
27:57
pretty sure we’re going to make you guys
28:06
he helped launch your next funnel
28:09
if so then go to tu cama sub coaching
28:11
comm only takes place between 5:00 p.m.
28:16
and 3:00 a.m. all right heading back to
28:25
the ball we are about to a half hours
28:26
late with 15 hours to go and the video
28:30
is not good a couple of them that were
28:32
good but not quite hit where I want Lee
28:34
she’s I have to do a lot more coffee to
28:36
justify the video so means I got more
28:39
for my shoulders I was planning on but
28:40
it’s all good I’m glad we were stuck in
28:42
traffic Chloe open a socket we need to
28:44
get to the vault side of bearded dude oh
28:47
we’re having MCT oil all over my sushi
28:53
greatest day of my life sushi for dinner
28:57
can’t wait we’re ina where’s the blue
28:59
rhino where’s the rhino rush where’s the
29:01
rhino rush got to find the right all
29:02
right all right off the top
29:03
Stevens got to go - too late hide
29:05
everybody Matthews move you some quiet
29:09
to learn
29:10
tell me use your phone it’s got 14 and a
29:14
half hours left to get this thing done
29:16
was an old family only on page four I
29:18
don’t know if we’re going to get it done
29:20
he started importing this video get into
29:23
the computer Ernest I think we can get
29:27
it done though I hope so okay so we’re
29:29
back to the ball and we’re checking in
29:30
on how everybody’s doing so far and so
29:32
the first thing that’s most exciting for
29:34
me is that Vince has been cranking out
29:36
all of the ham sketches on the
29:38
storyboard from the script I recorded
29:40
earlier that day
29:47
so after Vince finishes the storyboards
29:49
but he hands in to Matt who takes them
29:51
over to the whiteboard so as the camera
29:53
is closer to Matt hair is dry and it’s
29:56
actually pulling focus automatically
30:00
[Music]
30:55
[Music]
31:07
and
31:18
now I’m in lockdown internet all the
31:20
copy for all the pages Stephen is
31:22
building out the funnels Brandon is
31:24
editing all the videos we shot during
31:25
the day and Todd and Ryan to my partners
31:28
and clickfunnels through the Boise to
31:29
hang out and keep us company
31:30
while John is setting a Facebook app and
31:32
Levi’s writing out all the email copy
31:34
for the funnel and then I really I
31:36
completely forgotten to set the merchant
31:38
account so we need for the supplement
31:39
funnel so there’s only one person I
31:41
trust instead of merchant accounts for
31:43
me and his name is Alex Roy hey I like
31:45
side down great very cool couple things
31:47
I wanted Gaby for is a so we obviously
31:51
leave stripes a lot of our info products
31:53
but we have got to supplement funnels
31:54
we’re building out here with wake shake
31:57
we got one for the wake shake and it’s
31:59
amazing and then second one is called
32:01
brain brew so I guess our biggest
32:02
question to try to figure out some
32:03
virtually council you plug in to
32:04
Braintree so we can plug them into quick
32:06
funnel busy so we can do our ninja stuff
32:08
that possible yeah absolutely we’ve got
32:12
some great options and I’ve had some
32:14
great success with plugging into quick
32:15
follows many many times here so because
32:18
we can definitely help you with that
32:20
supplements are prohibited categories
32:22
for a lot of the a lot of the
32:24
aggregators like striper or Braintree so
32:27
we’re able to add a merchant account
32:29
into a different side of Braintree
32:31
that’s awesome what does it do mean it
32:34
concerns on our side of our product
32:35
category thing you think will be pretty
32:37
easy to get it up and running well if
32:39
you’re just saying hey try my product
32:41
for for this flat price alright the
32:44
industry really doesn’t consider that a
32:46
trial you’re just buying the product
32:47
it’s more when you have a just pay for
32:50
shipping or what’s in the product for
32:52
you but to you for free and then and
32:55
then if you like it in 15 days three
32:58
days we’re going to start charging you
33:00
$69 a month okay so we do no trials just
33:03
straight sales and just straight
33:04
recurring we should be good to go right
33:06
yeah absolutely
33:08
that’d be great witty normal turnaround
33:09
time is to be the merchant counselor
33:12
everything to them um from our side is
33:15
from the time we have all the
33:17
information back at base about a week we
33:19
can happen
33:20
then a great tree has been taken about
33:22
three or four days to set up their side
33:24
do that right now approximate paypal uh
33:26
so we got a little quicker and get that
33:28
plug in as well obviously you know more
33:30
will do for us and they’ll see from us
33:32
no that’s really all I need is the ivory
33:35
screen for them so I can scream you at
33:36
twenty different processors that I work
33:38
with and then I can come back to you
33:40
guys with a proposal
33:41
we’re on complemental your terms and
33:43
talk about how the rest the process is
33:45
going to work and then from there we can
33:46
submit the application and get your
33:48
first perfect
33:49
cool thanks Alex appreciate oh thanks
33:56
and then editing on today’s videos over
33:59
here
34:00
Steven working on funnels over here
34:03
we’ve got everyone else over here
34:05
Todd wound today like Festivus miracle
34:08
Ryan’s here Stephens arm Australia
34:11
what’s happening in the glowing light
34:14
we’re going crazy
34:16
so we took a break by watching dollar
34:18
beer club calm videos pretty funny all
34:22
right it’s almost 2:00 a.m. everyone
34:25
still on time no not going back for
34:30
hours and 37 minutes left still all
34:34
going strong at whose team back here
34:37
suspect they’re still stand and baby
34:41
fourth-quarter getting after it
34:47
it’s kind of funny cuz all three
34:48
products are about high fat low carb
34:50
diets species if Monroe’s cake yeah do
35:01
you have a cell funnel that
35:03
underperforming or you know you need a
35:05
cell phone if you have no idea where to
35:06
start what to do if so and you’d like my
35:09
help then go to frontal hacks Tom calm
35:11
and find out how you can have me and my
35:12
team help you with your cell phone if
35:23
only takes place from 3 a.m. a day got
35:33
the script all cleaned up this is got
35:35
mostly hammers that we sketched now you
35:37
know the other office record voice over
35:38
so we can make this video look I
35:40
recording voiceovers for the script and
35:42
the microphone got the script hit
35:44
alright just finished a voiceover I
35:45
don’t know that voice over long timeout
35:47
to 35 minutes to record and I’m beat up
35:50
and worn out
35:51
we still got adventure magic check this
35:55
out you guys and your gun different
35:58
scenes or imported in the computer I get
36:02
the voiceover it is 4:30 in the morning
36:05
and just outside the vault here and I am
36:11
smoked right now like I’m super tired it
36:14
just kind of hit me and I thought what
36:17
better way to get out here get some cool
36:19
crisp air I still have two more videos
36:22
to get through haven’t had any
36:24
stimulants yet just go in trying to get
36:27
all these videos done I think I got
36:29
about three and a half hours left I will
36:32
say this though editing girls working
36:36
out it’s been fun it’s been it’s been
36:40
good it’s been keeping me awake and
36:43
anyway I’m excited to get this done
36:45
and anyway I hope that you guys like
36:48
what I end up doing three hour warning
36:51
guys three hours decided alright we are
36:58
all having fun but I’m pretty sure that
36:59
all of us are about to lose our minds in
37:01
fact I know the brand is more budget
37:27
yeah Mario’s even higher now has had see
37:34
me on the phone over building and Dave’s
37:36
building out the members area for have
37:37
it all mom to Dover
37:39
two hours three o’clock really
37:46
[Music]
37:47
let’s an hour ago we’re sleeping big
37:50
eyes filled up flesh being left already
37:54
video Brandon’s not laughing it is
38:00
morally slightly bad specific alright
38:05
now we’re almost out of time we’re
38:06
trying to everything live before the
38:07
clock hits zero now the problem is that
38:09
is taking forever for you to upload this
38:11
video and also for YouTube to process
38:12
the videos and so if we will get those
38:14
done we have a bunch of empty funnel so
38:17
one of the videos is the triple and
38:19
sorry uploaded but all one hour left
38:25
everyone’s starting to pack up
38:27
everyone’s finishing out fun old videos
38:30
are being edited and uploaded right now
38:32
we have less than hour are we’re down to
38:34
25 minutes we’ve got videos uploading we
38:37
have no idea to make in time Brandon’s
38:39
back there uploading videos we’re
38:40
crossing our fingers that’s all going to
38:42
happen it dot pray for business another
38:43
video doctor has different world here
38:48
the whole didn’t to be exploded by
38:50
terrorists via this one eighty three
38:52
percent that one’s done nine minutes
38:53
yeah to me that one yeah what’s that I’m
38:57
doing all right
38:58
I’m ten minutes out committing finish
39:00
order ban I’ve got also that 50% chairs
39:04
up oh this is at fifty percent and there
39:08
is exactly a school like there’s nine
39:11
minutes left and I still have to upload
39:13
this to YouTube yes like stuff boys
39:19
we’ve got 12 minutes left and check this
39:21
out last videos just got uploaded there
39:24
live in the funnel we’re about to do a
39:26
short tale Jack Bauer can enough we’ve
39:29
got one minute to go and check it out
39:31
all of the funnels are going live on the
39:33
TV right now however does retire all
39:40
right so let’s go through everything so
39:43
kind of recap what we talked about 24
39:46
hours ago if you remember this was
39:48
something mapped out that we were going
39:50
to get done we sign onto the quiz funnel
39:52
here but we did lose the video sales
39:54
letter which this is in my mind the most
39:56
insane team that we were able to
39:58
accomplish so
40:00
great basically I recorded all sales

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