What To Do When You're Scared To Death Of Clicking "Publish"

Marketing Secrets - Podcast Video (Russell Brunson - FunnelHackerTV)

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YouTube Transcript: English (auto-generated)

00:00
what’s up everybody this russell brunson
00:01
and welcome to the marketing secrets
00:03
podcast today i want to share with you a
00:05
message about the fact that i finally I
00:07
think can understand have some of you
00:09
guys fill so the big question is this
00:12
power onto Brewers like us who didn’t
00:15
cheat and take on venture capital we’re
00:17
spending money from our own pockets
00:19
probably mark it in a way the lets us
00:21
get our products and our services and
00:23
the things that you believe in out to
00:24
the world and yet still remain
00:26
profitable that is the question in this
00:30
podcast we’ll give you the answers
00:32
my name is Russell Brunson and welcome
00:34
to marketing secrets alright everybody
00:40
so I’m excited heading into the office
00:43
today for a lot of fun we’re gonna be
00:45
working on getting mother fun alive
00:47
finally a bunch of other amazing stuff
00:49
so I’m really excited but I had I had an
00:52
epiphany this morning and I need to
00:53
share with you guys because I think I
00:56
finally understand how some people feel
00:58
so I have been publishing for a long
01:01
time right I started my internet
01:03
marketing business probably fifteen some
01:06
odd years ago now and at the time I have
01:08
published a bajillion podcasts and
01:10
videos and tells seminars and webinars
01:12
and summits and events and all sorts
01:14
stuff right and so for me I like I think
01:16
I lost my empathy for people who
01:17
struggle when it’s like publishing stuff
01:19
I might just do it just go out there
01:21
just do it just push the record and talk
01:22
and blah blah blah right like because
01:25
that’s right but but I do it I forgot
01:27
like I forgot what it’s like to go
01:29
through the vulnerability and the fear
01:30
and the stress and all the things that
01:32
come with with putting your message out
01:34
there and what’s been fun as some of you
01:37
guys know recently I launched
01:39
another podcast and it’s something
01:41
different I’ve ever done before it’s not
01:42
related to marketing or sales or
01:44
business or any of that it’s related to
01:45
my religion to my faith into my beliefs
01:47
and it’s funny because I was like oh
01:50
this is gonna be this is gonna be really
01:53
fun and really easy I’m just gonna go
01:54
and just start just click record and
01:57
start talking right I went at night I
01:59
started to do it and it was way
02:01
different
02:01
so the podcast as those who don’t notice
02:03
it would say Book of Mormon challenge
02:05
calm and so I recorded the first two
02:09
episodes and probably nine or so months
02:12
ago and then they sat there because I
02:15
was here like nervous to put him out
02:17
there and I like anyway and then the
02:20
third one was easier that we came out
02:22
faster than the fourth one which I
02:24
recorded yesterday I literally spent and
02:28
a long time I spent two almost three
02:31
weeks like preparing for it and getting
02:33
nervous writing out line and rewriting
02:34
and writing the stories up and rewriting
02:35
them like and I was like man why am I so
02:38
nervous about it’s like I was so nervous
02:40
it took me almost three weeks to publish
02:43
it and then last night finally I was
02:44
like I’m so Sunday so I good spiritual
02:46
experience all day and I was like okay
02:48
I’m in that I’m in the zone I’m gonna do
02:49
it if I spend another two or three hours
02:51
like working on the podcast outline an
02:52
interview and getting out all the things
02:54
put together and then I started
02:55
recording at about 11:15 at night I
02:57
started recording it and and I was 47
03:03
minutes into the recording and I was
03:04
just like I don’t like this I hate every
03:06
word I’ve said I don’t like how I said
03:07
it I don’t like all these things so I
03:09
stopped it deleted it and I was like oh
03:11
I was 47 minutes was now is now after
03:15
midnight I’m like all tired and mic but
03:16
I I need to redo it cuz I think I feel
03:19
like now I understand the story’s better
03:20
than I did it so I kept record again I
03:21
spent nother hour
03:22
over an hour recording the next podcast
03:24
episode and then I sent to my brother to
03:26
go and edit and get it all ready to go
03:28
to the live and then like all morning
03:29
long I’m a second guessing like oh my
03:31
gosh dude again I told that story wrong
03:32
I really have you know the like all
03:35
these things right like Oh at the ending
03:36
when I did this I don’t like I did it in
03:37
like and then also this morning I was
03:40
like I bet you this is how other people
03:41
feel
03:42
maybe the reason why I’m doing is
03:44
exercise amongst other reasons was to
03:45
get empathy for people working with when
03:48
you’re nervous you’re scared about
03:49
publishing and it’s just interesting so
03:52
I wanted to share
03:53
this because first off I feel like I’m
03:55
empathy now for a lot of you guys for
03:56
the first time in a decade so hopefully
04:00
that’s good right yeah I get it now I
04:01
get the fear and the nervousness it goes
04:03
behind putting yourself out there
04:05
especially with something you love and
04:06
you believe about and you care about and
04:07
you want other people to to UM to listen
04:11
and to be put into um and you really
04:13
honestly want to serve people right I I
04:16
totally completely understand that
04:18
especially especially now so I guess my
04:22
message for you guys today is it’s kind
04:24
of twofold there’s number one I have
04:25
empathy for you understand the fear of
04:27
putting yourself out there and number
04:29
two I’m publishing that episode today I
04:33
wanted that company and tweak it jjan no
04:36
I’m just gonna put it out there because
04:38
good enough is good enough right a lot
04:41
of us never get started because we’re so
04:42
nervous about it not being good enough
04:43
and I’m the problem with that is then we
04:45
never get started and the the goal of
04:48
what we do as authors and speakers as
04:51
coaches as experts is whatever you want
04:52
to call yourself somebody’s trying to
04:54
change the world in your own little way
04:55
is to get things out there and one thing
04:59
I know for sure is by not posting and
05:01
not putting it out there it’s not gonna
05:02
change anyone’s life that’s the one
05:03
thing I’m positive of by putting it out
05:06
there it has the ability at least to
05:08
affect somebody maybe it was as good or
05:10
thought out or as you know whatever
05:12
whatever might be but it’s important to
05:15
get out there because that’s the only
05:16
way you can actually touch and affect
05:18
and help and serve somebody else and
05:20
that’s the whole reason behind what we
05:22
do and why we do what we do right and so
05:24
hopefully this gives you encouragement
05:25
to know that even Russell gets scared
05:27
sometimes and even Russell
05:29
second-guesses themselves and gets
05:30
nervous but when all comes down to it
05:33
you just kind of click publish just put
05:34
it out there so hopefully that gives
05:37
some inspiration to somebody out there
05:38
who’s who’s nervous today and hopefully
05:43
it gives you the permission to do it so
05:44
there you go you know how permission to
05:45
do it just go and do it just click
05:47
record on the podcast or on the video or
05:49
on the blog click post or whatever the
05:51
thing is that you’re doing to publish
05:53
your message just go out there and just
05:54
push it just push the button there how
05:57
imperfect it seems no matter how many
05:59
flaws you see you know how many things
06:01
you know you could have done it better
06:02
no matter whatever that is it’s just
06:03
time to put it out there
06:05
and just let the world have what you got
06:07
and you have full via the full ability
06:11
to rerecord it in the future I’m on
06:12
podcast episode now probably I don’t
06:14
know five or six hundred I have no idea
06:15
and I’ve probably shared the same
06:16
message multiple times over the last
06:18
five or six years I’ve done this and
06:20
hopefully something gets better and it’s
06:23
okay to republish the same thing later
06:24
with your new lens of understanding and
06:27
and what you’ve gained in the in the
06:29
process of growing and learning so there
06:32
you go you guys today’s the day
06:33
go click publish make it go live you if
06:36
you’re scared to death you hate even if
06:37
whatever just push it live and I promise
06:40
you the worst case scenarios that
06:41
changes someone’s life
06:43
best case scenario it has a huge impact
06:47
and I guess I say the worst case
06:49
scenario nobody sees it and best case
06:51
scenario changes from his life so that’s
06:52
worth it makes it worth pushing publish
06:54
and go so there you go guys push push go
06:57
alright guys thanks so much everything
06:59
and then for the day today it’s gonna be
07:00
an amazing day appreciate you all and
07:02
we’ll talk to you soon
07:03
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07:06
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07:08
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07:10
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07:20
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company in the world

The Marketing Secrets Blackbook - "99 Marketing Secrets That Will Change Your Business… And Change Your Life!"

:arrow_right: Get Your FREE Digital Copy Of The ‘Marketing Secrets Blackbook’ Now!

How We Took ClickFunnels From ZERO To Over $100,000,000 In Sales In Just 3 Short Years.

Get The First 257 Episodes Of Marketing In Your Car For FREE On This Pre-Loaded MP3 Player…

:arrow_right: YES! I Want The FREE Pre-Loaded MP3 Player

Hurry, these are almost sold out.

Want 6 Months of ClickFunnels™ Full Suite for FREE?! (Massive Discount)

:arrow_right: Get Full Unrestricted Access to the Funnel Hacks System

Includes: 6 Week Master Class, Traffic Hacks, Inception Secrets & Email Sequences.